The Why of Clothes

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The Why of Clothes
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http//allpsych.com/personalitysynopsis/maslow.htm
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Protection

• Clothing that provides physical safeguards to the
  body preventing harm from
• Climate hot, cold, rain, snow, sun, wind
• Environment dirt, insects, sharp objects,
  germs, fumes, chemicals

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Climate
Environment
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Identification

• Establishes who someone is, what they do, or to
  which group they belong
• Uniforms
• Dress Code
• Peer association

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Who they are
What they do
Which group they belong to
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Status

• Establishing ones position or rank in comparison
  to others
• Designer labels/haut couture
• High end jewelry
• Insignias or emblems

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Circle the items that show status
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Modesty

• Covering the body according to the code of
  decency established by society
• Generational
• Situational
• Cultural

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Adornment

• Using individual wardrobe to add decoration or
  ornamentation
• Enhances psychological feeling of well-being
• Use of creativity
• Expression of individuality

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What items classify these outfits as adornment
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ATTITUDE

• Individuals feeling or reactions to people,
  things or ideas
• Formed from values

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VALUES

• Ideas and beliefs that are important to an
  individual
• Motivation for a persons actions
• Basis of decisions, lifestyle, and code of ethics

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Personality

• The total characteristics that distinguish and
  individual

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Conformity vs. Individuality

• Conformity obeying or agreeing with some given
  standard or authority
• Individuality self expression