Top 5 Technology Trends

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• Top 5 Technology Trends
• You Can't Ignore
• Rich Bader
• President CEO
• EasyStreet Online Services

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Infrastructure Drivers Why the Technology
Matters

• Scaling up with the business growth
• Service reliability/availability
• Decentralized, mobile workforce
• Government regulations
• Lower operating costs

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• Trend 5
• Voice Over IP

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Voice Over IP

• Voice is becoming an IP application
• The new convergence
• A question of when not if
• VoIP products are ripening at a rapid pace
• Solid standards emerging, e.g. SIP, H323
• Conventional PBXs are approaching end-of-life
• Huge disruption in telecom industry

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Three distinct markets, three models

• Residential
• Free on-net calls low cost LD
• Skype, Vonage, Yahoo! Voice, et.al.
• Small business
• IP Centrex hosted VoIP services
• New Linksys One
• Larger business
• On-prem PBX(s) from every PBX network vendor
• Mix of Voice over LAN and WAN
• Key technology Asterisk, open source PBX

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Why Deploy VoIP Now?

• Could yield lower telco bills
• Tough to prove lower TCO
• Lower admin costs (moves/adds/changes)
• Local control via web interface
• Telephone number is associated with an IP phone
• Integration with PC applications
• Microsoft Outlook integration dialing, caller
  ID, screen pop, voicemail in inbox
• Support for mobile, decentralized workforce
• Call centers particularly benefit
• Road warriors connect via Internet to VoIP PBX

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Deployment Issues

• Many taking a phased approach
• Target a department and/or function
• Co-exist with current PBX
• Voice over IP (LAN) vs. Voice over Internet (WAN)
• Replace obsolete PBX, moving to new facilities,
  etc.
• Is your network ready?
• Quality of service (QoS), Reliability, Security
• "Voice and data people don't speak the same
  language. Voice engineers don't want to go to
  IP it feels dangerous to them."

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What's coming with VoIP?

• IP phones can communicate with any IP device
  located anywhere
• Wireless IP will provide untethered access
• Biggest long-term benefit is enabling of new
  applications

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• Trend 4
• Next Generation Broadband

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Wired Metro Area Ethernet

• Fiber to the Premise (FTTP)
• Business class services
• Offered by numerous telcos, including Qwest,
  Electric Lightwave, OnFiber
• Residential Service
• Verizon's Fios for voice, Internet, video (soon)
• Will pass 200,000 WashCo households
• FTTP study by Portland Telecomm office
• Fiber/copper hybrid
• Qwest offers Ethernet via copper up to 30 mbps

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Metro Ethernet Characteristics
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Disruptive Price Performance
OC-12
(4) T-1
OC-3
(2) T-1
DS-3
T-1
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Metro Area Networking Applications

• Internet Access
• High speed transport with great scaleability
• Redundant connections for additional reliability
• Local access to service provider PoP
• Cross connect to local and wide area access
  networks
• Support for local offices, telecommuters, etc.
• LAN interconnection
• Between multiple facilities/networks
• Back-end server connections
• Centralized server farms in data center(s)
• SAN Extensionremote copy, device access, storage
  consolidation
• Off-site centralized backup/restore and vaulting
• Applications and operations failover
• Local warm or hot site connectivity
• Converged (real-time) networks
• Voice over IP, streaming, conferencing

http//networking.ittoolbox.com/pub/LD113001j.pdf
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The meeting place for Ethernet

• Local peering exchange
• 3 physical PoPs (Pittock, EasyStreet, Fortix) 1
  virtual exchange
• Keeps local traffic local, reducing upstream
  Internet costs
• Low latency connection great for VoIP,
  videoconferencing
• 19 member networks includes OHSU, PSU, Noanet,
  Nero
• Lower overall connectivity costs
• Traffic flowing between POPs is free
• All-Ethernet infrastructure
• Local transit exchange
• Buy upstream Internet from a variety of vendors
• Circuit independent of upstream provider

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Rethink Your Network

• Lower cost high bandwidth makes new applications
  affordable
• Multipoint option allows network simplification
• May eliminate star topology private circuits
• High speed connections to data centers enable new
  opportunities for network outsourcing,
  colocation, infrastructure management
• Local NWAX peering services can reduce cost and
  increase cross connection flexibility
• In conjunction with VoIP, interoffice
  connectivity can be collapsed to a single circuit

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• Trend 3
• Wireless IP in Portland

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Unwire Portland

• City sponsored selection of privately financed
  and owned wireless network
• Will cover all of the City
• Open access network with multiple service
  providers
• A walled garden of free services
• Winner to be announced any day now
• Initial network deployment late this year

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WiFi and WiMax class services

• WiFi mobile and fixed applications
• A continuous city-wide hot spot
• For consumers, 1 mbps up/down for dialup prices
• For businesses, support for mobile field
  workforce
• Real estate, insurance adjusters, security
  services, delivery services, government
• WiMax fixed applications
• Performance gt30 mbps
• Multiple T-1 speeds, much lower price
• Consolation prize if fiber not available
• Should be carrier-grade reliability

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• Trend 2
• Software as a Service Web 2.0

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Software as a Service/ Web 2.0

• Yes, ASP redux
• What's different?
• Proven business model
• Salesforce.com existence proof
• Applications designed specifically to be hosted
• Multi-tenancy improves economics
• AJAX
• Asynchronous Java And XML
• Provides user interface that mimics client
  software
• Mashups galore
• Many online services offer APIs
• Cross application integration

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Lots of new emerging applications

• FlickrPhoto organizing and sharing
• Google EarthIncredible satellite photo maps
• WritelyOnline word processor
• KikoOnline calendar

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If I were starting a business today

• Quickbooks Online for accounting
• Salesforce.com for CRM
• Hosted Exchange Server or iMAP/webmail
• Online Backup (e.g. eVault)
• Hosted website with CMS, blog, wiki, e-commerce
• Local file and print, with online file sharing

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• Trend 1
• Open Source Software

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Open Source

• The mother of all disruptions
• A real paradigm shift
• Not coming, it's here now
• Linux, Apache, MySql, Open Office, The Gimp,
  Firefox,...
• Sourceforge.net is Mecca
• Don't expect reviews in PC Magazine
• Adoption in enterprise, not-for-profits,
  education, government
• Good interoperability with proprietary systems
• Lots of opportunities to mix and match

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The Issues

• Not all projects are ready for prime time
• What's the business model?
• Many key projects supported by corporations
• Venture capital taking an interest
• Charge for support, subscription service,
  custom,...
• What about support?
• VARs aren't selling nor supporting OSS
• Community-based
• The .com side of the .org
• Many apps available as Software as a service
• Procurement
• Ain't nobody there to respond to an RFP

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For more information

• See us at our booth
• Visit www.easystreet-pro.com
• Call 503-646-8400
• Email info_at_easystreet.com
• Check out my blog badersbits.easystreet.com