NA1999 1

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North America Wireless Operator Data 1999
2
Content Page Wireless Subscriber Data by
Operator 3-39 - US Communications Family Tree
4-6- 1999 N.A. Operator subscriber data by
quarter 7-13- ARPU 1995-1999 14-17- EBITDA
(Cash Flow) 1995-1999 18-21- Churn
1996-1999 22-25- Cost of Acquisition (COA)
1996-1999 26-29- CTIA semi-annual survey
(Dec-1998) 30-38- Operator Web Site 39
3
North America Wireless 1999 Subscriber Data by
Quarter and by Operator
4
A U.S. Telephone Family Tree - December 1999
New Mega Carriers
ATT
ATT
Three-way split 1997
ATT
Acquisition pending
Ameritech
SBC Comm.
SNET.
SBC Comm.
Southwestern Bell
American Telephone Telegraph
Acquired 1997
Pacific Telesis
Acquired 1997
Nynex
Split apart 1984
Merger Pending
Bell Atlantic
Bell Atlantic
Bell Atlantic
GTE
Bell South
Bell South
Bell South
Merger Pending
US West
Qwest
US West
Qwest
MCI
MCI WorldCom
WorldCom
WorldCom
Merger Pending
Sprint
5
A U.S. Cellular Family Tree - December 1999
New Mega Carriers
Vanguard
McCaw Cellular
ATT Wireless
TDMA
ATT Wireless
ATT
Ameritech Mobile
Comcast Cell.
SBC Cellular
TDMA
SBC Cellular
SNET.
In merger talks
Southwestern Bell Mobile
Alltel Cellular
Alltel Cellular
CDMA
6
A U.S. PCS (1900 MHz) Family Tree - December 1999
ATT Wireless
ATT Wireless
TDMA
CDMA
BAM/GTE/AirTouch/PrimeCO
CDMA
Qwest/US West PCS
CDMA
Sprint PCS
WorldCom/Sprint PCS
SBC/PBMS
SBC/PBMS
GSM
GSM
BellSouth Mobility DCS
BellSouth Mobility DCS
VoiceStream
GSM
Omnipoint
VoiceStream
GSM
Aerial
GSM
Powertel
Powertel
GSM
7
Top US Wireless Carriers - 1999 Quarterly
Subscriber Data
-----1Q99 ------ ------2Q99
------ ------3Q99 ---- 4Q99 1999 Dig.Operators
YE96 YE97 YE98 Add. Tot Add Tot. Add Tot Add YE99
Add. Std. No Name Yet 11,571K 14,573K 20,484K 720
K 21,204K 707K 21,911K 672K 22,583K 3,031K 25,614K
5,130K - Bell Atlantic 8,159K
10,172K 11,828K 364K 12,192K 425K 12,617K 478K 13
,095K 2,383K 15,478K 3,650K - BAMS Cellular
4,410K 5,356K 6,201K 190K 6,391K 214K
6,605K 267K 6,872K 363K 7,235K 1,034K CDMA
- GTE Wireless 3,749K 4,487K 4,817K
75K 4,892K 135K 5,027K 169K 5,196K 1,950K
7,146K 2,329K CDMA - PrimeCo 181K
422K 84K 506K 57K 563K 24K
587K 58K 645K 223K TDMA -
Frontier Cellular 329K 388K 15K
403K 19K 422K 18K 440K 12K
452K 64K TDMA - VodafoneAirTouch
3,412K 4,401K 8,337K 343K 8,680K 270K
8,950K 186K 9,136K 640K 9,776K 1,439K -
AirTouch 3,403K 4,309K 7,915K 213K
8,128K CDMA - PrimeCo 9K
92K 422K 130K 552K CDMA -
CommNet Cellular 319K 13K 332K
12K 344K 8K 352K 8K
360K 41K - BAMs subscriber numbers are
consolidated results for all controlled markets
- BAM PrimeCo subscriber numbers represents 47
of total PrimeCo- Bell Atlantic agreed to
acquire Frontier cellular in July 1999. -
2Q99 Vodafone AirTouch Include PrimeCo-
CommNet Proportionate subscribers in managed
(56) and non-managed (27) markets (Acquisition to
happen end of 1999)- 3Q99 GTE subscriber
numbers exclude Ameritech property acquisitions-
4Q99 GTE subscriber numbers include Ameritech
Corp. 20 wireless property acquisitions
(1,732K)- 4Q99 BAM include 452K subscribers
from Frontier Cellular- YE99 BAM include 452K
subscribers from Frontier Cellular- YE99 BAM -
40 of total subscriber base is Digital (CDMA)
8
Top US Wireless Carriers - 1999 Quarterly
Subscriber Data
-----1Q99 ------ ------2Q99
------ ------3Q99 ---- 4Q99 1999 Dig.Operators
YE96 YE97 YE98 Add. Tot Add Tot. Add Tot Add YE99
Add. Std. SBC 8,101K
9,911K 8,686K 321K 9,007K 316K
9,323K 1,370K 10,693K 458K 11,151K 2,465K- SBC
Wireless 4,827K 5,951K 6,851K 299K
7,150K 305K 7,455K TDMA - PBMS
340K 158K 967K 167K 1,134K
1,500K GSM - Ameritech Cell. 2,512K 3,177K
3,590K 84K 3,674K 51K 3,725K
CDMA- Comcast Cellular 762K 783K
? ? ? ? 850K TDMA - The SBC Wireless
numbers include SNET and PBMS- SBC YE98, 1Q99,
2Q99, 3Q99, 4Q99 and YE99 Numbers - Adjusted
for acquisition and sell-off of overlapping
cellular properties (approx. 1.732 million subs.)
in Illinois and Missouri to GTE (10/99) -
Include approx. 862,000 subscribers related to
Comcast Cellular Corp., acquired in July 1999 and
Ameritech subscribers - Include Cellular
Comunications of Puerto Rico acquired in Aug.
1999 - SBC Wireless Digital Market - Digital
Subscribers 900K 1.2M 3.0M - Digital as a
of total minutes 39 45 60 ATT
(Cons.) 5,717K 6,609K 7,862K 417K 8,279K 465K 8,74
4K 385K 9,129K 440K 9,569K 1,707K TDMA- ATT
Wireless 5,204K 5,964K 7,198K 348K 7,546K T
DMA- Vanguard Cell. 513K 645K 664K
69K 733K TDMA - of ATT Wireless
subscribers on Digital 67.3 69.0 73.2 79.2
- Digital One Rate (DOR) Subscribers 1,500K
1,650K 1,800K- Consolidated means ATT owns a
majority interest - 3Q99 Add Includes 131,000
subscribers from the Honolulu acquisition
(254K131K385K)- 1999 Add and YE99 Adjusted
for prepaid deactivation- YE99 ATT wireless
network operates in markets that cover 177
million POPS. Of the potential customers 102
million are within 850 MHz spectrum and 151
million within 1900 MHz spectrum
9
Top US Wireless Carriers - 1999 Quarterly
Subscriber Data
-----1Q99 ------ ------2Q99
------ ------3Q99 ---- 4Q99 1999 Dig.
Operators YE96 YE97 YE98 Add. Tot Add Tot. Add To
t Add YE99 Add Std. Sprint PCS 1,000K 2,587K 763K
3,350K 617K 3,967K 720K 4,687K 1,040K 5,727K 3,14
0K CDMA(MCI WorldCom) BellSouth Mobility
3,643K 4,193K 4,676K 213K 5,005K 150K 5,155K (20K
) 5,135K 202K 5,337K 661K- Cellular (Propor.)
4,113K 4,465K TDMA- PCS (Propor.)
80K 211K GSM - Proportional basis
Includes customers served based on BellSouths
ownership in all markets served- The 1Q99
number do not separate Cellular and PCS and has a
4K difference I cant explain- YE98, 3Q99, YE99,
and 1999 Add Reflects the sale of the Honolulu
cellular properties to ATT Alltel 2,950K
3,824K 4,452K 179K 4,491K 90K 4,858K 161K 5,019
K 567K - Alltel Cellular 2,950K
3,523K 4,009K 174K 4,183K 113K 4,296K CDMA-
Aliant Comm. 263K 303K 5K
308K CDMA- Liberty Cellular 38K
140K - Aliant Comm. Subscriber count
based on consolidated markets- 3Q99, 4Q99, YE99
and 1999 add The Alltel subscriber numbers
includes Aliant Comm and Liberty
Cellular Nextel Digital 300K 1.271K 2,790K 415K
3,152K 441K 3,593K 458K 4,051K 465K 4,516K 1,726K
iDEN- Syst. Usage (minutes) 3.4 Billion 4.3
Billion 4.9 Billion 5.4 billion- MOU 425
min 430 min- Internet text messages 8.2
million - Cant explain the 1Q99
difference in net add of 53K (3,152K-2,790K362K
vs 415K)
10
Top US Wireless Carriers - 1999 Quarterly
Subscriber Data
-----1Q99 ------ ------2Q99
------ ------3Q99 ------ 4Q99 1999 Dig.
Operators YE96 YE97 YE98 Add. Tot Add Tot. Add To
t Add YE99 Add. Std.U.S. Cellular
(majority) 1,710K 2,183K 87K 2,270K
94K 2,364K 89K 2,453K 149K 2,602K 419K TDMA-
3Q(( Add 15K acquisition 74K Net
add)VoiceStream Wls 36K
394K 1,079K 218K 1,227K 266K 1,494K 243K 1,737K 46
7K 2,204K 1,195K - VoiceStream 36K 128K
322K 95K 417K 135K 553K 123K
676K 170K 846K 524K GSM - Omnipoint
NA 141K 375K 103K 478K 116K
594K 104K 698K 237K 935K 560K GSM-
Aerial Comm. 125K 312K 20K 332K
15K 347K 16K 363K 60K 423K
111K GSM - Prepaid subscribers 21
16 13West. Wls Corp. 324K 520K
660K 35K 695K 42K 737K 37K 774K
61K 835K 175K AMPS- 4Q99 add New
subscribers 42K Acquisitions 19K
61KCenturyTel 368K 570K 624K 15K
639K 2K 641K 10K 651K 57K 708K
84K TDMA- 2Q99 Net additions 12,300 - 10,500
Divested subscribers (South Texas and One Alaska
RSA)Powertel PCS 15K 118K 295K
43K 338K 44K 382K 56K 438K 108K
546K 251K GSM- Postpaid 254K 16K 22K
27K 22K 341K 87K- Prepaid 41K
27K 22K 29K 86K 205K 164K
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Top US Wireless Carriers - 1999 Quarterly
Subscriber Data
-----1Q99 ------ ------2Q99
------ ------3Q99 ------ 4Q99 1999 Dig.
Operators YE96 YE97 YE98 Add. Tot Add Tot. Add To
t Add YE99 Add. Std. Centennial Cell. 253K
400K 27K 427K 28K 455K 32K 487K
38K 525K 125K - Domestic 309K 12K 321K 21K 34
2K 22K 364K TDMA - MOU 104 min 110
min- Puerto Rico 118K 16K 134K 11K 145K
16K 161K CDMA - MOU 446 min 468 min -
Centennial Quarter ends are 1 month before all
other operators (i.e. 3Q99 ends Aug 31, 1999
4Q99 ends Nov. 30, 1999) US West
PCS 185K 35K 220K 65K 285K 59K 344K 122K 466K 28
1K CDMA Rural Cellular Corp. 45K 111K 215K
8K 223K 11K 234K 11K 245K 14K 259K 44K ?-
RCC Cellular 45K 85K 187K 13K 200K
9K 209K 9K 218K 10K 228K 41K- Wireless
Alliance 17K 16K (4K) 12K 0K 12K 1K
13K 3K 16K 0K- Other 9K
12K (1K) 11K 2K 13K 1K 14K 1K
15K 3K
12
Top Canada Wireless Carriers - 1999 Quarterly
Subs. Data
-----1Q99 ------ ------2Q99
------ ------3Q99 ------ 4Q99 1999 Dig.
Operators YE96 YE97 YE98 Add. Tot Add Tot. Add To
t Add YE99 Add. Std. Rogers Cantel 1,370K 1,552K 1
,737K 63K 1,800K 109K 1,909K 100K 2,009K 144K 2,15
3K 416K TDMA- Digital PCS 500K 600K
690K 775K 109K 884K 384K- Prepaid
120K 145K 181K 218K 74K
292K 172K- MOU 198 min 184 min 223 min 223
min 234 min BCE Mobile 1,044K 1,221K 1,475K 66K
1,541K 64K 1,605K 81K 1,686K 111K 1,797K 322K
CDMA- Digital Subscribers 247K
283K - Prepaid Subscribers 217K
290K- MOU 165 min 155 min 154
min BCT.TELUS 300K 400K
475K ? ? 1,020K 33K 1,053K 46K 1,099K 624K CDM
A- BC Tel and Telus merged in 1999-
MOU 210 min 229 min Clearnet
152K 349K 33K 383K 59K 442K 51K
493K 92K 585K 236K- Digital Subs.
95K 308K 38K 347K 62K 409K 55K
464K 95K 559K 251K - Mike (ESMR) 44K
114K 17K 131K 22K 153K 23K 176K
34K 210K 96K iDEN - PCS 51K
194K 22K 216K 40K 256K 32K 288K
61K 349K 155K CDMA- Analog Subs. (SMR)
57K 41K lt5Kgt 36K lt3Kgt 33K
lt4Kgt 29K lt3Kgt 26K lt15Kgt MicroCell
2K 66K 282K 62K 344K 60K 404K 55K
459K 125K 584K 302K GSM- Postpaid
Subscribers 238K 17K 255K 22K 277K
70K 347K -MOU 253 min 268 min 258
min- Prepaid Subscribers 106K 43K
149K 33K 182K 55K 237K - MOU 66
min 64 min
13
Key Carriers Quarterly Net Add 1998 and 1999
Carrier 1Q98 2Q98 3Q98 4Q98 1Q99 2Q99 3Q99 4Q99 St
andardSprint PCS 110K 260K 381K 836K 763K 617K
720K 1,040K cdmaOneBAMS Cellular 127K 224K 207K
302K 190K 214K 267K 363K cdmaOneGTE
Wireless 58K 86K 54K 132K 75K 135K
169K 1,950K cdmaOnePrimeCo 121K 90K 109K 195K
94K 57K 24K 58K cdmaOneVodafone
AirTouch 171K 253K 201K 454K 353K 270K 186K
640K cdmaOneUS West 85K 20K 80K 35K
65K 59K 122K cdmaOneAlltel 100K 146K 17
4K 113K 90K 161K cdmaOne ATT 195K 325K 3
25K 445K 417K 465K 385K 440K TDMASBC
32K 106K 51K 215K 299K 305K 1,370K
458K - SBC Wireless 141K 138K TDMA- PBMS
80K 120K 100K 169K 158K 167K GSM -
Ameritech 123K 200K 53K 37K 84K
51K cdmaOneU.S. Cellular 107K 105K 96K 165K
87K 94K 89K 149K TDMA BellSouth 142K 1
94K 171K 255K 213K 150K lt20Kgt
202K TDMA/GSM- TDMA 117K 170K 142K 202K TDMA
- GSM 25K 24K 29K 53K GSM Nextel 370K
404K 375K 373K 415K 441K 458K
465K iDEN VoiceStream Wls 63K 84K 89K
98K 95K 135K 123K 170K GSM- Omnipoint
50K 64K 57K 102K 103K 116K 104K
237K GSM- Aerial 40K 40K 27K 81K 18K
15K 16K 60K GSMPowertel 38K 25K
47K 67K 43K 44K 56K
108K GSMVodafone AirTouch4Q99 include CommNet
CellularGTE Wireless 4Q99 include properties
from AmeritechSBC 1Q99 and 2Q99 include SBC
Wireless PBMS 3Q99 and 4Q99 include SBC
Wireless, PBMS, Comcast (862K), Ameritech and
Cellular Communications of Puerto
RicoBellSouth In 1Q99 BellSouth do not
separate Cellular and GSM PCS operation in
Carolina.
14
1999 Total Subscribers
Million Subscribers
15
1999 Total Net Add
Million Subscribers
16
North America Wireless 1995 - 1999 ARPU Data By
Operator
17
Top US Wireless Carriers - Quarterly ARPU Data
Operators YE95 YE96 YE97 1Q98 2Q98 3Q98 4Q98 1Q99
2Q99 3Q99 4Q99 Bell Atlantic - BAMS
Cellular 56.49 52.85 48.40 51.89 51.79 51.1
5 48.00 52.70 52.93 52.91- GTE
Wireless 63.00 60.00 51.00 48.00 48.00 49.00
49.00 46.00 48.00 47.00- Frontier
Vodafone AirTouch 70.00 61.00 46.45 46.71
42.72 41.20- CommNet Cellular 54.00 49.
00 43.00 52.00 SBC- SBC Wireless 47.0
0 gt50.00 47.00 - Ameritech Cell.- Comcast
Cellular 48.63 48.28 ATT -
ATT Wireless 57.20 52.70 54.00 58.00 60.32
60.60 66.20 67.90 66.80- Vanguard
Cell. 48.00 46.00 43.00 46.00 50.00 46.00
BellSouth Mobility 50.00 47.00 45.00 45.00
49.00 49.00 51.00 51.00 53.00Alltel
- Alltel Cellular 46.75 48.69 47.78
47.35 50.31 50.23 46.84 - 360
Comm. 43.46 47.43 Sprint PCS 64.00 60.0
0 55.00 55.00 52.00 54.00 54.00 54.00
18
Top US Wireless Carriers - Quarterly ARPU Data
Operators YE95 YE96 YE97 1Q98 2Q98 3Q98 4Q98 1Q99
2Q99 3Q99 4Q99 Nextel Digital 37.00 56.00 68.0
0 66.00 69.00 70.00 70.00 71.00 74.00 74.00
73.00 U.S. Cellular 49.88 44.66 50.16 51.
40 48.02 47.18 50.18 49.73 PrimeCo 63.65 6
0.00 61.00 57.00 54.37 52.00 53.00 49.00 We
st. Wls Corp. CenturyTel 60.00 59.39 55.0
0 51.00 56.00 56.57 49.00 VoiceStream
59.00- Omnipoint 59.00 57.00 59.00 50.
00 47.00 45.00 49.00 gt50.00- Aerial
Comm. 53.00 49.00 51.00 48.31 47.64 Ce
ntennial Cell.- Domestic 63.00 68.00 70.
00 73.00- Puerto Rico 84.00 88.00 87.00
88.00 Powertel PCS 54.06 57.23 56.11 54.
15 50.96 48.29- Postpaid 47.42 48.3
0 50.89 49.53- Prepaid 40.05 52.99 51.
05 46.40 45.62 US West 46.00 54.00 58.0
0 59.00 Rural Cell. Corp. - RCC
Cellular 66.00 50.00 46.00 53.00 57.00 51.0
0 47.00 54.00 63.00 51.00- Wireless Alliance
PCS 56.00 60.00 63.00 51.00 54.00 51.00
55.00
19
Top Canada Wireless Carriers - Quarterly ARPU
Data (C)
Operators YE95 YE96 YE97 1Q98 2Q98 3Q98 4Q98 1Q
99 2Q99 3Q99 4Q99 Rogers Cantel 64.00 58.00 5
3.00 56.00 55.00 53.00 47.08 49.00 50.00 4
8.76- Postpaid 53.80 BCE
Mobile 68.00 64.00 60.00 61.00 62.00
56.00 50.00 53.00 52.00 48.00 BCT.TELUS
59.00 62.00 59.00Clearnet -
Digital 61.01 56.56 59.15 58.73 58.42 53.5
9 55.67 55.73 - Mike (ESMR) 72.09 69.60 7
4.47 73.81 74.08 68.23 70.27 68.92 -
PCS 44.24 47.30 50.00 50.66 49.43 44.85 4
6.96 47.84- Analog 22.05 22.30 23.25 18.97
22.26 20.51 21.99 21.86 MicroCell -
Postpaid 59.97 54.55 56.59 57.60 61.21 57.
62 60.91 61.98- Prepaid 34.96 24.35 24
.48 22.73- Blended 58.66 48.52 48.56 4
6.80
20
North America Wireless 1996 - 2000
EBITDA (Operating Cash Flow) By Operator
EBITDA Earnings Before Interest, Taxes,
Depreciation an Amortization (Operating Cash
Flow) EBITDA is used by analysts to measure the
performance of indebted companies because it
excludes interest payments and focuses on the
underlying operations
21
Top US Wireless Carriers - Quarterly EBITDA (Cash
Flow) Data
Total Total Total Operators 1996 1997 1998 1
Q99 2Q99 3Q99 4Q99 Bell Atlantic- BAMS
Cellular 874M 1159M 1350M 313M 365M 412M
408M - GTE Wireless 846M
865M 1104M 274M 298M 810M Vodafone
AirTouch- VodafoneAirTouch 821M 1375M 1616M
405M- CommNet Cellular 57M 72M
16M 28M SBC Wireless 1274M 1254M 1638M 40
0M 538M 683M 578M ATT
Wireless 1500M 947M 202M 329M 404M lt295Mgt
- 4Q99 EBITDA was 234M. ATT took a 529M
writedown for equipment replacement (295M-529M
negative cash flow of 295M0 BellSouth
Mobility 1157M 1188M 269M 296M 296M
286M Alltel Cellular 728M
896M 259M 302M 336M 287M U.S.
Cellular 262M 382M 104M 129M 153M Weste
rn Wireless 60K 104M 156M 44M
62M 72M 64M CenturyTel 129M
48M 59M 58M 40M Rural Cell. Corp.
14M 35M 13M 18M 24M 16M
22
Top US Wireless Carriers - Quarterly EBITDA (Cash
Flow) Data
Total Total Total Operators 1996 1997 1998 1
Q99 2Q99 3Q99 4Q99 Sprint PCS lt2.4Bgt lt479Mgt lt
358Mgt lt397Mgt lt510Mgt Nextel
lt99Mgt 82M 155M 210M 216M- Positive cash
flow 3Q98 VoiceStream- VoiceStream lt130Mgt
lt121Mgt lt32Mgt lt29Mgt lt14Mgt lt46Mgt -
Omnipoint PCS lt49Mgt lt146Mgt lt283Mgt lt71Mgt lt59Mgt
lt46Mgt lt73Mgt - Aerial Comm. lt44Mgt lt218Mgt lt2
80Mgt lt28Mgt lt25Mgt lt26Mgt lt39Mgt - 4Q99
Includes lt11Kgt og Y2K costs Powertel
PCS lt142Mgt lt180Mgt lt15Mgt lt16Mgt lt
9Mgt lt21Mgt
23
Top Canada Wireless Carriers - Quarterly EBITDA
Data (C million)
Total Total Total Operators 1996 1997 1998
1Q99 2Q99 3Q99 4Q99 Rogers Cantel 339M 379M
379M 44M 58M 120M 100M BCE
Mobile 268M 332M 267M 73M 92M 104M
97M BCT.TELUS 166M 173M 91M 94M 100M
96M Clearnet lt178Mgt lt282Mgt lt45Mgt lt52Mgt lt
41Mgt MicroCell lt133Mgt lt219Mgt lt41Mgt lt35Mgt lt
32Mgt
24
North America Wireless 1996 - 1999 Churn Data By
Operator
25
Top US Wireless Carriers - Quarterly Churn Data
Operators YE96 YE97 1Q98 2Q98 3Q98 4Q98 1Q99 2Q99
3Q99 4Q99 Bell Atlantic - BAMS
Cellular 1.82 1.93 1.99 - GTE
Wireless- Frontier Vodafone AirTouch-
CommNet Cellular 1.94 1.71 SBC- SBC
Wireless - Ameritech Cell.- Comcast
Cellular ATT - ATT Wireless -
Vanguard Cell. BellSouth Mobility Alltel
2.2 1.87 2.34 2.06 2.22 2.35
Sprint PCS 3.50 Nextel
Digital 1.7 1.6 1.75 2.0 2.0 2.02 2.00 2
.00
26
Top US Wireless Carriers - Quarterly Churn Data
Operators YE96 YE97 1Q98 2Q98 3Q98 4Q98 1Q99 2Q99
3Q99 4Q99 U.S. Cellular 2.1 1.9 2.1
PrimeCo West. Wls Corp. CenturyTel 2.1
7 2.0 1.7 1.9 1.9 VoiceStream-
VoiceStream- Omnipoint 3.2 3.5 3.50-
Aerial Comm 3.5 3.39 3.35 2.86
Centennial Cell.- Domestic 1.7 1.8 2.
2 1.9- Puerto Rico 5.7 3.7 3.2 3.7
Powertel PCS 3.0 -
Postpaid 3.7 3.5 4.3 4.5 4.1 3.4 2.8 2.7
2.6 - Prepaid 3.8 US West Rural
Cell. Corp. - RCC Cellular 1.5 1.7
1.7 - Wireless Alliance 2.0 2.5 2.0
27
Top Canada Wireless Carriers - Quarterly Churn
Data (C)
Operators YE96 YE97 1Q98 2Q98 3Q98 4Q98 1Q99 2
Q99 3Q99 4Q99 Rogers Cantel 1.92 1.83 1.79 1.
87 1.83 2.06 1.74 1.54 1.75 2.37 BCE
Mobile 1.10 1.00 1.40 1.40 1.40 1.40 1.40
1.60 1.70 2.00 BCT.TELUS 1.30 1.40
1.50Clearnet - Digital 0.87 0.97 1.19 1.6
1 1.66 1.62 1.46 1.81 2.10 - Mike
(ESMR) 1.13 1.10 1.09 1.33 1.44 1.56 1.49
1.59 1.84 - PCS 0.47 0.87 1.25 1.76 1.79
1.66 1.44 1.96 2.26 MicroCell 1.20 1.4
0 1.60 2.80 2.00 1.60 2.10 2.40 2.30
28
North America Wireless 1996 - 1999Cost of
Acquisition Data By Operator
29
Top US Wireless Carriers - Quarterly COA Data
Operators YE96 YE97 1Q98 2Q98 3Q98 4Q98 1Q99 2Q99
3Q99 4Q99 Bell Atlantic - BAMS
Cellular 217 193 184 196 172 145 -
GTE Wireless- Frontier Vodafone
AirTouch- CommNet Cellular 310 313 362 32
2 305 SBC- SBC Wireless - Ameritech
Cell.- Comcast Cellular ATT
Wireless BellSouth Mobility Alltel
266 311 263 341 306 293 Sprint
PCS Nextel Digital
30
Top US Wireless Carriers - Quarterly COA Data
Operators YE96 YE97 1Q98 2Q98 3Q98 4Q98 1Q99 2Q99
3Q99 4Q99 U.S. Cellular 319 351 358
PrimeCo West. Wls Corp. CenturyTel
VoiceStream- VoiceStream-
Omnipoint 490 375 lt300- Aerial
Comm. 400 Centennial Cell.-
Domestic 254 290 310 291- Puerto
Rico Powertel PCS 539 467 327
US West Rural Cell. Corp. - RCC
Cellular 358 436 395 369 328 357 364 36
0 - Wireless Alliance 464 722 675 724 5
26 508
31
Top Canada Wireless Carriers - Quarterly COA Data
(C)
Operators YE96 YE97 1Q98 2Q98 3Q98 4Q98 1Q99 2
Q99 3Q99 4Q99 Rogers Cantel 574 872 814 729
583 464 504 442 472 BCE
Mobile [phone] 479 410 377
- The lower acquisition cost YE98 reflects a
higher number of prepaid customers and lower
hardware cost (handsets) BCT.TELUSClearnet
- Digital 949 689 607 650 651 588 594 5
49 - Mike (ESMR) 610 530 562 617 698 61
7 585 606 - PCS 1,053 750 627 662 623 5
69 598 515 MicroCell 818 876 793 685 5
73 455 458 433
32
Web sites
Bell Atlantic www.bell-atl.com- Bell Atlantic
Mobile www.bam.com- GTE www.gte.com SBC www.
sbc.com- SNET www.snet.com-
Ameritech www.ameritech.com-
Comcast www.comcast.com - Comcast
Cellular www.comcastcellular.com ATT www.att.c
om- Vanguard Cellular www.vcela.com AirTouch w
ww.airtouch.com BellSouth www.bellsouthcorp.com
Alltel www.alltel.com- Aliant
Comm. www.aliant.com Sprint www.sprint.com-
Sprint PCS www.sprintpcs.com Nextel www.nextel
.com U.S. Cellular www.uscc.com PrimeCo www.pr
imeco.com Western Wireless www.wwireless.com Cen
turyTel www.centurytel.com Omnipoint
www.omnipoint.com
Centennial Wireless www.centennialcom.com VoiceSt
ream www.voicestream.com Frontier
Cellular www.frontiercorp.com CommNet
Cellular www.commnetcellular.com Aerial
Comm www.aerial1.com Powertel www.powertel.com
Rural cellular www.rccwireless.com US
West www.uswest.com Rogers Cantel www.rogers.
com Bell Mobility www.bellmobility.ca BCTel ww
w.bctel.com Microcell www.microcell.com Clearnet
www.clearnet.com
33
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Wireless Operator Data is prepared by ERA/AM/MD
Kaj Larsen, Customer Business Development