Business Etiquette 101

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Business Etiquette 101 Preparing Students for
the Real World
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The Agenda

• Career Preparation
• Creating a Resume and Cover Letter
• Interviewing Etiquette
• Social Etiquette
• Dining with Style and Grace
• Communicating with the Industry

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Career Preparation
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Why Prepare?

• Its a jungle out there..
• Competition is strong, and the way we present
  ourselves is under closer examination more than
  ever before.

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Preparing for Work

• Positive Thinking start your preparation for
  work now, by developing a positive attitude about
  life.
• Getting Started Obtain literature, read books
  on career advice, find out who your local
  employers are.
• Complete career awareness assessments to
  determine what you may be good at.
• Leisure interests activities and interests
  outside of your studies may help direct you into
  a career.

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Defining your Ideal Job

• Eight Factors to consider
• Which skills do you want to use?
• What special knowledge do you have?
• What kind of people do you want to work with?
• What kind of work environment do you prefer?
• Where do you want your next job to be?
• How much money do you want to make?
• How much responsibility are you willing to
  accept?
• What things are important to you?

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Starting out

• The Basics the best jobs are obtained by those
  who plan, get themselves organized and then act.
  It takes time and practice.
• Vacation and part-time work get work
  experience. Employers prefer someone who has
  positive work experience.
• Choosing your employer select one that can
  provide a valuable learning experience.
• Tracking down the right job approach jobs of
  interest regardless if an opening is available.

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What do Employers Want?
www.jist.com
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Creating a Powerful Resume and Cover Letter
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Why is a Resume so Important?

• Organizes your thoughts.
• Helps you recognize skills and interests.
• Makes you feel good about yourself.
• Markets your functional skills better.
• Turns your education into a career reality.
• Helps you achieve your goals.

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What Can a Resume Help You Do?

• Apply for summer and part-time jobs
• Apply for colleges and for scholarships
• Apply for internships
• Find mentors
• Get References
• Apply for community service
• Distribute at job fairs
• Network

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Creating your Resume

• Your Contact Information
• Your Goal or Objective
• Education and Academics
• Skills
• Honors and Awards
• Activities
• Workshops, Seminars and Related Programs
• Internships, Work-Study Programs and Tech Prep
  Programs
• Service-Learning and Volunteer Experiences
• Work Experience

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Andy G. Tabori 108 North Cliff Avenue Reno, NV
99999 [phone]   Objective Seeking an
internship in the field of culinary arts and the
hospitality industry.   Education Reno High
School, Reno, NV. Expect to graduate May 2003
ProStart?-
Becoming a Foodservice Professional Program
Major Courses
Restaurant
Management Food Preparation and
Baking
Purchasing Menu Planning
Inventory Control
Sanitation   Skills Food
Preparation, Sanitation, Menu Development and
Implementation, Promotional Sales, Catering,
Banquet Preparation and Service, dining Room
Service, Bakeshop Production
Hold Servsafe? Serving Safe Food
Certification
Good communication Skills bilingual
Spanish/English
Computer literate (PC and Mac)   Experience Reno
High School Cafeteria 2001-current
Cafeteria Cook, Assist
cooks with food preparation maintain salad bar
work as server and dishwasher as needed.
Kingsways Inn, Reno,
NV Summer 2001
Banquet Assistant. Assisted with food
preparation for banquets and full-service meals.
Assisted chef with menu planning, buying and
inventory control. Maintained sanitation in
kitchen.  
St. Andrews Catholic Church, Reno, NV Summer
2000
Handyman, Performed grounds maintenance and
janitorial duties.   Awards ProStart? Student
Invitational 2001 Silver Metal Winner
National Honor Society Interests Cooking,
camping, skiing, swimming and fishing  
Professional and
personal references available on request
Contemporary Style Resume
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Cover Letter Goals

• Makes employers want to look at your resume
• Gets potential employers interested in you.
• Impresses them with your experience and skills
  related to a job opening.
• Shows your interest in their company and
  customers.
• Shows that you are dependable, professional and
  determined
• Asks for an interview or indicates the job
  seekers follow-up plan.

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Creating The Cover Letter

• Your name address
• Date
• Contact Persons Name and Address
• Salutation
• Opening Paragraph
• Middle Paragraphs
• Contact Information and Closing

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Opening Paragraph(Attention and Interest)

• Classified Advertisement
• I read your advertisement in the Chicago Tribune
  for a Hostess on Sept. 28, 2002
• Unsolicited Mailing
• I would like to apply for a position as a Hostess
  with Prime Rib Depot. I am seeking a summer
  position where I can use my communications skills
  and work with the public.
• The Internet
• I am sending my enclosed resume as an application
  for the Hostess position with your company. I
  found the opening listed on your Web site. I am
  seeking a position where I can use my
  communications skills and work with the public.
• Referral
• I was referred to you by Mike Thomas, who is my
  neighbor. He tells me that you frequently hire
  dependable, hard working high school seniors at
  your restaurant. Currently, I am seeking a summer
  internship where I can use my communications
  skills and work with the public.

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The Middle Paragraphs(Desire)

• 1 - Summary of your background and critical
  skills (hard skills) to show you are a match for
  the position.
• As my resume indicates, I am active in the
  culinary arts program and the school café at my
  high school. I recently was the silver medal
  winner at the state Student Invitational. I
  maintain a 3.0 average and worked 10 hours per
  week during the school year.
• 2 A persuasive paragraph with a few soft
  skills.
• If you are seeking a dependable, hard-working,
  and friendly young person to work as a hostess
  for the summer, I would like to be considered.

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Jennifer Dean 3135 High Low Road Hilltop, IL,
69504 December, 3, 2002 Ms. Jane Howard General
Manager Prime Rib Depot 344 Center
Street Chicago, IL 60554 Dear Ms. Howard, I
was referred to you by my neighbor, Tom Williams,
who told me about your restaurant. I will be
graduating from Stamford High School in May and
would like to be considered for a hostess
position. I will have competed ProStart, a
culinary and restaurant management program, and
am skilled in food preparation and customer
service. My work history includes part time
positions at fast food restaurants as well as a
hostess at a casual diner. If you are interested
in hiring a dependable, hard-working,and friendly
young person to work this summer, I would like to
be considered. I am available afternoons at
[phone] after 4 p.m. I will be available
for an interview at your convenience. Thank you
for your time. Sincerely, Jennifer
Dean Enclosure Resume
Info about you ?
Date ?
Contact Person ?
Salutation ?
Opening Paragraph ?
Middle Paragraphs ?
Contact Information ? and closing
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Netiquette

• Problem with e-mail is that your tone can easily
  be misunderstood
• Always read your email before it goes out.
• Dont forget the rules of spelling and grammar.
• Never omit a greeting
  and/or closing.
• Never use ALL CAPITALS.

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Interviewing Etiquette
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The Perfect Candidate

• A complete application
• Personal appearance
• Answering questions completely
• Consistent work attendance
• Positive attitude and behavior
• Good interpersonal relations
• Completing tasks efficiently

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Pre-Interviewing Courtesies

• Acknowledge your acceptance.
• Do your homework on the company.
• Prepare your questions.
• Make sure you know how to get to the interview
  location
• Coordinate your wardrobe and portfolio.
• Look your best.
• Be 10 minutes early.

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Making a good First Impression

• The way you dress is the single biggest nonverbal
  communication you make about yourself.
• Your dress conveys success, trustworthiness,
  intelligence and suitability.
• Lean towards the conservative side of style.
• Avoid loud colors and printed fabrics
• Make sure your clothes are nicely pressed.
• Bring an extra tie, shirt or pantyhose just in
  case.

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What should I wear?
I Dont Think So !!
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Clothing Tips for Men

• Conservative 2-piece dark suit, navy blue or
  medium to dark gray.
• Long sleeved blue or white shirt.
• Silk tie complimenting in color or style
• Black dress socks
• Dark polished shoes and matching belt
• Jewelry No bracelets, earrings or large rings.

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Dress for Success
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Clothing Tips for Women

• Dark conservative suit. Two piece 1 or 2 button
  jacket and knee length skirt.
• White or light colored long sleeved blouse that
  is not low cut or sheer.
• Black well polished shoes with 1 to 1½ inch
  heels.
• Natural tone or sheer black pantyhose.
• Limited conservative jewelry.

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Dress for Success
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Body Language

• Dos
• Make frequent eye contact
• Smile
• Take notes
• Smile
• Nod frequently
• Smile
• Keep you hands out of your pocket

• Donts
• Slouch
• Cross you arms
• Tap your feet
• Clear your throat repeatedly
• Bite your lips or nails

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The Interview

• The Application
• The Greetings the handshake, the names
• The Chit Chat
• The Core the interviewing questions
• The Questions - Have your questions ready!
• The Close What happens next?

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Filling in the Blanks
www.jist.com
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Filling out an Application Form

• Follow Directions.
• Dont leave any blanks.
• Be neat.
• Be prepared.
• Provide positive information about yourself.
• Avoid negative information about yourself.

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Post Interview

• Ask for their Business Card.
• Reflect on how your interview went.
• Write down important discussion points.
• Write a thank you letter.
• Follow up with a phone call.

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Social Etiquette
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Meeting and Greeting

• Who introduces who?
• Traditionally, a man is always introduced to a
  woman. Not necessarily in business.
• Highest person of rank is mentioned first.
  Remember Big, may I introduce Small.
• A younger person is always introduced to an older
  person
• It is helpful to include the persons title
• Always state your name.

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Tricks for remembering names

• Repeat the persons name a few times to yourself
  after youre introduced.
• Use the persons name immediately in the
  conversation after an introduction.
• Immediately introduce that new person to someone
  else you know.
• Jot down the persons name

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Mastering the Handshake
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The Pull-In
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The Two-Handed Shake
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The Topper
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The Finger Squeeze
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The Bone Crusher
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The Palm Pinch
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The Limp Fish
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The Proper Handshake

• Firm, but not bone-crushing
• Lasts about 3 seconds
• May be "pumped" once or twice from the elbow
• Is released after the shake, even if the
  introduction continues
• Includes good eye contact with the other person
• Hold your drink in your left hand to avoid a
  cold, wet handshake

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Posture and Poise
The Etiquette Survival Kit For Teens www.amazon.c
om
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What is Diversity?
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What are some examples of human diversity?
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• Age
• Race
• Ethnicity
• Culture
• Gender
• Sexual Orientation

• Marital status
• Physical status
• Economic class
• Education
• Religion
• Political Ideology

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Conflict in the Workplace

• Stereotyping
• Disrespect
• Generalizations
• Lack of Awareness

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Benefits of being Culturally Sensitive

• People respect you
• Less conflict
• Problems are easily solved
• Business is more successful meaning more job
  security

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Asian Cultures

• Japanese
• The bow symbolizes respect and humility.
• The ok sign is a symbol for money.
• The business card treat it with respect.
• Very punctual. It is rude to be late to a
  business meeting.
• Chinese
• Opening a gift in front of the giver signifies
  the gift is more important than the giver.
• The triangle is considered a negative shape.
• Thai
• Never touch the head or pass an object over the
  head the head is considered sacred in Thailand.
• Never cross your legs in the presence of an older
  person.

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European and African Cultures

• In Great Britain, the napkin is a childs diaper.
  They call it the Serviette.
• In France, the ok sign means zero.
• In Germany, first names are seldom used when
  doing business.
• In Germany, gifts are rarely exchanged and are
  usually not appropriate.
• The number 7 is considered bad luck in Kenya and
  good luck in Czech Republic.
• In Bulgaria, a nod means no and shaking you
  head means yes.
• In some African countries, the color red
  represents witchcraft and death.

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Middle Eastern Cultures

• Never, never eat with your left hand.
• Never sit in a position that displays the sole of
  your foot to an Arab, especially women.
• Never ask a businessman about his wife or other
  female members of his family.
• Famous for their hospitality. The coffee ritual.

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South America

• Much more relaxed attitude toward time.
• In Brazil, the A-OK gesture means up yours
  (to be polite).

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Respecting Gender and Sexual Differences

• Best Rule of thumb - Never make jokes or snide
  remarks about gender or sexual preference.
• What people do in their private lives is exactly
  that Private.

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Respecting Physical Differences

• Dont stare or avert your gaze.
• Avoid using words such as handicapped,
  crippled and invalid
• Avoid using healthy and normal to refer to
  those without disabilities.
• Talk to everyone in a medium tone of voice.
• Helping someone is discouraged, unless given
  permission to do so.

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Dining with Style and Grace
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Knowing table etiquette will put you at ease.
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Your Basic Place Setting
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The Formal Dinner Table Setting
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Where do I start?
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Basic Table Manners
Lets get seated Proper napkin use Ordering from
the menu Minding your posture Excusing yourself
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Dining Skills for Teens
Lets watch them in action!
The Etiquette Survival Kit For Teens www.amazon.c
om
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Working with your local restaurant managers
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Making a Connection!

• Use your business etiquette skills.
• Managers are usually very busy during lunch, so
  try to call mid-morning or mid- afternoon.
• Call the manager and schedule a time to visit
  him/her at their restaurant.
• Be early.
• Bring competency checklist, ProStart Program
  materials and student photos.
• Know your state child labor laws.
• Keep your visit brief and to the point.

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What else?

• Invite the manager to your classroom to talk to
  your students.
• Ask if they would provide a field trip experience
  for your class.
• Invite local managers to see your students in
  action. (Class café or restaurant)
• Ask businesses for equipment donations.

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Good Luck!Any Questions?