Portals Another challenging road for knowledge management

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PortalsAnother challenging road for knowledge
management

• Janus Boye
• jb_at_jboye.dk

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State of knowledge management
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Looking back
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What do you get?
Categorization
Acquisition
Management
Delivery
Composition
web Internet, Intranet, Extranet medias SMS,
WAP, 3G, PDA
automatic/ manual categorization
browser text, images, video
email
word processors Word, Notes
object management editing, revision tracking,
workflow, versioning
creating the user experience
print PDF, Quark XPress
feed Reuter, AFP, AP, RSS
syndication web feeds (RSS)
search
enterprise systems ERP, CRM, legacy, Quark Xpress
email alerts, newsletters
taxonomy
import tool importing existing sites
?
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Key Portal Areas

• Utility apps
• Content Document Management
• Collaboration
• Search Navigation
• Content Application Integration
• Personalization
• Business Intelligence
• Business Process Management
• General Architecture
• Installation System Requirements
• Development
• Presentation Layer
• Reporting
• Scaling Loading
• Security

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Related fields
Enterprise Portal
Web CMS
Enterprise Search
Knowledge Management?
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7 scenarios

• Web Publishing
• Web Development
• Collaboration Portal
• Self-Service Portal
• Enterprise Intranet
• E-business Portal
• Enterprise Integration

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Sharing, but not quite an intranet
Microsoft SharePoint
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Collaboration?
SAP Portal
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myPortal
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Personalization Confusion

• Lots of talk
• Collaborative filtering
• Matching engines
• Concept mapping
• Neural networks
• Customization vs. Personalization
• 11 marketing
• Not a lot of understanding

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Personalization Three primary components

• Content
• Information
• Product
• Advertising
• Design
• Functionality

• Profile based
• Explicit
• Membership
• Stated preferences
• Geographic
• Legacy Data
• Implicit
• Purchase behavior
• Content accessed

• Environment
• Time of day
• Season
• Language
• HTTP Header

• Rules
• Matching
• Ifthen
• Black Box
• Concept mapping
• Collaborative filtering

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Content Application Integration

• Integration of multiple layers below the
  presentation level
• Multiple approaches
• Massive integration cost
• Few standards

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It is the crew
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Easy is hard
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Standards-based
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Learn more
cmswatch.com -gt Portal Kudos and Shortcomings -gt
State of the Art for Enterprise Portals -gt
Enterprise Portals Tip of Which Iceberg? -gt
Portal Software Passing Fad or Real Value? -gt
Where does your CMS end and your Portal begin? -gt
Identifying the Right Implementation Partner -gt
Enterprise Portals Report, 3rd edition with 15
product reviews, including MOSS 2007 -gt frequent
commentaries I like e-mail Janus Boye,
jb_at_jboye.dk, 45 36 96 54 20 About me
janusboye.dk