The Art of Innovation

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The Art of Innovation

• This presentation will probably involve audience
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• In Slide Show, click on the right mouse button
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• The Perfect Brainstorm
• -Parag Pathak

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Logo-Brainstorming

• The best way to get good Ideas is to get a lot
  of Ideas.

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What is Brainstorming?

• Its an opportunity for teams to get ideas early
  on in a project or to solve a tricky problem
  thats cropped up later.
• Brainstorming leads to
• -Optimism
• -Sense of Opportunity
• -Energetic
• -Innovative

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Seven Secrets For Better Brainstorming

• Sharpen The Focus
• -Articulated Description of Problem
• -Clear Strategy
• -Target Customers need
• -exampleSpill-proof coffee cup lids
• Playful Rules
• -Healthy debate
• -Go for Quantity
• -Encourage wild Ideas
• -Be visual

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Seven Secrets(cont.)

• 2. Playful rules Encourage wild ideas
• Go for quantity
• Be visual
• 3. Number your ideas for motivation and
  for clarity

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Seven Secrets(cont.)

• 4. Build and Jump keeping the
• power curve alive.
• Build ex. ____ is a great idea,
• what are some other ways to
• solve this particular problem?
• Jump ex. Switching gears, lets consider
• ways to solve this problem this way,

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Seven Secrets(cont.)

• 5. The Space Remembers exhibit
• ideas for all group members to see.
• Even the low-tech presentation of ideas
• - provides a focal point for the group
• - aids in spatial memory

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Chapter 4 Contd The Perfect Brainstorm

• This presentation will probably involve audience
  discussion, which will create action items. Use
  PowerPoint to keep track of these action items
  during your presentation
• In Slide Show, click on the right mouse button
• Select Meeting Minder
• Select the Action Items tab
• Type in action items as they come up
• Click OK to dismiss this box
• This will automatically create an Action Item
  slide at the end of your presentation with your
  points entered.

• Douglas M. Schmitt

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6. Stretch Your Mental Muscles

• When to burn some time doing some form of group
  warm-up
• When the group has not worked together before
• When most of the group doesnt brainstorm
  frequently
• When the group seems distracted by pressing but
  unrelated issues

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Types of Warm-ups

• Fastpaced word game simply to clear the mind
• Do some content-related homework

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7. Get Physical

• Good brainstorms are extremely visual
• Sketching
• Mind mapping
• Diagrams
• Stick figures

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Best Brainstormers Often Get Physical

• Move beyond two dimensions and push for three
• Bring in competitive products
• Solutions from other fields
• Promising technologies that could be applied
• Have materials on hand to build crude models of a
  concept
• Bodystorming where current behavior/usage
  patterns are acted out to see how they might be
  altered

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This Concludes The Seven Secrets For Better
Brainstorming
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The Brainstormer Effect

• Sharing wide or practical ideas.
• Fantastic feeling of possibility waves of
  excitement.
• So many unusual solutions to seemingly
  intractable problems.
• Dump idea turns to hot cake.

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The Brainstormer Effect

• Stretching exercises for your mind.
• A friendly competition.
• Earn respect and authority.
• Good brainstormer are those who took actions ?
  quick prototype, solve tricky technical
  questions, rise in the eyes of peers.

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Chapter 4Six Ways to Kill a Brainstormer

• James Phillips

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The Boss Gets To Speak First

• If the boss speaks first, he sets the environment
  and mood for the brainstorming session. This
  could lead to stifling of wild ideas.
• The author suggest sending the boss out for
  coffee or doughnuts.

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Everybody Gets A Turn

• A brainstorming session should be spontaneous.
• You shouldnt limit peoples speaking time, or
  arrange the speaking order.

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Conclusion

• Now Derek will take it from here.

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The Art of Innovations

• This presentation will probably involve audience
  discussion, which will create action items. Use
  PowerPoint to keep track of these action items
  during your presentation
• In Slide Show, click on the right mouse button
• Select Meeting Minder
• Select the Action Items tab
• Type in action items as they come up
• Click OK to dismiss this box
• This will automatically create an Action Item
  slide at the end of your presentation with your
  points entered.

• Chapter 4
• Derek Guerin

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Experts Only Please

• Do we have any experts?
• Get someone who knows how to build thing.
• They may not have the degrees but they may have
  the insight you need.

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Do It Off-Site

• Does creativity happen only on long walks at the
  beach?
• Creativity needs to flow through your office
  regularly.

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Chapter 4The Perfect Brainstorm

• This presentation will probably involve audience
  discussion, which will create action items. Use
  PowerPoint to keep track of these action items
  during your presentation
• In Slide Show, click on the right mouse button
• Select Meeting Minder
• Select the Action Items tab
• Type in action items as they come up
• Click OK to dismiss this box
• This will automatically create an Action Item
  slide at the end of your presentation with your
  points entered.

• Fauzia Khatkhatay

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No Silly Stuff

• Brainstorming doesnt mean you cant have fun.
• Examples from IDEO
• Sports utility shopping cart
• Velcro diapers to keep kids in place
• Privacy curtains

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Write Down Everything

• You dont HAVE to write everything down.
• The person who writes all the time doesnt
  contribute very much.
• This isnt History 101.