Title: Introduction to the communication studies
12
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- Introduction to the communication studies
2Communication
- Definition
- Different forms of communication
- Why do we communicate
- Communication models
3Communicatie
- An image on communication ?
4Definition of Communication
- Communication is the exchange of symbolic
information between humans who are aware of each
others direct or mediated presence. - This information is transmitted interpreted -
received on a conscious as well as a
subconscious level.Frank Oomkes
5Communication
- EXCHANGE
- From one to the other gtAND BACK (Cfr infra)
- Symbolic information
- Symbolically referring to something else
- Eg STOEL
- (NEXT SLIDE)
- Information vs communication
- The literal meaning SMOKE SMOKE
- Communication the symbolic meaning of
information - SMOKE SIGNAL COMMUNICATION
6Communication symbolic information
What is this?
7Communication symbolic information
Information vs Communication
8Communication aware of
- To be aware of each other
No awareness of the exit-sign NO
communication Writing a letter?Communication
9Communication
- Conclusion Communication
- All verbal or non-verbal behaviour
- On a conscious or subconscious level
10Communication
- On a conscious or subconscious level
No, Im not in love with you
Our communication transmitters can not be
switched off.
11Communication
- To be aware of each others direct or mediated
presence
12Summary
- A. Definition of communication
- Everything is communication
- A lot is unintentional
- informatie VS communicatie ( symbolic
information) - Direct or mediated
13Communicatie
- B. Forms of communication
- Interpersonal communication
- Mass-communication
- Intrapersonal communication
14Communicatie - interpersonal
- Interpersonal communication
- Between people in the vicinity of our senses
- Via audio-visual- aids MEDIATED
! Limitations time space size - distance
15Mass-Communication
- Masscommunicatie
- Via medium graffiti, exposition, newspaper, TV,
books, homepage - OR direct speech!
- The absence of the intention of exclusion
- Distance in space, time, between sender
receiver
16Intrapersonal Communication
- Intrapersonal communication
- Internal discourse
17Why do we communicate
- C. Why
- Biologic motives
- Basic wants needs
- Food, drinks, sex,
18Why do we communicate
- Interpersonal motives
- dependancy, attention, agression, confirmation of
the image of the self, dominance, security,
respect, intimacy love - William Schutz (1958)
- Inclusion is the need to establish identity with
others. - Control is the need to exercise leadership and
prove one's abilities. - Affection is the need to develop relationships
with people.
19Why do we communicate?
- To order and manage the society
(Maatschappelijke motieven) - Laswell (1948)
- environmental surveillance
- Correlation of the different parts of society in
making a response to the environment - Transmission of the social heritage from one
generation to another
20Why do we communicate?
21Communication
- Two levels of communication
- HERES JOHNY
22Model of Communication
- D. Model of communication
- Traditional model of communication
- Refinements of the traditional model of
communication
23Model of communication
BUT Receiver nor sender is passive
24Model of Communication
252. Other refinements
- Message
- Communication Channels
- Noise
- Code - Decode
- Selection techniques
- Situation
26a. Message
Schulz von Thun 1992 Each message consists of
4 messages
- CONTENT LEVEL
- 1. Referential level
- The literal content - the literal meaning
- CONTEXTUAL level
- 1. SELF Disclosure level
- level where one tells something about oneself
- 2. RELATIONAL level
- level where one is telling something about the
relationship between oneself and the other person
( -
- 3. Appellative level
- level where one tells the other person what to
do
27a. Message
- Situation a married couple in a car with the
wife driving and the husband beside her. - He says "The traffic light is red."
- Referential level gt "The traffic light is red"
- 2. SELF Disclosure level gt might be "I've seen
the red light and I think I have to tell you
this," OR another possibility "I wonder why the
traffic light is red." - 3. RELATIONAL level gt can be "I'm in the
position to tell you these things-- and you have
to listen carefully," - 4. Appellative level gt can be "Stop!" OR "Tell me
why this light is red."
we need a context
28b. Communication channels
- Vocal Channel
- Talking listening to each others
- Visual channel
- Wacthing television
- Tactile channel
- Hugging the one you love
29c. Noise
- DeVito 1991
- physical noise
- cars screeching, air conditioners humming, a
speaker's lisp, and sunglasses. - Our senses are having trouble to receive the
message - psychological noise
- closed mindedness
- biases and prejudices
- semantic noise
- jargon, technical, or complex terms
- gt the receiver fails to grasp the meanings
intended by the sender - Channels ? failure of communication-noise
30d. Code Decode
- coderen - decoderen
- How to code decode abstract feelings like
love having a different referential framework
31e. Selection processes
- Selective transmission sender only sends what he
finds interesting, good for his own cause, - Selective focus you do not read all the
newspapers, but you select one select some
articles - Selective perception A physical psychological
necessity! - Selective memory (Freuds repression) Ah, when
I was young, everything was better! - Selective acceptance gtsmoking kills, but I dont
want to accept this logical fact - Selective talking to otherswe do not want to be
a bore, to offend others,
32e. situation
- Space
- How what we talk about, eg Bar, - classroom
- Conversation partners are you literally- close
to me? - Time
- Amount of time, what time of day?,
- Conversation partners
- What is our relationship
- Third parties (talking with your girlfriend on
the sofa or talking with your girlfriend in
presence of your boss) - (Sub)cultural rules
- Own language, stile behavioural rules