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Best Practices in Continuing Higher Education

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Breadth of Offerings. Marketing. Use of Technology. Student ... Breadth. University of California, Berkeley Extension. 1,200 Classroom Offerings Per Term ... – PowerPoint PPT presentation

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Title: Best Practices in Continuing Higher Education


1
Best Practices in Continuing Higher Education
  • A
  • Presentation By
  • John F. Ebersole
  • Associate Provost Dean
  • Extended Education
  • Boston University
  • And
  • President
  • University Continuing Education Association
    (UCEA)
  • July 2002
  • Puebla, Mexico

2
Which Practices?
  • Related to Growth
  • Future Oriented
  • Topical

3
Which Programs?
  • Reputation
  • Longevity
  • Size
  • (Not all Inclusive)

4
Ebersoles Picks
  • Breadth of Offerings
  • Marketing
  • Use of Technology
  • Student Support
  • International Focus
  • Outreach
  • Innovation
  • Assessment

5
Breadth
  • University of California, Berkeley Extension
  • 1,200 Classroom Offerings Per Term
  • Credit
  • Non-Credit (Profession Related)
  • Non-Credit (Lifestyle, Special Interest)
  • 200 Online In Addition
  • No Degrees, 30 Certificates
  • Excellent Quality Control

6
Marketing
  • New York University (NYU)
  • Associate Dean Administers
  • Multi-Media
  • Print
  • TV
  • Electronic
  • Direct Mail
  • Outdoor
  • Combination of Agency and In-house Resources
  • Database Competitive Advantage
  • Award Winning

7
Use of Technology
  • University of Maryland, University College
    University of Phoenix
  • Gigantic Enrollments (UMUC 87,000, U of P
    70,000)
  • All Support Services Online
  • Worldwide Student Base
  • High Completion Rates
  • Blended Applications

8
Student Support
  • Penn State University (World Campus)
  • Academic Advising
  • Financial Aid
  • Learner Support
  • Advocacy
  • Disability Services
  • Problem Solving
  • Library Services
  • Technical Support
  • Career Counseling
  • Community Building

9
International Programs
  • Boston UniversityAmericas Most International
    University
  • 5,000 Undergraduates, 113 Countries
  • 800 International Scholars
  • Study Abroad 16 Countries
  • Internships
  • Graduate Degrees in Brussels
  • Diploma Programs On-Campus
  • International Study Abroad Hosting
  • Seminars Abroad
  • Award Winning

10
Outreach
  • Colorado State University Division of
    Educational Outreach
  • CSUN Colorado State University Network for
    Learning
  • Partnership with Cooperative Extension
  • 23 County Offices
  • Online Satellite Video
  • Education, Training, Advising
  • Low Cost and Market Rate Programs

11
Innovation
  • The George Washington University
  • GW Solutions For-Profit
  • Center for Professional Development (Academic
    Unit)
  • 50 Programs
  • 300 Faculty (FT PT)
  • Consulting Teaching
  • Technology
  • Topics
  • Delivery

12
Assessment
  • Penn State University of Phoenix
  • Two Types Institutional, Individual
  • Penn State Institutional Individual
  • (Donna Queeney)
  • U of P Individual
  • Pre Post Testing
  • Follow-up

13
University Continuing Education Association
  • Future Source
  • 430 Member Institutions (U.S., Mexico, Canada)
  • Publications
  • Consulting Services
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