Title: Introduction to Auctions
1Introduction to Auctions
2Auctions yesterday
3Auctions today
- Ebay
- 4 million auctions
- 450k new/day
- 800 others
- auctionrover.com
- biddersedge.com
4Auctions yesterday vs. today
5What is an auction?
- Definition McAfee McMillan, JEL 1987
- a market institution with an
- explicit set of rules
- determining resource allocation and prices
- on the basis of bids from the market
participants. - Examples
6B2B auctions and ecommerce
- Online B2B marketplaces have been established
recently for more than a dozen major industries,
including the automotive pharmaceuticals
scientific supplies asset management building
and construction plastics and chemicals steel
and metals computer credit and financing
energy news and information and livestock
sectors. - Reuters March 29, 2000
7Why auctions?
- For object of unknown value
- Flexible
- Dynamic
- Mechanized
- reduces complexity of negotiations
- ideal for computer implementation
- Economically efficient!
8Taxonomy of common auctions
- Open auctions
- English
- Dutch
- Sealed-bid auctions
- first price
- second price (Vickrey)
- Mth price, M1st price
- continuous double auction
9English auction
- Open
- One item for sale
- Auctioneer begins low typically with sellers
reserve price - Buyers call out bids to beat the current price
- Last buyer remaining winspays the price that
(s)he bid
10Dutch auction
- Open
- One item for sale
- Auctioneer begins highabove the maximum
foreseeable bid - Auctioneer lowers price in increments
- First buyer willing to accept price winspays
last announced price - less information
11Sealed-bid first price auction
- All buyers submit their bids privately
- buyer with the highest bid winspays the price
(s)he bid
?
150
120
90
50
12Sealed-bid second price auction (Vickrey)
- All buyers submit their bids privately
- buyer with the highest bid winspays the price
of the second highest bid
Only pays 120
?
150
120
90
50
13Incentive compatibility
- Telling the truth is optimal in second-price
auction - Suppose your value for the item is 100if you
win, your net gain (loss) is 100 - price - If you bid more than 100
- you increase your chances of winning at price
100 - you do not improve your chance of winning for 100
- If you bid less than 100
- you reduce your chances of winning at price 100
- there is no effect on the price you pay if you do
win - Dominant optimal strategy bid 100
- Key the price you pay is out of your control
14Collusion
- Notice that, if some bidders collude, they might
do better by lying (e.g., by forming a ring) - In general, essentially all auctions are subject
to some sort of manipulation by collusion among
buyers, sellers, and/or auctioneer.
15Revenue equivalence
- Which auction is best for the seller?
- In second-price auction, buyer pays
- In first-price auction, buyers shade bids
- Theorem
- expected revenue for seller is the same!
- requires technical assumptions on buyers,
including independent private values - English 2nd price Dutch 1st price
16Mth price auction
- English, Dutch, 1st price, 2nd priceN buyers
and 1 seller - Generalize to N buyers and M sellers
- Mth price auction
- sort all bids from buyers and sellers
- price the Mth highest bid
- let n of buy offers price
- let m of sell offers
- let x min(n,m)
- the x highest buy offers and x lowest sell offers
win
17Mth price auction
300
150
170
120
130
90
110
50
80
18Mth price auction
1
300
170
2
150
3
?
130
4
price 120
120
5
?
110
?
90
80
?
50
19M1st price auction
1
300
170
2
150
3
?
130
4
120
5
?
price 110
110
?
6
90
80
?
50
20Incentive compatibility
- M1st price auction is incentive compatible for
buyers - buyers dominant strategy is to bid truthfully
- M1 is Vickrey second-price auction
- Mth price auction is incentive compatible for
sellers - sellers dominate strategy is to make offers
truthfully
21Impossibility
- Essentially no auction whatsoever can be
simultaneously incentive compatible for both
buyers and sellers! - if buyers are induce to reveal their true values,
then sellers have incentive to lie, and vice
versa - the only way to get both to tell the truth is to
have some outside party subsidize the auction
22k-double auction
1
300
170
2
150
3
?
130
4
price 110 10k
120
5
?
110
?
6
90
80
?
50
23Continuous double auction
- k-double auction repeated continuously over time
- buyers and sellers continually place offers
- as soon as a buy offer a sell offer, a
transaction occurs - At any given time, there is no overlap btw
highest buy offer lowest sell offer
24Continuous double auction
25Winners curse
- Common, unknown value for item (e.g., potential
oil drilling site) - Most overly optimistic bidder wins true value
is probably less
26Combinatorial auctions
- E.g. spectrum rights, computer system,
- n goods ? bids allowed ? 2n combinations
Maximizing revenue NP-hard (set packing) - Enter computer scientists (hot topic)...
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http//www.biz.uiowa.edu/iem
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28Prediction auction gamesHollywood Stock Exchange
http//www.hsx.com/
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http//www.ideosphere.com/
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