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Providence Street Painting Festival

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Title: Providence Street Painting Festival

1
Providence Street Painting Festival

Rotary Club of Providence
Saturday, September 17, 2005

2
Providence Street Painting Festival

To provide information on the planning,
coordination and conduct of the Providence
Rotarys participation and sponsorship of the 6th
Annual Providence Street Painting Festival

3
Providence Street Painting Festival

4
Overview

Background - What Are We Talking About?
This Years Event
Why Do It?
What Does the Rotary Stand to Gain?
What Are We Asking of Rotary Club Members?
Resources Available to You
Organization
Questions?

5
Providence Street Painting Festival
6
Providence Street Painting Festival

Created 5 years ago by the Graphic Communications
Industry of Rhode Island (GCIRI), to showcase the
exceptional talents of local artists and to raise
money for scholarships.
20,000 people attend the event, all day and
evening, usually the same night as a WaterFire.
The artists, both professional and amateur,
paint with chalk on sections of road and
sidewalk as they compete for cash prizes in a
juried competition.

7
Providence Street Painting Festival

8
Providence Street Painting Festival This Years
Event

WHO The Rotary Club of Providence and the
Graphic Communications
Industry of RI
WHAT Will host the 6th Annual
Providence Street Painting
Festival
WHEN Saturday September 17th
Held in conjunction with
Waterfire
(Rain date of September
18th)
WHERE Bank of America Skating Center,
Two Kennedy Square
Providence, Rhode Island

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Providence Street Painting Festival

10
Providence Street Painting FestivalWhy Do It?

The Festival is a unique, fun, family event
It showcases the talent of local artists and
performers
The Festival brings 20,000 tourists and their
business to the City of Providence.
The profits will support Rotary projects,
scholarships, and contributions to local
charities
. And GCIRI sought a partner.

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Providence Street Painting Festival

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Profit and Loss From Previous Years

September 20, 2003
Total Income 32,681.34
Total Expenses 22,426.53
Profit 10,254.81
September 22, 2001
Total Income 24,816.00
Total Expenses 8,320.23
Profit 9,739.21

September 11, 2004
Total Income 26,491.00
Total Expenses 17,767.28
Profit 8,723.72
September 21, 2002
Total Income 19,711.00
Total Expenses 7,494.61
Profit 12,216.39

13
Estimated Best Case Profit and Loss for 2005

280 squares _at_ 175.00 each 49,000.00
Sponsorships
10,000.00
Shirts/Chips/FB
5,700.00
Gross Revenue
64,700.00
Expense
-25,200.00
Profit
39,500.00
Estimate does not include possible funding from
grants
Rotary will take out event insurance in event of
rain!

14
Providence Street Painting FestivalWhat is
Different This Year?

RISD Involvement
One of the most prestigious institutions of
higher education in art lends its name and
involvement an incredible draw to artists!
Concessions
The Rotary Club of Providence will sell salads,
hamburgers, hot dogs, soft drinks, beer and more
during the course of the festival.
Entertainment
A full day of live and varied entertainment
music, singing, comedy and dance to draw families
to the event.
Grants
Marketing designed to draw tourists from outside
Rhode Island makes this years festival eligible
for tourism grants.
A Change in Venue
Festival moves to Bank of
America Skating Center

15
Providence Street Painting Festival

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Providence Street Painting FestivalRotary
Contract with GCIRI

The Rotary Club of Providence agrees to the
following
Assumes all risk associated with the event and
Provides indemnity to the Rotary Charities
Foundation
Provides GCIRI with 50 of net profits this year
Agrees to provide GCIRI with a portion of square
sales beyond 2005

17
Providence Street Painting FestivalRotary
Contract with GCIRI

The GCIRI agrees to
Turns over ownership of event to Rotary
Train Rotary Club members to run the event.
Provide printing of marketing materials _at_ cost
estimated at 3,000.00.
Continue to place its members on event
committees
GCIRI will continue to sell squares and share
in some of that revenue in years to
come.

18
GCIRI Sales of Squares in 2006

First 50 squares sold 100
175.00 x 50 8,750.00
51 100 squares sold 50
175.00 x 50/2 4,375.00
101 or more squares sold 25
175.00 x 50/4 2,188.00
Total Potential Revenue for GICRI 15,313.00

19
Providence Street Painting Festival

20
Providence Street Painting FestivalWhat Are We
Asking of You?

Participate! Join a Festival Committee
Artists
Awards and Tokens (filled)
Concessions
Entertainment
Grant Writing
Legal
Logistics
Sponsorship
Marketing and Public Relations
Merchandising

21
Providence Street Painting FestivalWhat Are We
Asking of You?

Sell Sponsorships of Squares! It is how we make
money. If each of our 141 Rotarians sold one
square
A square is the area in which the artist will
create his/her work. Costs of the squares vary by
size.
150 - 4 ft x 4 ft square
225 - 4 ft x 8 ft square
450 - 8 ft x 8 ft square
The name of the sponsoring agency will be
stenciled in 2-inch letters below each square
prior to the start of the festival.