Employer View and Value of Careers and Clusters

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Employer View and Value of Careers and Clusters
Career Clusters Institute, June 17, 2008,
Atlanta, GA
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Presenters

• Angela Elder, Director of Certification Programs,
  NRF Foundation
• Michael Romesburg, Manager of Workforce
  Development Programs, CVS Pharmacy
• Robert Diee, Senior Manager of Learning
  Development, The Home Depot

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Careers in Retail

• Opportunities for advancement
• Your passion can be your work
• NRF Foundation resources available at
  www.nrf.com/retailcareers
• Provides access to job descriptions and career
  paths
• Profiles actual retail workers and success
  stories
• Highlights college/university programs and
  employer partners

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Retail Training Certification

• Industry developed curriculum and certification
• Professional Certifications in Customer Service,
  Sales, and Retail Management
• NRF Foundation resources available at
  www.nrf.com/industrycertification

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Customer Service Skill Standards

• Learns about products or services
• Assesses customer needs
• Educates the customer
• Meets the customers needs and provides ongoing
  support
• Sample certification exam question
• An associate has just spent 30 minutes showing
  a customer the features of a handheld computer.
  The customer says, I can get this for a lot less
  over the Internet. Your prices are outrageous!
  Which of these is the associates most
  professional response to the customers remark?
• A. Return the computer to the case and begin to
  help another customer
• B. Explain the benefits of buying from the store
  rather than the Internet
• C. Ask the manager to try to convince the
  customer to buy in the store
• D. Thank the customer politely for coming into
  the store

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Field Path https//careers.homedepot.com
External
SMDP
Program Focus
Retail Leadership Dev. Program
Product Knowledge

Dept. Sup.
ASM
SM
Store Assoc.

• LPM

• Specialist

• District
• HRM / ARM

• Loss
• Prevention

• SAT

• Pro ASM

• Merch.
• Execution
• Supervisor

• Merch.
• Execution
• Assoc.

• Manager
• Leadership
• Learning

• District
• Services
• Mgr.

• MERM

• MEM

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Employer View and Value of Careers and Clusters

• Recap
• QA
• Contact Information
• Angela Elder, Director of Certification Programs,
  NRF Foundation, 202-626-8182, eldera_at_nrf.com