Trade Shows Promotions

1
Trade Shows Promotions

• In addition to protecting the financial interests
  of your members from the possibility of
  cancellation, we understand that trade show
  organizers need to
• increase early registration by exhibitors and
  attendees
• retain and attract sponsorship dollars
• drive traffic on the show floor
• MIMS has insured marketing programs that enhance
  offers to show sponsors / exhibitors and
  attendees, both at registration time and on the
  show floor.

2
Trade Show Promotions Early Registration

• MIMS International has some exciting alternatives
  to the traditional early bird discount.
• Early Bird Promotions generate incremental
  revenue to trade show organizers by allowing them
  to get a full price for every registrant and
  spend only the cost of the promotion.
• The basic premise is as follows All attendees
  who register by the early registration deadline
  receive an X rebate of their show registration
  fees if a predetermined event happens during the
  show. Below are some examples
• If the city in which the show is being held
  receives more than X amount of rain during the
  three days of the show, then all early
  registrants will receive a 50 rebate of their
  registration fee.
• If a PGA golfer shoots a 59 at a PGA event the
  week prior to the show, all early registrants
  will receive a 50 rebate of their registration
  fee.

3
Trade Show Promotions Attendance and
Sponsorship

• MIMS Flip Out game can be branded, insured and
  offered as a product to your members.
• The game could be attached to any member web
  site.
• After a confirmed online registration, the
  registrant is given the opportunity to play the
  game and win a refund of their registration fee.

4
Trade Show Promotions Attendance and
Sponsorship

• The player selects 2 of the 100 squares on the
  grid.
• If the squares match, he/she wins the prize
  uncovered.
• Grand prize limits of up to 100,000 are
  available
• Game could increase revenue by serving as an
  alternative to the early bird discount

Normal early bird discount - 200/person Cost of
the game - 50/person Savings to MPI member -
150/person
5
Trade Show Promotions Attendance and
Sponsorship

• You can offer the game to sponsors as a way to
  increase the value of their sponsorship, thus
  justifying higher sponsorship fees
• The sponsor-branded game board could be projected
  on a screen during a lunch or cocktail party,
  generating additional exposure for and excitement
  around the sponsor.

6
Trade Show Promotions Hall and Booth Traffic

• Golf Simulator
• Conduct business on the golf course by bringing a
  world famous PGA golf course to your next show or
  special event.
• A state-of-the-art golf simulator will attract
  and entertain the targeted audience as they swing
  real clubs and hit real golf balls exactly as
  they would outdoors.
• Attendees have a chance to win daily skill prizes
  and even a new car or 35,000 for making a
  Hole-in-One.
• Grand Prize is fully insured. Exhibitor/sponsor
  would have no financial obligation to pay the
  prize if it is won.

Promotional Partner
7
Trade Show Promotions Hall and Booth Traffic

• Grand Prize Wheel
• Bring the thrill and excitement of Las Vegas or a
  Game Show to the tradeshow floor.
• The Grand Prize Wheel can provide the big
  promotion sponsors and exhibitors you are looking
  for.
• The wheel has 16 winning spots. Land on the
  designed spot and all four wheels on the "Wheels
  of Fortune" for a chance to win a new car or
  35,000 in cash.
• Grand Prize is fully insured. Exhibitor/sponsor
  would have no financial obligation to pay the
  prize if it is won.

Promotional Partner
8
Trade Show Promotions Hall and Booth Traffic

• Grand Prize Roll
• Drive booth traffic by giving selected visitors
  the opportunity to roll dice to get a specific
  outcome and win prizes up to 50,000.
• Sponsor can select the number of dice (between
  5-8).
• You may choose standard numbered dice or have one
  side of each die printed with a letter or client
  logo

Promotional Partner