Multigenerational Recruiting

1
Multigenerational Recruiting

• Employment Brands and Diversity

2
Introductions

• Bridget Sumser
• Ethnic Studies
• Post Disaster Volunteer
• (Ground Zero, Ghana, Nawlins)
• Educator
• Consultant / Founder
• John Sumser
• Writer / Editor
• Imaginer Trend Spotter
• Consultant

3
Agenda

• Lively Conversation on Demographic Change
• Deliver Meaty Demographic Detail
• Define Problem
• Offer Solutions

4
Generations Defined
5
Retirement Retired Developing
6
Retirement Retired Developed
7
Retirement Retired Pakistan
8
Perception Immigration
9
Ethnic Distributions in 20 24 Year Olds
10
DoD Death of Diversity

• No Longer a Theory
• Requires Practical Tolerance
• Not Acceptance, Reliance
• Harness What You Already HAve

11
Stereotypes
12
Problem Definition

• We Want What Weve Experienced
• Reality and Stereotypes at Odds
• Real Ethnic Compositions Bias
• Making an Age Friendly Workplace
• Utilizing the Resources You Have
• Harnessing Rather Than Screening

13
Solutions

• Mentorship / Reverse Mentorship
• Collaborative Communication (Wikki Style)
• Branding and Meaning It
• Age Color Gender Choice Physicality

14
10 Things To Do

• Transparency, Transparency, Transparency
• Quantify and Test Your Assumptions
• Lead With Like Gets Like (Demographic Recruiting)
• Encourage Collaborative Communications (Wikki)
• Embrace Negative Publicity
• Create Dynamic Employee Feedback Loops
• Define Workforce Requirements, Flexible
  Solutions
• Practice Small Group Community Development
  (Meals)
• Tune Employment Brand To Desired Workforce
• Teach The Problem. Use The Data. Encourage
  Dialog.