Introduction of ShareWin Platform - PowerPoint PPT Presentation
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Introduction of ShareWin Platform
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... The call center / online advertisment will make channels know the product STEP3 : Channels will publish group booking info. Unified time Quantity rules ... – PowerPoint PPT presentation
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Title: Introduction of ShareWin Platform
1
Introduction of ShareWin Platform
- Dr. Shao, Lingshuang
- shaolsh_at_gmail.com
2
Start from Stories
- In Dec, 2010, Milk Powder in Netherlands have
been sold out, because of Chinese babies - In Dec, 2008, Selfridges creats a new salse
record one million pounds in one hour, because
of Chinese visitors - In Sep, 2010, Chinese people bought 200 SMART
cars via Internet within pre-set time
Huge Requirements for High-quality Products
in China !
3
The Difficulties to Enter Chinese Market
- No parteners or channels
- Not farmiliar with policy and culture
- do you know "8" means "fortunate"?
- Tedious formalities logistics and clearance
- The most difficult part whether the consumers
love the products? - Traditional way ship and store the products to
China, sell them via existing channels
Huge Investment, High Risk!
4
Requirement Collection
Solution Large-Scale Booking
Collect diverse reuirements and form them into
unified and large-scale requirement
5
How to Use ShareWin Platform
STEP 2 The call center / online advertisment
will make channels know the product
STEP3 Channels will publish group booking info.
Unified time Quantity rules ( lower limit and
upper limit)
STEP 1 publish the products informationwith
detailed quantity / price policy
STEP 4 When the group booking ends, platform
will arrange the logistics and clearance for your
products
6
Booking V.S. Existing e-Business Model
- Existing Business Model (eBay, new egg )
- Advocating Good Products, Lower Price
- Result of Price competition only the customers
win - Shrinks the profit of channels
- Shrinks the profit of manufactures, influencing
the investment of RD and marketing - Large-scale Booking Model
- Help manufactures producing according to sales,
cost down - Help Logistics Packaged
- With Internet, produce new value in current
commercial and productive model
Win-Win Solution for Stakeholders
7
Other Products
- Finance supporting system for the channels
- Certification of Origin System
- Channel database
- Offline supportive systems
- Experiencing Shops
- Call center
8
Infrastructures
- Industrial Services, Call Centers and Data Center
Beijing
Chengdu
Wuhan
Suzhou
Guangzhou
9
Resources of ShareWin Platform
- Supported by China central and local government
- Plentiful finiancing resource
- Media support
- Start from 800 incubators in China
- ShareWin Platform has been adopted as an example
e-business pattern recommended in incubators
10
- Thank You!
- Contact shaolsh_at_gmail.com
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