Our perspective of the seector - PowerPoint PPT Presentation

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Our perspective of the seector

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How can web statistics help us get more students. Justification of ... TACT? Training. A little help from our friends: Outsiders looking in? Creating a forum. ... – PowerPoint PPT presentation

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Title: Our perspective of the seector


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Our perspective of the sector
  • Ranjit Sidhu Account Manager, Nedstat UK

3
Sitestat and the university sector
  • Understanding the sector
  • Long term commitment
  • Two way process
  • Dual development

4
Issues from the sector
  • What am I measuring?
  • Website navigation - departments and divisions
  • How can web statistics help us get more students
  • Justification of what the web team does
  • Reliability

5
Tagging method
  • Implementation
  • Short term pain for long term gain?
  • Figures may drop
  • Departments can get their own figures
  • Time to act on extra information
  • Not everything that counts can be counted and
    not everything that can be counted counts

6
Future Challenges
  • Building a coherent corporate image
  • Better web experince.
  • E-commerce. What is a sale for a University?
  • Pro active statistical analysis
  • Figure driven marketing?
  • Sector statistics?
  • New technologies.

7
Can we help?
  • TACT?
  • Training
  • A little help from our friends Outsiders looking
    in?
  • Creating a forum. Online and Physical. Sector
    understanding and information share
  • Technical Support
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