MBA in Branding and Advertising - PowerPoint PPT Presentation

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MBA in Branding and Advertising

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MBA in Branding and Advertising project embraces key standards to enable students to pick up a wide scope of knowledge, inventive skills and handy capabilities across diverse advertising and branding platforms. This course is intended for students intrigued by different parts of branding and advertising such as Advertising strategies, interactive digital media, customer evaluation, corporate positioning, branding, customer response, and so forth. This course is perfect for ambitious students who wish to pursue a profession in this field or move into Branding and Advertising job from another background. (ebrand582019vs) – PowerPoint PPT presentation

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Title: MBA in Branding and Advertising


1
MBA in Branding and Advertising
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  • MBA in Branding and Advertising project embraces
    key standards to enable students to pick up a
    wide scope of knowledge, inventive skills and
    handy capabilities across diverse advertising and
    branding platforms. This course is intended for
    students intrigued by different parts of branding
    and advertising such as Advertising strategies,
    interactive digital media, customer evaluation,
    corporate positioning, branding, customer
    response, and so forth. This course is perfect
    for ambitious students who wish to pursue a
    profession in this field or move into Branding
    and Advertising job from another background.
    (ebrand582019vs)
  • Objectives
  • To give an exhaustive comprehension of the use of
    Advertising, incorporated communication
    platforms, and advanced media in the local,
    national and global markets.
  • To grant a thorough learning with complete
    abilities to form students into successful
    directors.
  • To open students to different aspects of Branding
    and Advertising like brand positioning, gripe the
    executives, tactical marketing, Market research,
    and communication efficiency.
  • To open students to front line Branding and
    Advertising devices, techniques and contextual
    analysis.
  • To give bits of knowledge on various aspects of
    developing trade patterns and diverse innovative
    elements engaged with brand building.

3
  • Curriculum
  • Semester 1
  • Modern Business Organization and Management
  • Global Business Environment Economics
  • Accounting Financial Management
  • HR OB
  • Business Corporate Law
  • Semester 2
  • Business Research Methodology
  • Modern Marketing Management
  • Information Technology for Business
  • Production Operations SCM
  • Business Communication Skills

4
  • Semester 3
  • Business Policies Strategic Management
  • Entrepreneurship Innovation Management
  • Strategic Marketing Management
  • Fundamentals Of Advertising
  • Practices In Advertising
  • Semester 4
  • Business Ethics Corporate Governance
  • Strategic Brand Management
  • Brand Positioning Strategies
  • Brand Marketing Programs Performance
    Measurement
  • Project Work
  • Eligibility
  • Graduation with minimum 50 marks or Graduation
    less than 50 with 2 year of minimum experience
    is required. Duration- Min- 2 years Max- 4
    years
  • Fees Rs. 62,400/-
  • Installment

5
  • Contact us
  • Distance Education Center (BBG Ebranding Group) 
  • Unit No.450, Mastermind One - IT Park, Royal
    Palms, Aarey Colony, Goregaon (E), Mumbai,
    Maharashtra 400065
  • Contact No - 9324357542
  • http//distancelearningcentre.in/
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