Title: The Innovation Imperative GSA Expo
1The Innovation ImperativeGSA Expo Conference
October 1, 2009
- Douglas Grose
- Chief Executive Officer
2Overview
- The endless march of technology
- Increasing complexity and cost in manufacturing
- An industry in transition
- The shift from regional to global
- Creating a sustainable model
- Collaboration essential to innovation
- The next evolution in the industry
- From traditional foundry to future foundry
3Chip Design Increasing in Complexity
- Advanced performance-enhancement and
power-management techniques now required - Complex manufacturing process
- 45nm technology
- 6 cores
- gt1 billion transistors
- gt1 mile of Cu wire
- gt1,000 steps
- 50 mask layers
- 11 metal layers
Istanbul One of the largest, most complex dies
ever
4Technology Marches Onward
- Convergence low power, long battery life, small
form factor - Unprecedented performance, power-efficiency,
cost-effectiveness
Top 5 fastest-growing market segments
Source Data from iSuppli Application Market
Forecast Tool (AMFT), Feb. 2009 edition,
normalized to 2003
5Leading-Edge Technology Adoption
MPUs and GPUs still lead, but low-power devices
are not far behind
Source Bridge GLOBALFOUNDRIES analysis,
iSuppli Mobile Handset Tracker iSuppli Consumer
Platforms Market Tracker , Mercury Reports GPU,
Gartner Reports GPU
6Continuous Innovation Required
- Innovation in thinking
- Performance-per-watt, battery life, parallel
computing, virtualization, visual computing,
small form factor - Innovation in design
- Multiple cores, CPU/GPU integration, embedded
memory, power management, system-level
architecture - Innovation in manufacturing and technology
- New materials, transistor structures, 3D
stacking, immersion/EUV lithography, ultra-low k
dielectrics, High-k Metal Gate
- Despite technical challenges, biggest hurdle to
continued innovation is economics
7The Death of Moores Law?
The high cost of semiconductor manufacturing
equipment is making continued chip making
advancements too expensive to use for volume
production, relegating Moores Law to the
laboratory and altering the fundamental economics
of the industry. Len Jelinek, iSuppli, June
2009
Chasing Moores Law getting too expensive
Moores Law reaches its economic limits
Moores Law to die at 18nm, analysts predict
8Chip Design An Industry in Transition
- Chipmakers need to keep pace with tech and focus
on design - while the cost of manufacturing and RD
continues to grow
(1) Industry average for Logic process RD (2)
Average capex of 300mm Logic fabs in World Fab
Watch database. Source In-Stat 1/07, World Fab
Watch analyst reports press clippings.
9Growing Trend toward Fablite and Fabless
Opportunity
Confirmed intention to go asset lite for Logic
10A New Technology and Manufacturing Model
- Traditional model
- Geographically centralized
- Homegrown RD
- Regional workforce
- Pre-packaged technology
- New model
- Distributed network
- Collaborative innovation
- Global talent base
- Customized design enablement
Asia Pacific
Global manufacturing network
11A New Technology and Manufacturing Model
- Traditional model
- Geographically centralized
- Homegrown RD
- Regional workforce
- Pre-packaged technology
- New model
- Distributed network
- Collaborative innovation
- Global talent base
- Customized design enablement
Asia Pacific
12A Model for Collaborative Innovation
- Shared objectives
- Early-stage RD
- Production-ready process technologies
- Shared investments
- Advanced manufacturing facilities
- Diverse teams collaborating
- Face-to-face and virtual
- Shared returns
- Accelerated access to advanced tech
- Experience from early, high-volume production
IBM Technology Alliance
13Collaborative Innovation in Action
A long list of technology firsts in volume
manufacturing and customer products
14A New Technology and Manufacturing Model
- Traditional model
- Geographically centralized
- Homegrown RD
- Regional workforce
- Pre-packaged technology
- New model
- Distributed network
- Collaborative innovation
- Global talent base
- Customized design enablement
Asia Pacific
Abu Dhabi
15A New Technology and Manufacturing Model
- Traditional model
- Geographically centralized
- Homegrown RD
- Regional talent pool
- Pre-packaged technology
- New model
- Distributed network
- Collaborative innovation
- Global talent base
- Customized design enablement
Leading-edge chip designs are unique and require
equally flexible design solutions
16A New Manufacturing and Technology Model
- Traditional model
- Geographically centralized
- Homegrown RD
- Regional talent pool
- Pre-packaged technology
- New model
- Distributed network
- Collaborative innovation
- Global talent base
- Customized design enablement
Custom, complete design solutions
Collaborative development
17Continued Innovation Demands a New Approach
- Bring intimacy of IDM model to foundry
- Extension of customer operations
- Early customer-foundry engagement
- Close collaboration, joint technology development
- Enable faster time to market
- Smooth ramps to mature yields
- Speed, accuracy, and agility
- Requires committed investment
- Technology, capacity, capabilities
- Enable global scale and service
Design and manufacturing must work in unison
Design, technology and manufacturing tightly
coupled for success of customer solutions