Ocean Observing Systems Market Study

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• Ocean Observing Systems Market Study
• OSTP Science Technology Strategy Workshop

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Workshop Program

• Introduction and study background (10 minutes)
• Presentation of the OSTP PROPSERITY THROUGH SMART
  OCEAN MANAGEMENT report (20 minutes)
• Presentation of the GLOBAL MARKETS FOR OCEAN
  OBSERVING SYSTEMS study (60 minutes)
• Break (20 minutes)
• Discussion of local/regional drivers/opportunities
  /capabilities that will facilitate international
  market presence (15 minutes)
• Breakout discussion groups (50 minutes)
• Wrap-up (5 Minutes)

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Cross Canada Workshops

• St Johns, NL Monday 26 February
• Halifax, NS Tuesday 27 February
• Toronto, ON Wednesday 28 February
• Rimouski, QC Thursday 1 March
• Ottawa, ON Friday 2 March
• Victoria, BC Tuesday 6 March

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Project Partners

• The OSTP partners Oceans Advance, CCMC, NS
  Ocean Technology Council, Atlantic Coastal Zone
  Information Steering Committee (ACZISC),
  Technopole maritime du Québec, Ocean Management
  Research Network, COIN Pacific NRC-IRAP
• OOS market study funding support was provided by
  Atlantic Canada Opportunities Agency (ACOA),
  Canadian Space Agency (CSA), Développement
  économique Canada (DEC), Industry Canada,
  University of Victoria, Western Economic
  Diversification Canada

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• Round the table introductions

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Prosperity Through SMART Ocean Management
Report Summary
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Ocean Science and Technology Partnership

• A National Network of Networks
• Established under OAP 1 in October 2005
• Funded by IRAP (200K)
• In-kind funding by members and champions (300
  K)
• Mandate Advise Govt. of Canada on a Canadian
  Ocean Science and Technology Strategy

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Ocean Science and Technology Partnership Founding
Members

• CCMC (National)
• Oceans Advance (Nfld)
• Ocean Management Research Network (National)
• Atlantic Coastal Zone Information Steering
• Committee (Atlantic)
• NS Ocean Technology Council (NS)
• Technopole maritime du Québec (QC)
• COIN Pacific (BC)

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Ocean Science and Technology Partnership Workshops
and Consultations

• Ottawa (Dec.) OSTP role in OAP
• Winnipeg (Jan) Integrated Oceans Management
• Yellowknife (Feb) Beaufort Sea Stakeholders
• Halifax (Feb) NRCan / DFO Initiatives
• Quebec City (March) Quebec Accord Plan
• Victoria (May) OREG / BC Govt
• St. Johns (June) Newfoundland Stakeholders
• Vancouver (July) Pacific Stakeholders
• Markham (July) Ontario/US Stakeholders
• Tuktoyaktuk (Aug) Arctic/Coastal Zone Canada
• Boston (Sept) National/International
  Stakeholders
• St. Johns (Oct) Ocean Innovation

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Sovereignty and Good Governance
Integrated Multiple Use Management
Health of the Oceans
Sustainable Communities and Economies
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What are the Problems?

• ST isolated from ocean management needs
• Isolated demonstration projects
• Isolated innovations in industry and academia
• No national strategy for demonstrations
• Isolated efforts in international cooperation
• Insufficient support for commercialization and
  export

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A Canadian Strategy is Needed
Awareness
Advocacy
Prosperity
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What are the Benefits?

• SMART ocean management for Canadians
• Real time information for sovereignty and
  security
• Strategic information for economic development
• Monitoring for environmental management
• Ability to meet Canadian, cross border
• and international responsibilities
• Broader funding base

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Awareness A Single Message, A Single Voice

• National Vision
• Realizing opportunities
• Balancing the priorities
• Removing barriers

• Key Messages
• Prosperity from the oceans
• ST as enabler
• Build on Canadian strengths

• One Voice
• Linking regional stakeholders
• Sharing information
• National network (OSTP)

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Advocacy Transforming ST for Economic
Competitiveness

• Promotion
• Demonstration
• Commercialization
• Export Development

• Investment
• R D
• Access to Capital
• Education / Capacity Building
• Enabling Facilities

• Public Policy Development
• Interdepartmental
• Intergovernmental
• International

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Prosperity Through Smart Ocean Management

• Ocean Observation
• Sensors dynamic models
• Real time information
• Community based management
• International collaboration

• Information Access
• Enhanced Integration
• Smart communication
• Public Engagement

• Applications Knowledge Building
• Building R D capacity
• Operational observatories and smart platforms
  Integrating demonstrations
• Value adding commercialization

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Recommendations

• Reinforce National Leadership for a horizontal
  initiative
• Reinforce strong federal leadership
• Engage provinces
• Engage regions, communities, and industry
• Build a truly national vision
• Facilitate a strong ST sector to give the tools
  and information to realize vision

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Recommendations

• 2. Use SMART Ocean Management tools to coordinate
  multiple ocean uses
• Co-ordinate across all ocean sectors for all
  ocean stakeholders
• social, economic, environmental, and
  communities
• Create a coordinated strategy for
  Implementation

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Recommendations

• 3. Use a Systems Approach to Ocean Observation
• Build a framework based on stakeholder
  requirements
• Build the base data
• Integrate information and facilitate access
• Demonstrate decision assistance tools
• Commercialize

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Recommendations

• Roll Out Lessons Learned
• Roll out existing tools in regions
• Expand existing initiatives in cost-effective
• and strategic manner
• Initiate Pacific and Arctic demonstrations
• Enable industry to innovate commercialize

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Recommendations

• 5. Develop OSTP as the facilitator for SMART
  ocean management
• Build partnerships with governments, industry,
  academia, and communities
• Advise stakeholders on ST policies
• Develop a detailed Canadian strategy

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OSTP Next Steps

• Complete and deliver findings and advice to
  Government of Canada
• With new funding OSTP can
• Create Secretariat
• Expand stakeholder network
• Develop detailed strategy
• Assist in mobilizing resources

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Proposed Investment 5 years

• Total 75M investment by all partners
• Co funded by StakeholdersFederal
  GovernmentProvincesIndustryAcademiaCommunities
  
• Funding from new and existing sources
• Funding provided to appropriate departments or
  stakeholders

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Proposed Investment 5 Years

• OSTP - 400K per year 2.0 MAn OSTP
  Secretariat will be established with a mandate to
  develop, promote and coordinate the OSTP network.
  A full time director and administrative support
  staff will be contracted. The Secretariat will
  provide the glue linking the regional and
  national networks for the Smart Ocean Management
  OOS strategy implementation. Tasks will include
  expansion and support of the network, promoting
  awareness, advocacy for Oceans ST, as well as
  acting as a facilitator and national coordinator.

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Proposed Investment 5 Years

• Regional Demonstration OOSIt is recommended that
  the regional OOS initiatives supported in each of
  the five major marine regions of Canada. These
  initiatives will be governed by regional
  stakeholders through non-profit corporations. NW
  Atlantic 10.0 MSt Lawrence Global OOS
  10.0 MGreat Lakes OOS 6.8 MPacific
  Gateway OOS 10.0 MArctic OOS 10.0 M

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Proposed Investment 5 Years

• International Partnerships 1.7 MOOS is an
  emerging sector that is build upon local,
  regional, and international partnerships.
  International cooperation with the US Integrated
  Ocean Observing System (IOOS) and its eleven
  regional associations is a first priority, but
  other international partnerships that encourage
  technology use and cooperation worldwide will
  support commercialization of Canadian OOS
  technology

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Proposed Investment 5 Years

• National OOS Strategy 1.0 MTo implement the
  OOS vision there needs to be a detailed national
  strategy that can be used by all stakeholders in
  the sector to assist in planning and investing
  decisions. This strategy must cover the whole
  process from RD through technology transfer,
  demonstration, and commercialization. The
  development of this strategy will be facilitated
  by OSTP with assistance from its network partners
  and Federal and Provincial departments and
  agencies. It is expected that the strategy will
  be completed in the first year but updated on a
  yearly basis

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Proposed Investment 5 Years

• Standards Development 2.0 MCanadian OOS
  standards committee made up of sector
  stakeholders. This committee will adopt and/or
  develop the standards needed for an operational
  OOS network across Canada. As Canada leads this
  effort the ST sector will benefit by being able
  to develop interoperable products, processes, and
  services that can be marketed world wide

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Proposed Investment 5 Years

• Strategic Development Commercialization
  21.5 MFurther investment in research,
  development, and commercialization of OOS
  processes and technologies will be funded by
  federal agencies and industry. This investment
  will ensure that the key new sensors, platforms,
  software systems, support infrastructure are
  available in Canada from Canadian suppliers. In
  addition support for industry for
  commercialization of the technology will be
  provided. The National OOS strategy will identify
  which areas to support. Co-investing by
  government and industry will indicate where these
  investments should be made.

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Q A
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OOS Market Study Ideas for Discussion

• Partnerships
• Technology and Infrastructure
• Integration of Space and In-Situ Ocean
  Observations
• New technologies
• How to work with complex multi-agency government
  clients

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Next Steps for Canadian Sector

• Develop Canadian Sector Strategy
• Focus on needed Technology
• Develop OOS Standards
• Develop Coordinated CDN OOS Networks
• Build Partnerships worldwide
• Canadian Commercialization Plan

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Partnerships and Teaming

• Partnerships are essential for OOS to develop
  into a viable market
  
  IOOS is still a nebulous
  concept for many people
• International collaborations like trying to
  herd cats.
• Finding the people is a challenge the
  competition is intense
• Developing IOOS-related partnerships with NASA is
  challenging IOOS
  is an operational effort, NASA is a
  research-orientated mission

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Technology and Infrastructure

• A need to develop international ocean observing
  system standards
• Infrastructure support is lagging
• Development of "appropriate" technology is
  necessary
• Data acquisition management communications
  systems
• Long-term reliability of sensors
• Meteorological reference data in real time
• Coastal zone observations require new products
• Oceanographic sensors longer life and more
  reliable
• Biological chemical sensors are the least
  advanced

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Key strategic considerations

• Integrating space-based and in-situ observations
  new technology is needed
• Future technologies becoming reality e.g.
  autonomous underwater surface vessels.
• Governments are the key clients
  
  
• (EO satellite data revenues 78 of sales to
  Government and other public sector clients.
  Booz, Allen and Hamilton survey 2004)

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Make a Canadian Strategy

• Develop a strategy to address the opportunities
  offered by the OOS market and the strengths and
  weaknesses of Canada in the sector
• Address the US market as the worlds largest
  OOS market this demands specific study.
• Consider how best to use Canadas politically
  neutral image which could give marketing
  advantages in some countries.
• Work at raising awareness of Canadian ocean
  technology.

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Focus on Market Needs

• Focus on identified technology needs
• Sensor accuracy, resolution, reliability,
  lifetime and cost, low maintenance costs.
• Select a few sectors carry out detailed market
  study on areas such as chemical and biochemical
  sensors and improvements to satellite-based
  sensors.
• Low-cost platforms such as autonomous vehicles
• Improvements in data transmission and management.
  
• Develop OOS standards could Canada take a lead?

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OOS Market Study Ideas for Discussion

• Partnerships
• Technology and Infrastructure
• Integration of Space and In-Situ Ocean
  Observations
• New technologies
• How to work with complex multi-agency government
  clients

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Next Steps for Canadian Sector

• Develop Canadian Sector Strategy
• Focus on needed Technology
• Develop OOS Standards
• Develop Coordinated Cdn OOS Networks
• Build Partnerships worldwide
• Canadian Commercialization Plan