Week 9

1
Strategic Management Capstone Lab

• Week 9
• Spring 2008
• University of Central Florida

2
Week 9s Objectives

• 4th Quiz
• Hand In WSJ 2 projects (due March 3)
• Feedback on the midterm evaluation
• Help with assignments
• In class exercise

3
Quiz 4 and WSJ 2

• Quiz 4
• Use pencil
• Write down your name and section number
• When you are done, turn in your WSJ 2 along with
  Quiz 4
• Make sure your name and section number are on
  WSJ2

4
Feedback on the midterm evaluation

• Feedback on the questions raised during the open
  discussion
• Connection between text and lecture
• Exam questions
• Clarity -We are working on it now
• Text questions
• More application questions
• Textbook (hard to read)
• Final review guide
• Strategy process model

5
Feedback on the midterm evaluation

• 1. The best thing about the class so far is
• 2. The worst thing about the class so far is
• 3. The best thing about Zhang so far is
• 4. The worst thing about Zhang so far is
• 5. Other things I have ideas about, or things I'd
  like to comment on (positive or negative)

6
Assignment Help

• WSJ project 3 Real time strategic initiatives.
  
•  This project is designed to help get into
  position for Case 2 and the Great Case
  Competition. One of the key success factors for
  that competition will be to support your
  assertion that the strategic initiative you are
  proposing is a good one. In class, youll learn
  about a checklist for assessing the quality of a
  strategic initiative, and will apply that
  checklist to the company you explore in Case 2.
  This assignment will allow you some hands-on
  practice in doing that for a different firm.
  Over the period of the assignment, you will have
  the opportunity to peruse the Journal for a
  detailed, in-depth article that describes a
  pending or emergent strategic initiative for a
  firm. (Any firm you like.) Apply the criteria
  presented in class to the initiative described in
  the article. In three pages or less (not
  including support materials, appendices, etc.)
  make the case for whether the strategic
  initiative appears to clear each hurdle in the
  checklist (or not). Provide some evidence for
  each point. (As you can tell, youll want to
  begin with a very detailed article. The more
  information thats presented in the article, the
  less youll have to draw from outside sources to
  determine the quality of the initiative.)

7
Assignment Help

• Industry paper
• Five of these sections reflect the five forces
  facing each industry (2 pages each)
• plus a sixth set of responsibilities that
  includes creating a 2 page analysis section
  (Collectively, what do these reports regarding
  the five forces tell us?),
• a 2 page summary section (Understanding what they
  tell us, what would we DO with this
  information?),
• a brief (1 page) executive summary.

8
Assignment Help (contd)

• Industry paper
• Brown envelop
• Write the members name beside the part for which
  s/he is responsible
• Go to writing center
• Turn it to turnitin.com first

9
Assignment Help (contd)

• present the core findings of your analysis in a
  10-minute presentation to the class,
• 5 minutes of QA.
• not simply to present your paper
• but summarize your industry (less than a minute)
  for the benefit of the audience, and then move
  directly into what you learned from the five
  forces analysis.
• Which of the forces is/are most critical at this
  point? Why? What did you take away from these
  analyses in terms of understanding the
  attractiveness of this industry? Would your
  consulting firm recommend entry into this
  industry?
• Rather, we want you to convey the insights that
  your industry analysis has yielded.

10
Presentation Skills

• Dress code Business Professional
• Your Role Consultant vs. Employee
• Notes vs. Memorizing
• Standing Moving, and Gestures.
• Keep Eye Contact With Your Audience
• Use of A/V Equipment
• Transition to Next Person
• Etiquette for Non-Speakers
  
• Effective PowerPoint Slide Format

11
A Really Bad PowerPoint Slide Looks Like this one
does

• Instead of capturing two or three main words
  students oftern try to type nearly word for word
  what they are going to say on their powerpoint
  slide.
• Another problem is that peploe often for get to
  to use spell check or to proof read
• It is much easier to read words thathave the
  first leatter capitalized Like This
• It is very distracting to make frequent use of
  flashing clip art or other features to jazz up
  the slides
• Remember that the smallest font you should use is
  size 20
• Please Bold everything!

12
In Class Exercise

• Evaluation strategy- NPV

13
Evaluating Strategies

• 1. Is it profitable?
• 2. Does it conform to our mission?
• 3. Does it involve a LTSCA?
• 4. Is it feasible?
• 5. Is it an acceptable risk?
• 6. Is it responsive to our external environment?
  
• 7. Does it provide adequate flexibility?
• 8. Is the time frame appropriate?
• 9. Is it profitable?

14
Net Present Value

• http//www.toolkit.com/small_business_guide/sbg.as
  px?nidP06_6530
• http//tlc.uwaterloo.ca/projects/NPV/index.html

15
Questions