ADVERTISING UNIT

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ADVERTISING UNIT
Director Jack Evins
Administrative Asst. Janice Mosher
Specialists Lynda Hermes Scott Senter Brenda
Luu Kevin Monroe
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FILING TIPS
Provide an identifying form number for each
advertisement Indicate the type of
advertisement --Institutional --Invitation to
Inquire --Invitation to Contract Provide the
form number of the policy(ies) and any rider(s)
advertised Describe the
method or media used for dissemination of the
material
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MORE FILING TIPS

• Provide contact name, direct phone number, fax
  number and e-mail address
• Certify in the transmittal letter, if applicable
• --Endorsement not paid
• --Source of statistics most current
• Explain variable language

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MORE FILING TIPS
If you are not sure of an issue, call or e-mail
to discuss prior to submitting ad We do not
review ads for policies, certificates, or riders
that are not yet accepted for use in Texas Be
sure all entities mentioned in an ad and which
may appear to be doing the business of insurance
are properly licensed
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The Senior Plans that we offer eliminate
virtually all of the paperwork and allow you to
select the doctor of your choice. Best of all,
with Senior Plan network hospitals, your Part A
deductible is waived. Money back guarantee if
you are not 100 satisfied for any
reason. Golden Years Association is compensated
for its endorsement.
Plans
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The Senior Plans that we offer eliminate
virtually all of the paperwork and allow you to
select the doctor of your choice. Best of all,
with Senior Plan network hospitals, your Part A
deductible is waived. Money back guarantee if
you are not 100 satisfied for any
reason. Golden Years Association is compensated
for its endorsement.
Plans
7
The Senior Plans that we offer eliminate
virtually all of the paperwork and allow you to
select the doctor of your choice. Best of all,
with Senior Plan network hospitals, your Part A
deductible is waived. Money back guarantee if
you are not 100 satisfied for any
reason. Golden Years Association is compensated
for its endorsement.
Plans
8
The Senior Plans that we offer eliminate
virtually all of the paperwork and allow you to
select the doctor of your choice. Best of all,
with Senior Plan network hospitals, your Part A
deductible is waived. Money back guarantee if
you are not 100 satisfied for any
reason. Golden Years Association is compensated
for its endorsement.
Plans
9
The Senior Plans that we offer eliminate
virtually all of the paperwork and allow you to
select the doctor of your choice. Best of all,
with Senior Plan network hospitals, your Part A
deductible is waived. Money back guarantee if
you are not 100 satisfied for any
reason. Golden Years Association is compensated
for its endorsement.
Plans
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PRESORTED FIRST CLASS US Postage PAID Dallas,
TX Permit No XXX
Senior
Retirement Insurers 333 Guadalupe Austin, TX
78701
You need it, you want it, you THINK it may be
unaffordableThink again! For a limited time
only, call today to find out how to get Long Term
Care for as little as 150 a month with Inflation
Protection Coverage. Protect yourself from
nursing homes and the unnecessary burden of being
dependent upon your spouse or children. Take
control of a healthy future today! Call Now
800.555.1234
11
PRESORTED FIRST CLASS US Postage PAID Dallas,
TX Permit No XXX
Senior
Retirement Insurers 333 Guadalupe Austin, TX
78701
You need it, you want it, you THINK it may be
unaffordableThink again! For a limited time
only, call today to find out how to get Long Term
Care for as little as 150 a month with Inflation
Protection Coverage. Protect yourself from
nursing homes and the unnecessary burden of being
dependent upon your spouse or children. Take
control of a healthy future today! Call Now
800.555.1234
12
Rates in Health Ads
28 TAC, 21.113(a)(3)
Subject to the Insurance Code, Article 21.20-2,
Sec. 1, and Chapter 541, an invitation to inquire
concerning a health benefit plan may include rate
information without including information about
all benefit exclusions and limitations so long as
the advertisement includes prominent disclaimers
clearly indicating that (A) the rates are
illustrative only (B) a person should not
send money to the issuer of the health benefit
plan in response to the advertisement (C) a
person cannot obtain coverage under the health
benefit plan until the person completes an
application for coverage and (D) benefit
exclusions and limitations may apply to the
health benefit plan.
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COMPLIANCE ISSUES
Source of Statistics - 21.108(b)
Websites as source Age of source
Close Conjunction - 21.103(c)

• Must appear on same page
• Tie by dingbat
• Hyperlinks

Co-Branding - 21.104(h) Undue Pressure -
3.3839(d)(12) 3.3319(c)(2)
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WORKBOOK
www.tdi.state.tx.us/consumer/advtable.html

• CONTACT US
• Phone [phone]
• Fax [phone]
• E-mail advertising_at_tdi.state.tx.us