YOUNGEVITY introduces Mineral Makeup

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YOUNGEVITY introducesMineral Makeup

• Presented by
• Dr. Melinda Silva

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Early Cosmetics

• The earliest known cosmetics came from Egypt
  where dyes and paints were routinely used to
  color skin and hair rouge on the lips and
  cheeks, henna on nails, and eyes and eyebrows
  heavily with kohl.

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Ancient Makeup

• Archeological digs have revealed cosmetic tools
  and usage of natural earths pure pigment makeup
  as far back as approximately 10,000 years ago.
• Cultural civilizations adorned themselves with
  makeup and jewelry in elaborate religious
  ceremonies. 

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Egyptian Kohl Makeup

• Natural mineral makeup powders were worn by all
  Egyptians for the same reason as today's modern
  athletes. That is, the wearing of black or dark
  kohl under their eyes helped to counteract and
  absorb glare from the suns rays.

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Ancient Eye Makeup

• Women in the ancient times commonly put color
  around their eyes. Besides beautification, its
  purpose was also medicinal as covering the
  sensitive skin of the lids with colored ointments
  prevented dryness and helped to protect against
  eye diseases, e.g. the eye-paint repelled the
  little flies that transmitted eye irritations.

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Ancient Roman Makeup

• Romans also used kohl for darkening eyelashes and
  eyelids. The colors used in 'kohl' or eye
  cosmetics were minerally based black often being
  made from lead sulfate, greens and blues from
  copper oxide, and reds from iron oxide.

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Ancient Roman Cosmetics

• Another popular practice was the use of chalk for
  whitening the complexion. The Romans used pumice
  for cleaning their teeth and even developed
  hair-removing preparations. It is widely believed
  that the Romans are responsible for early
  exportation of cosmetics to the Far East where
  they were further refined.

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Cosmetic Development

• The universal use of cosmetics grew significantly
  with a more scientific study of cosmetic
  ingredients, which began in France. Over the
  years, the method for cosmetic development has
  continued to change veering from the once
  all-natural methods used by the Egyptians and
  Romans to the addition of synthetics,
  preservatives, and additives to prolong the life
  of makeup products, as used by our competitors.

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Youngevity is PURE minerals

• Youngevity would like to come full circle and
  return to the days where makeup was natural and
  without fillers
• The additives, fillers, chemicals, and colorings
  commonly used in many of our competitions
  products, have been linked to severe skin
  allergies, skin conditions, and even long term
  medical issues.

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Our Competition

• Some of the most common ingredients found in most
  foundations, blushes, bronzers, and eye shadows
  can be damaging and even dangerous. These include
  talc and blue No. 1. Blue No. 1 is a carcinogen
  (meaning it "can" cause cancer). Additionally,
  the inhalation of talc, which is used in a lot of
  makeup powders, when used over a long period of
  time can cause lung problems similar in nature to
  those caused by asbestos.

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Cosmetic shelf life?

• Another problem is the uncertainty about the real
  "safe" shelf life of makeup. The cosmetic
  industry is not required by law to put an
  expiration date on makeup products (although a
  few do). Therefore, these products may remain on
  the shelf at department stores for months at a
  time some even for years.

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Cosmetics as skin irritants

• The FDA allows cosmetic and skin care
  manufacturers to incorporate man made materials
  that are chemically based, processed into high
  end and drugstore brand colored cosmetics and
  skin care brands. These products may contain
  ingredients that are known to cause skin
  irritation, including rosacea, cystic acne, as
  well as cancer in some cases. 

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Cosmetics as skin irritants

• Skin problems can be caused by the use of certain
  minerals in makeup and/or man made chemicals and
  dyes, such as Talc, and Bismuth (also known as
  Biron).
• Skin irritations can be caused by a single
  ingredient or by a combination of different
  ingredients. Also, individuals may respond
  differently to the same ingredient.
• The purity of our mineral makeup is unmatched by
  any of our competitors.

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Rosacea

• Chronic skin disorder affecting the face
  characterized by red papules and flushing
• Excessive facial warmth and redness is the
  predominant complaint

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Epidemiology of Rosacea

• Occurs in 1 in 20 Americans
• Onset usually between 30 and 50 yrs
• More common in people of Celtic origin
• Female to male ratio 31

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Physical Findings

• Facial redness and warmth
• Itching is generally absent
• Women usually have symptoms on the chin and
  cheeks, whereas in men the nose is commonly
  involved
• Over 20 of patients have eye symptoms, such as
  burning, stinging, tearing, eyelid inflammation
  and swelling

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Causes of Rosacea

• Etiology is unknown
• What worsens the redness? Hot drinks, alcohol
  and sun exposure
• What flares it up? Reactions to medicines,
  stress, extreme hot or cold, spicy drinks
• Rosacea IS NOT related to poor hygiene

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Treatment of Rosacea

• Topical treatment (creams)
• Antibiotics
• Laser rx for telangectasias and rhinophyma (aka
  WC Fields nose)

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Progression of Rosacea

• Often resistant to initial treatment and it is a
  recurrent, chronic disease
• Progression is variable but stages are
• 1. Facial Flushing
• 2. Swelling on face and/or eye symptoms
• 3. Lesions on face (papules pustules)
• 4. Enlargement of nose (rhinophyma)

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Rosacea Pearls

• Resistant cases may also be caused by a fungal
  infection
• Social stigma rosacea associated with alcohol
  abuse
• May need antibiotics if it affects eyes

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Before and After

• Youngevitys mineral makeup contain natural
  anti-inflammatory properties, helping to heal,
  calm, and reduce redness in rosacea and acne
  prone skin types.

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Benefits of Youngevity Makeup

• Our cosmetics provide color without the waxes,
  oils, preservatives and other additives that more
  traditional makeup contains. Safe for sensitive
  skin and skin recovering from laser resurfacing,
  chemical peels, and plastic surgery
• Because our mineral makeup does not have any
  preservatives, it is much more appropriate for
  sensitive and acne-prone skin. (Bismuth, a filler
  used in other mineral makeup lines can clog pores
  and create or worsen acne lesions)
• Natural protection from ultraviolet rays. This is
  a result of the presence of titanium dioxide.

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Benefits of Youngevity Makeup

• Long lasting total coverage for a flawlessly
  smooth complexion
• Quick and easy application methods for virtually
  water and sweat proof coverage
• Conceals, corrects, and covers most known skin
  discolorations and conditions while still
  allowing skin to breath

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Benefits of Youngevity Makeup

• Completely talc, filler, and dye free thus skin
  allergies are extremely RARE
• No man made color dyed chemicals, that can be
  harmful to your skin. 
• absorbs excess oil on contact with skin and
  minimizes lines, wrinkles, and pores.

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Youngevity is PURE MINERALS

• Mica Naturally occurring minerals, purified and
  crushed into a fine powder form. Mica adheres to
  the skin, and reflects light, making the skin
  tone look more even and wrinkles less visible.
  Mica is resistant to ultraviolet light, heat and
  weather.

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Youngevity is PURE MINERALS

• Titanium Dioxide Naturally occurring white
  mineral pigment that acts as a filter from UVA
  and UVB rays. Titanium dioxide is
  anti-inflammatory as the natural minerals help to
  reduce irritation and redness of the skin.
  Titanium dioxide also has waterproof and SPF
  properties while furnishing a matte look.

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Youngevity is PURE MINERALS

• Iron Oxides Non-irritating and hypoallergenic
  compounds, which act as colorants. Iron oxides
  provide the long-wearing quality in mineral
  makeup formulations and help to keep the skin
  cool by blocking out infrared rays.

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Youngevity is PURE MINERALS

• Zinc Oxide White powder derived from natural
  mineral compounds, Zinc oxide is a natural
  sunscreen agent, an antiseptic and astringent.
  Zinc oxide is known for its healing properties as
  well as its ability to adhere to the skin while
  sweating and swimming.

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Youngevity is PURE MINERALS

• Ultramarine Blue Clay that has been heated to a
  very high temperature to achieve blue and yellow
  pigments. Ultramarine blue is used in some cool
  shades of mineral makeup to provide accurate
  hues.

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Youngevity is PURE MINERALS

• Kaolin Clay Soft clay used for oil-absorption,
  kaolin clay provides coverage for long-lasting
  effects.

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Coming Soon to Youngevity

• Custom colors in our mineral powder make up
  foundations. 
• Blushes
• Eye shadows