Ralph%20Lauren%201967-Present

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Ralph Lauren1967-Present

• By Keilani Fite

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Who is Ralph Lauren?

• Born Ralph Lifshitz
• Oct.14,1939 Bronx, New York
• Product Lines
• A. Rivets Co.
• Never went to designer school
• I believe in clothes that last, that are not
  dated in a season. The people who wear my clothes
  dont think of them as fashion.

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1967-1968

• Wide Ties
• Mens wear, Polo (English classic and traditional
  American)

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History Fashion

• The Hippie Movement
• Braless ladies
• Bell-bottom Jeans
• Tie die
• Headbands
• Suede Mini-skirt

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1971-1978

• Womens Line
• Eyewear (1974)
• Boys wear and fragrances

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History

• Economy Approved
• David Bowe Roxy Music
• Man walking on the moon
• Disco became Popular

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Fashion

• High-Waisted Denims decorated with rhinestones
• Halter tops
• Astronaut-style outfits
• 3 piece suits
• Jumpsuit

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1981-1983

• Girls wear
• Footwear
• Extensive Home collection

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History

• Western economic Boom
• Ronald Reagan
• became President
• Berlin wall came down

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Fashion

• Brand names became status symbols
• Women Full jacket sober suit
• Shoulder pads

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1990
Scarves
Hosiery
Leather Goods
Sleepwear
Jewelry
Luggage
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History

• Pollution Prevention Act passed
• Official end of the Cold war
• World trade center bombed

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Fashion
Grunge
Preppy
Hip Hop Style
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Designs

Fall 1982
Fall 1981
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Designs
Fall 1983
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Present
Rugby
Notorious
Love
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Significant to the History of Fashion

• Polo brand
• All American Look Lifestyle
• He wants people to sleep in his sheets, dry
  themselves with his towels, splash his paint on
  their walls, and then curl up in his furniture.

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Inspirational Influences

• Creative bold ideas
• Worked twice has hard
• 40 years of business
• New brands of clothing
• Word of mouth

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References

• Ralph Lauren, Encyclopedia of World
  Biography,2005-2006 Thomas Gale,a part of the
  Thomas corporation.
• http//www.infomat.com/whoswho/ralplauren.html
• Ralph Lauren,unknown,Market week,sep.4,2008. Pg.3
• FortuneIts Ralphs world. John Brodie, Fortune,
  New York sep.17,2007, vol.156. Iss.6. Pg.64
• Trachtenberg, Jeffrey A. Ralph Lauren The Man
  Behind the Mystique. Canada Little, Brown
  Company,1988
• http//www.ralphlauren.com