Analysis of the Car Industry

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Analysis Of The Car Industry
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PEST Analysis

• POLITICAL
• Legislation
• Environment
• Company Cars
• Competition
• Taxes and Duty
• Subsidies

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PEST Analysis
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PEST Analysis

• POLITICAL
• Legislation
• Environment
• Company Cars
• Competition
• Taxes and Duty
• Subsidies

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PEST Analysis

• ECONOMIC
• Excess Capacity
• Economies Of Scale
• Diversification
• Mergers and strategic alliances

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PEST Analysis
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PEST Analysis

• ECONOMIC
• Excess Capacity
• Economies Of Scale
• Diversification
• Mergers and strategic alliances

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PEST Analysis

• SOCIAL
• Environment
• Car Culture
• Fashions and taste
• Redundancies

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PEST Analysis
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PEST Analysis

• SOCIAL
• Environment
• Car Culture
• Fashions and taste
• Redundancies

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PEST Analysis

• TECHNOLOGICAL
• E-Commerce
• Safety
• Plant efficiency
• Gizmos

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PEST Analysis
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PEST Analysis

• TECHNOLOGICAL
• E-Commerce
• Safety
• Plant efficiency
• Gizmos

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Five Forces Analysis

• THREAT OF ENTRY
• East Asian companies - Globalisation
• Quotas reduced or abolished
• Labour

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Five Forces Analysis

• BUYER POWER
• High
• Imports By Individuals
• Distribution Channels
• Large Number Of Substitutes
• Second Hand Market
• Over Capacity
• Large purchase

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Five Forces Analysis

• SUPPLIER POWER
• New Registrations
• Just In Time
• Brands
• Dealerships

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Five Forces Analysis

• SUBSTITUTES
• Public Transport
• Other Segments Of The Market
• Similarity Of Product
• Alternative Fuels

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Five Forces Analysis

• COMPETITIVE RIVALRY
• Mature Market
• Price Wars
• Ease Of Access
• Large Number Of Competitors