Title: The Electronics Lifecycle ResourceTM
1The Electronics Lifecycle ResourceTM
2AER Worldwide - What we do
- Brand Protection
- Environmental Recycling
- Value Recovery
3Global Presence
Northeast
RENE Partner Facilities
Fremont, California
Illinois
Southeast
Guangzhou, China Hong Kong, China Shenzhen, China
Guadalajara, Mexico
Chennai, India
Penang, Malaysia
AER Worldwide Facility Subcontractor
Facility Rene Partner Facility
4StEP Task Force ReUse
- Current Projects
- Definition of ReUse
- Framework Conditions White Paper
- Business Principles White Paper
- Global ReUse Forum
5StEP TF Reuse Framework Conditions
- Why promote greater reuse of electronic products?
- What is the current situation regarding reuse?
- What are the barriers to reuse of electronic
products? - How can we overcome these barriers?
6StEP TF Reuse Framework Conditions
- 1) Why promote greater reuse of electronics?
- Environmental Reasons
- Economic Reasons
- Social Reasons
7Environmental Reasons
- Eliminate energy consumption used in the
manufacturing and transportation of new products. - Reduce GHG emissions if the product itself uses
the same or less energy than a newly produced
one. - Reduced usage of virgin materials and thus
reduced deleterious effects from extraction of
those materials from the earth. - Prevents (or delays) the potential release into
the environment of potential toxics embedded in
the parts of the product, particularly if the
product is in a country or region that does not
currently have a clean e-waste industry. The
toxics stay embedded until a clean e-waste
industry is created to process the products in an
environmental manner. - Reduces landfill and incineration.
8Economic Reasons
- Extends the economically useful life of a product
and thereby provides more value to society for
the cost to society of making the product. - Micro-economically, the sale of a reused product
provides a return to the owner who sells the
product to someone who reuses it. - The reuse industry provides jobs and money to the
economy.
9Social Reasons
- Electronic products can be provided to segments
of the population of both developed and
developing countries who may not otherwise have
had access to this technology. - Can provide jobs to segments of the population
who may not otherwise have had jobs.
10Proposed Definition of Reuse
- Reuse of EEE is to continue the use of EEE
beyond the point at which any particular owner is
ready to deposit it into the waste stream, or to
put into storage and not use it anymore. - Key points of this definition of Reuse
- (i) If the EEE specifications still meet the
perceived needs of another potential owner/user,
then the EEE should be transferred as the 1st
consideration through some means to this new
owner/user who then keeps the item in use as EEE
and preventing it from becoming waste. - (ii) The 2nd consideration should be to evaluate
non-usable EEE to determine if any components can
still be used economically. If so, components
are harvested and the remainder of the EEE
becomes WEEE.
11StEP TF Reuse Framework Conditions
- 2) What is the current situation of Reuse?
- Definitions
- Statistics for Reuse
- Whole systems
- Pieces
- Reuse in Legislation
- Legislation that may hinder effective Reuse.
- Legislation that may encourage effective Reuse.
- Situation in different geographies.
- Industry Analysis
- Market
- Where? How big?
Work in Progress
12StEP TF Reuse Framework Conditions
- 3) What are the barriers to Reuse of electronics?
- Lack of will
- Focus on recycling to comply with WEEE
legislation - Inefficient economic market for Reused electronic
products - Waste being disguised as products for reuse in
order to move the waste to the developing world
for non-environmental recycling - Murky perception of Reuse vs. Clean/Good
perception of Recycling. - Lack of good clear standards for respectable
Reuse. - Perception by consumers that use of Reused
products is bad. - Legislative barriers to use of Reused components
in products. - Other Legislative barriers including Tax ones.
- Perception that Recycling is easier than Reuse.
- Global Reuse industry not fully developed.
- Little effort at Design for Reuse.
- No defined or recognizable standard for
refurbishment. - Long term storage by consumers due to lack of
awareness. - The rapid development of technologies and the
fast changing fashion and functional design of
devices. - The limited professional knowledge about the
goods and their components at B2C refurbishers.
13StEP TF Reuse Framework Conditions
- 3) What are the barriers to Reuse of electronics?
- Legislation definition confusion between
Electronics for Reuse and E-Waste - Inefficient economic market for Reused electronic
products - Waste being disguised as products for reuse in
order to move the waste to the developing world
for non-environmental recycling - Lack of good clear standards for respectable
Reuse. - Global Reuse industry not fully developed.
- No defined or recognizable standard for
refurbishment. - Long term storage by consumers due to lack of
awareness. - Stagnation of excess, obsolete returned items
in supply chain inventory - Concerns on data management/destruction.
- Perception of cannibalization of sales by
Producers
14StEP TF Reuse Framework Conditions
- 4) How can we overcome the barriers?
- Create a common nomenclature for Reuse.
- Create, publish and evangelize Best Practice
Standards. - Satisfy producer concerns regarding Reuse and
provide an economic incentive for them to promote
it. - Warranty issues
- Brand protection issues
- Grey market issues
- Use potential to increase available market as
incentive for producers to support increased
reuse. - Provide guidelines for legislators so that they
do not pass legislation that discourages Reuse. - Create a certified labeling program.
15Reuse in Action AER Worldwide
- What are we doing about it?
- It is our business
- Developing economic and environmental business
models - Active participation in StEP Task Force Reuse
- Member US EPA Reuse Coalition Working Group
- Tracking global governmental legislation
16Reuse in Action
- Principle 1
- Anything that can extend the life and usage of
an electronic product or component prevents the
waste of the global resources used up in
production of that product.
17Reuse in Action
- Principle 2
- Frequently users discontinue use of a product
because the product no longer meets their
immediate needs, not due to the failure or
technical end of life of the product. -
- That product can still be used and frequently
there is a demand for that product (either end
product or components used to create an end
product.)
18Foundation of Business Model
- An important mission is to connect this
electronic material that is no longer desired by
the first party and make it readily available to
other parties (end users or producers) who still
desire the material.
19Business Models for Reuse
- Inter-Company Reuse
- Supply Chain Excess Obsolete
- Parts Harvesting for Reuse
- Refurbishment
- Bridging the Digital Divide
20Inter-Company Reuse
- Internal Asset Redeployment Programs
- Electronic equipment both company branded and
purchased no longer needed by the current company
owner may be in demand in another part of the
company bridge the gap logistically and
communication-wise (web) to connect these two
parties. - Employee Resale Programs
- Consumer product company may have perfectly good
product they do not want to sell for which there
is an internal demand connect the inventory
with the employee.
21Supply Chain Excess Obsolete
- Supply Chain Inventory Stagnation
- The Problem
- Demand reduction or Mis-forecasting causes
buildup of new component inventory in supply
chain. - Inventory sits as OEM EMS debate who is liable
and what to do now. - Our Solution
- AER ties into SC ERP system such that eo
becomes immediately visible and AER can market
and move the material immediately. - Return is maximized while material has value.
22Parts Harvesting for Reuse
- Industry has stopped production of a critical
component. - These critical components only exist in return
inventories. - AER will cull these critical components from
returned equipment and make available to the
service markets.
23Refurbishment
- Electronic products or components that have been
used are no longer desired by the current user. - Product is evaluated for potential market demand.
- Scrap or Resell decision is made.
- Product is tested/refurbished and data wiped and
sold to users who still want the product. - Can be B2B, B2C, or components.
24AER Value Recovery - Process
- Brand Protection
- Destruction of proprietary items
- Valuation
- Decision of Reuse vs. Scrap
- Testing/Refurbishment
- PC/Laptop testing
- Integrated Circuit refurbishment
- Data Destruction
- Hard drive and flash memory wiping
- Inventory
- Order Fulfillment
25Critical Aspects
- OEM contracts that clearly define what can be
reused and what must be destroyed. - Strict adherence to this split.
- Robust internal processes for sorting must be
destroyed from can be resold. - Environmentally sound certified destruction
recycling processes for must be destroyed
materials.
26Typical Value Recovery Process Flow
27Thank You!
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