EATING HABITS USA vs ITALY

1
EATING HABITSUSA vs ITALY

• Group members
• Francesca Leorato
• Alice Lonardi
• Lara Sbampato

2
FAST FOOD vs SLOW FOOD

• USA
• FAST
• CHEAP
• GOOD TASTE

• ITALY
• HEALTH
• FRESHNESS
• SUPPORTING LOCAL FARMERS

3
DIFFERENCES IN EATING

• USA
• No typical cuisine but different food from all
  over the world
• Go crazy for foreign cuisine Italian, Mexican,
  Indian, Chinese restaurants, etc.
• McDonaldization fast and junk food with soft
  drinks like coke

• ITALY
• Typical local cuisine
• ONLY Italian food Italians eat cook Italian
  food even when theyre abroad
• Social identity shaped by food habits

4
McDONALDIZATION vs AGRITURISMO

• USA
• Globalization
• Standardization
• Quick restaurant meal
• Quick frozen food
• Modernity
• Lack of interaction

• ITALY
• Glocalization
• Diversity
• Sitting down at table
• Fresh Food
• Tradition
• Sitting around a table and talking

5
NATIVE DISHES

• USA
• THE THREE SISTERS
• CORNS, BEANS, SQUASH

• ITALY
• LE TRE P
• PIZZA, PASTA, POMODORO

6
LOCAL DISHES

• ITALY
• Three typical Venetian dishes
• BIGOLI CO LANARA
• RISOTTO ALLA VENETA
• POLENTA

• USA
• Three typical Louisiana dishes
• Catfish gumbo
• Hush puppy
• Red beans and rice

7
FOOD PICTURES USA vs ITALY
8
ATTITUDES TOWARDS FOOD

• AMERICANS
• Place more importance on convenience
• Quantity. Eat bigger portions
• Food poisoning

• ITALIANS
• Look at food safety and food freshness
• Quality. Means caring about food origins
• Genuine food

9
Eating Body Image Concerns

• USA
• Annually more than 300,000 deaths are linked to
  obesity (MayoClinic)

• ITALY
• The rate of obesity is expanding 48 of men and
  34 of women in Italy are overweight and about
  10 of men as well as women are obese (OhmyNews
  INTERNATIONAL WORLD)

10
Despite the Mediterranean diet, Italians are
getting fatter

• Originally it was based on eating
• natural without additives
• Vegetables
• Fresh fruits
• Legumes
• Poultry and bluefish
• Exra-virgin olive
• Hard wheal pasta
• Physical training

11
The extremes of a COMMON problem FOOD APPROACH

• OBESITY
• Social consequences (social prejudice,
  socializing becomes very difficult)
• Psychological consequences (social prejudice, low
  self-esteem, depression, anxiety)

• SKINNY MODELS
• Sociocultural pressures to be thin
• being thin hard-working, successful, famous,
  beautiful, strong
• being fat lazy, ignorant, ugly, weak,
  unable to be a leader

12
EATING DISORDERS CAN COMPROMISE HEALTH AND LIFE
13
USA and ITALY FIGHT OBESITY (1)

• Public and health compaigns and programs aimed at
  promoting better eating and exercise habits

14
USA and ITALY FIGHT OBESITY (2)

• TASTE EDUCATION
• Developing childrens eating behaviors (cooking
  and taste education classes vs educazione
  alimentare)
• Improving children's knowledge about their food
  local culture (farm tours vs fattorie didattiche)

15
Our conclusions (1)FOOD MEANS

• USA
• sustenance
• socialization
• enjoyment
• discussion about political argument and press
  coverage

• ITALY
• pleasure
• health 
• nutrition
• create new relationships
• strengthen old relationships
• ritual

16
Our conclusions (2)COOKING MEANS

• USA
• collecting recipes and cookbooks
• follow celebrity television chefs
• take part to competitions and food exhibitions
• having the latest cooking equipment and gadgets

• ITALY
• enjoy cooking fancy meals
• freedom
• just relax
• arising emotions
• attending cooking courses

17
Our conclusions (3)DINING TOGETHER MEANS
STAYING TOGETHER

• USA
• ITALY

18
Our conclusions (4)NEW FOOD TRENDS

• USA
• Renewing Americas Food Traditions (Slow Food
  USA)
• Reinvent foreign cuisine

• ITALY
• Fast Food invasion
• The advent of Slot Food due to changing
  lifestyles controls are made according to
  products quality and freshness