expanding horizons

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Downshire School
The Primary Programme

• expanding horizons

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Module OneThe World Around Us

• Pupils introduced to business trade on world
  scale
• Discussion on food its primary source
• Long Distance Meal activity
• allows pupils to see the country of origin for a
• selection of imported goods
• Pupils locate each item on a world map, measure
  distances
• calculate how far their meal has travelled

3
Module TwoImport Export

• Puzzle-solving activity
• pupils discover how businesses import export
  goods
• Pupils identify difference between natural
  man-made resources
• Pupils consider the effect of global supply
  demand on
• value
• price
• use sustainability of worlds resources

4
Module ThreeThe Trading Game

• Pupils play a trading game which looks at
• global trade
• economic development in countries
• resources available in each country

5
Module FourInternational Marketing

• Pupils consider process of developing a product
  for export
• In groups, pupils develop ideas for a product
• Pupils develop basic marketing plan
• use of international marketing wall chart
• based around four Ps of marketing
• taking into account range of relational
• international considerations eg. law,
  culture,
• competition, etc.

6
Module FiveMarketing Showcase

• Pupils present international marketing plans to
  class
• Each group explains international marketing
  issues influencing
• product
• price
• place
• promotion

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Module SixProduction

• Pupils produce products from their group
  marketing plan
• Materials provided by Downshire School
• Supported by Downshire pupils

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Products

• Examples of products made by Primary Schools
• Door Hangers
• Bookmarks
• Fridge Magnets

9
Trade Fair Set Up

• Downshire
• Organised Rota for P6
• Brainstormed Speakers
• Ordered additional products
• Booked Hall
• Organised Transport
• Set up Stalls
• Organised music and entertainment

• Primary Schools
• Finalised products
• Organised posters
• Supervised during Fair

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Module SevenSales Marketing

• Trade Fair
• Pupils have opportunity to showcase their
  product
• Children transported to Downshire School
• Parents invited to attend

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Trade Fair

• Year 14 set up stalls
• Set up PowerPoint to music
• Get to know you introduction section
• Primary pupils bought and sold at the Fair for 20
  minutes
• Both Downshire and Primary Staff bought products
• After 20 minutes pupils had to compete by
  dropping prices

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Module EightGraduation

• Culmination of programme
• Children invited to take part in Graduation
  Ceremony
• Received certificates prizes for ideas
  exhibitions at trade fair

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Graduation Ceremony

• Guest Speaker Ted from Big American Cookie
  Company
• Certificates were handed out to P6 teachers for
  each child
• P6 teachers received a Primary Programme Plaque
• Special Awards
• Each Year 14 group selected individual awards for
  their P6 team eg Best Idea, Best Team Member
• Year 14 presented these awards to the pupils
• Photographs
• P6 transported home

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Contact

• Denise Webb dwebb540_at_c2kni.net
• Elaine Roberts elainrob_at_hotmail.co.uk
• Alana Magill amagill622_at_c2kni.net