Digital Connector - PowerPoint PPT Presentation

Title: Digital Connector


1
DigiConnector
Digital Marketing Agency
2
About Us
Cutting-edge Technology Partners to keep you
ahead of the Competition
Digital Connector is digital marketing agency
located in Mumbai. It is an extension of your
marketing team bringing strategy, expertise,
and execution to the areas that you need it most.
www. digiconnector.in
3
Spread Your Business With Our
DIGITAL MARKETING SERVICES
Google Adwords Manager
Social Media Manager
Content Marketing
Search Engine Optimization
Web Design
Lead Generation
www. digiconnector.in
4
Social Media Trends
www. digiconnector.in
5
WE TAILOR YOUR CONTENT
Each social network is focused on a particular
demographic and social user category, so
broadcasting different type of content to
different social media platforms is important.
Example Users who use Pinterest and Instagram
are more often interested in high-quality
pictures and graphics that tell your story.
www. digiconnector.in
6
PLAN FOR MOBILE DEVICES
The use of mobile devices, most notably
smartphones to access services none more so than
social media networks have continued to
accelerate over the past few years. Facebook and
Twitter users spend more time using those
networks on mobile devices than they do on
traditional computers or laptops.
www. digiconnector.in
7
WE TREAT EACH CHANNEL AS AN INDIVIDUAL ENTITY
Each social channel needs to be treated as a
separate entity. There can be content that is
spread across all channels for example if your
business has recently acquired by a global
company, this is likely the news you want to
share across the board, but you should adjust
your strategy depending on the audience for that
channel.
www. digiconnector.com
8
DIG DATA FROM SOCIAL MEDIA CHANNELS
Gauge the real-time market mood. Identify
relevant issues and content. Determine user
interests. Provide internal operational
metrics. Execute competitive research.
9
INTERACTING WITH FOLLOWERS
Social media is meant to be interactive and
consumers expect a certain amount of
responsiveness from businesses on social
media. Responding to posts, thanking consumers
for commenting and addressing complaints helps
consumers feel more connected to the brand.
10
WE HELP USERS TO FIND YOUR CONTENT WITH HASHTAGS
Hashtags allow people to filter through the
millions of posts every day, and its very
tempting for businesses to try and wedge their
way into conversations where they dont
organically belong by using hashtags.
www. digiconnector.com
11
WE CONDUCT CONTESTS AND PROMOTIONAL ACTIVITIES
One of the most effective strategies for social
media in general is to get your targeted
audiences directly involved in activities.
Conducting contests and other promotional
activities are perfect ways for driving their
interests and soliciting their participation.
ENTER TO WIN
www. digiconnector.in
12
PAY FOR BRAND EXPOSURE
Paying for advertising allows you to reach a
specific demographic rather than just relying on
organic social reach alone.
www. digiconnector.in
13
www. digiconnector.in
14
www. digiconnector.in