Limitations

1
Team Players Andrea Anthony
Caty Laurie Shannon
2
The Current Website

• A Brief History
• 1984
• 1991
• 1992
• 1998

3
Goals

• To attract financially active individuals to add
  to current customer base.
• Provide consumers with information in a user
  friendly online environment.

4
Recommendations

• A Complete Cosmetic Renovation of the current FCB
  website.

5
First Commercial Bank Cosmetically

• Original Site
• Dull Color Scheme
• Awkward Arrangement of Topics. (Difficult to
  Navigate Throughout Site)
• Over Abundance of Pull Down Menus.
• Not Very Many Options for Users.
• Fake Pictures on Website.

6
First Commercial Bank Cosmetically

• Renovated Site
• Permanent Links in the form of Buttons at the
  bottom of the page.
• Side Menu arranged to change with selected bottom
  button.
• Side Menu stocked with links that are more
  logical with topics.
• Brand new links added to side menus to offer new
  logical options.
• Authentic pictures of banks and people are used
  to provide a more trusting environment.

7
THE BANK THAT PUTS YOUR BUSINESS FIRST
About First Commercial Bank
gtAbout FCB
gtFind a Location
At First Commercial Bank, it has always been our
mission to exceed our customers' expectations.
Over the years the products and the way we
deliver them may have changed, but our commitment
to the highest level of quality and service has
never wavered. The Internet is our newest way of
delivering our products and services.
gtAccount Options
gtBanking Glossary
We support education and cultural activities as
well as raise funds for charitable causes and
civic activities. We serve in countless different
ways. By giving our time in addition to our
dollars, we seek to help build a better future
for our city. Through a unique corporate program,
REACH (Recognizing and Encouraging an Atmosphere
of Community and of Hope), the FCB family is able
to share our "Spirit" with others.
gtSite Index
gtTools and Calculators
Personal Online Banking
Wealth Management
Lending YOU Money
Product Offerings
HOME
8
Recommendations

• A Complete Cosmetic Renovation of the current FCB
  website.
• New Options made available to website users.

9
Website Additions

• Credit card applications
• Check card applications
• Loan applications
• Financial statements
• Basic Banking Syllabus
• Area FCB Locator

10
Recommendations

• A Complete Cosmetic Renovation of the current FCB
  website.
• New options made available to website users.
• Start Banking Online

11
Banking Online
Why Bank on the Internet?
gtTransaction Security
gtWhy Bank Online?
gtYour Account
Just Because. It seems like fun. You can
always lose your money in a bank robbery, why not
risk it to hackers and computer viruses. You
know, bank robberies are on the rise in North
Alabama. Besides it is just green paper, green
doesnt match your eyes. Why not leave the money
with us and carry around checks that are a more
flattering pattern.
gtCheck Card Application
gtCredit Card Application
gtOnline Bill Payer
Personal Online Banking
Wealth Management
Lending YOU Money
Product Offerings
HOME
12
Limitations

• Approval of all web site changes by Synovus
• Synovus receives all data from the web site
• Business banking is not feasible online

13
Conclusion

• A Final Recommendation
• Changes make goals attainable