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Agricultural Economics

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The application of economic theory and methods to business ... Do managers satisfice? Finding a needle sharp enough to sew with. Limitations of the Theory ... – PowerPoint PPT presentation

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Title: Agricultural Economics


1
AgEc 301 Agricultural Economics I
Dr. Chris McIntosh Fall 2006
2
Contact Information
  • Chris McIntosh
  • mcintosh_at_uidaho.edu
  • 208-589-4485 (mobile)
  • Ag. Science 27

3
Housekeeping
  • Discussion of syllabus and course outline
  • Attendance policy
  • Exams
  • Questions?

4
Managerial Economics
  • The application of economic theory and methods to
    business decision making.
  • Prescribes rules for improving managerial
    decisions
  • Describes the economic consequences of managerial
    behavior

5
Managerial Economics
6
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8
Decision Making
  • To establish appropriate decision rules, managers
    must understand the economic environment in which
    they operate.
  • Managerial economics offers a comprehensive
    application of economic theory to decision making.

9
The Theory of the Firm
  • The basic model of business behavior
  • Profit maximization
  • Cost minimization
  • Expected value maximization
  • Length of run???

10
Value of the Firm
  • The value of the firm is the present value of the
    firms expected future net cash flows
  • A dollar one year from now is worth less than a
    dollar today
  • Future income projections must be discounted

11
Present Value
  • The present value of expected profits is simply
    the expected profit stream discounted back to the
    present.

12
Present Value
  • The present value formula can be written

or
Where TR is Total Revenue and TC is Total Cost
13
Opportunity Cost
  • The interest rate chosen for use in the present
    value formula represents the opportunity cost
    associated with money.
  • It may or may not equal prevailing lending or
    savings rates.

14
Managerial Decisions
  • Decisions are often made subject to constraints
    imposed by technology, resource scarcity,
    contractual obligations, laws and regulations.
  • The basic element of managerial economics is
    constrained optimization

15
Limitations of the Theory
  • Do managers optimize?
  • Finding the sharpest needle in the haystack
  • Do managers satisfice?
  • Finding a needle sharp enough to sew with

16
Limitations of the Theory
  • Can all decisions be explained by these
    behaviors?
  • Utility maximization
  • Social responsibility
  • Managers may walk a fine line between
    responsibilities to employees, share holders, and
    society

17
Measures of Profit
  • Profit is typically defined as the residual of
    sales revenue minus the explicit costs of doing
    business
  • Accounting profit?
  • Economic profit?

18
Accounting profit
  • The typical definition of profit is what we
    call accounting profit.
  • Accounting profit does not account for
    opportunity costs

19
Economic Profit
  • Economists refine the definition or profit to
    reflect such things as entrepreneurial effort,
    capital, and other resources provided by
    management for which some compensation should be
    provided.

20
Economic Profit
  • Includes risk adjusted normal rate of return
  • The minimum return necessary to attract and
    retain investment

21
Variability of Profit
  • Profits may fluctuate wildly
  • Profits are often measured as a percentage of
    sales revenue (called profit margin)
  • The normal rate of profit is typically assessed
    in terms of returns on stockholders equity

22
Why do Profits Vary Among Firms?
  • Frictional Profit Theory
  • Monopoly Profit Theory
  • Innovation Profit Theory
  • Compensation Profit Theory
  • Any or all of the above?

23
The Role of Profits
  • Above normal profits serve as a signal that a
    firm or industry should increase production.
  • Profits provide an incentive for innovation,
    efficiency, and in the allocation of scarce
    resources.

24
The Role of Business
  • Firms exist to serve social needs.
  • Provide a combination of goods and services (good
    and bad)
  • Bid for resources (land, labor, capital)
  • Competes for customer dollars

25
The Role of Social Constraints
  • Potential difficulties arise from an
    unconstrained market economy.
  • Regulated monopolies
  • Anti-trust
  • Environmental regulations
  • Labor laws
  • The fallacy of composition
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