Title: Addiction
1Addiction
2Take the addiction quiz
3How did you score
- If you scored...Then...
- 50 up Net addiction likely
- 35 49 Net addiction possible
- 21-34 Borderline 'Net addiction
- 20 No 'Net addiction
4Prologue DiscussionHow would you define
addiction?
5What is Addiction
- Addiction is a condition that results when a
person ingests a substance (alcohol, cocaine,
nicotine) or engages in an activity (gambling,
tweeting, internet surfing, etc.) that can be
pleasurable but the continued use of which
becomes compulsive and interferes with ordinary
life responsibilities, such as work or
relationships, even health. - Users may not be aware that their behavior is out
of control and causing problems for themselves
and others.
6What is Addiction
- The word addiction is used in several different
ways-It has biopsychosocial implications. - The term has been partially replaced by the word
dependence for substance abuse. Addiction has
been extended, however, to include psychological
components as well.
7What is Addiction
- Some researchers speak of two types of
addictions substance addictions (for example,
alcoholism, drug abuse, and smoking) and process
addictions (for example gambling, social media,
spending, shopping, eating, and sexual activity).
- There is a growing recognition that many addicts,
such as drug abusers, are addicted to more than
one substance or process. - In other words It is a complicated problem.
8What is Addiction
- Some researchers speak of two types of
addictions substance addictions (for example,
alcoholism, drug abuse, and smoking) and process
addictions (for example gambling, social media,
spending, shopping, eating, and sexual activity).
- There is a growing recognition that many addicts,
such as drug abusers, are addicted to more than
one substance or process. - In other words It is a complicated problem.
9Discussion 1How does one become addicted to a
substance or process?
10Objective 3.1Explain factors related to the
development of substance abuse and addictive
behavior.
11Risk Factors
- Biopsychosocial Factors
- Genetic Predispositions/Pleasure centers in the
brain - Mental Illness
- Social Learning
12Discussion 2Do some people seem more
susceptible to addictive behavior than others?
Explain.
13Genes and addictions
- Geneticists believe that the reason some people
try substances or processes and do not become
addicts, while others do so very quickly is
probably linked to the type of genes we inherit
from our parents. - For example, some people can smoke once in a
while, throughout their lives, and never seem to
become addicted, while others are unable to stop
smoking without experiencing the unpleasant
withdrawal symptoms.
14Genes and addictions
- Geneticists believe that the reason some people
try substances or processes and do not become
addicts, while others do so very quickly is
probably linked to the type of genes we inherit
from our parents. - For example, some people can smoke once in a
while, throughout their lives, and never seem to
become addicted, while others are unable to stop
smoking without experiencing the unpleasant
withdrawal symptoms.
15Addictive Gene?
- The physiology of addiction is that the way the
brain becomes addicted to a drug or process is
related to how a drug or process increases levels
of the naturally-occurring neurotransmitter
dopamine, which modulates the brain's ability to
perceive reward reinforcement. - Several brain-imaging studies suggest that people
addicted to such drugs as cocaine, heroin and
alcohol have fewer dopamine receptors in the
brains reward pathways than non-addicts. The
level of D2 receptors that each person has is
genetically dependent.
16Alcoholism and D2 receptors
- Addiction researchers have found that alcoholics
brains contain significantly fewer D2 dopamine
receptors than normal drinkers. This type of
research suggest that at the genetic level, some
people are genetically vulnerable to certain
addictive behavior. - People with this altered D2 genetic makeup
experience life less intensely because the
neurons in their Reward Systems are innately
under-stimulated (thus they seek pleasure).
They sometimes self-medicate to compensate for a
lack of pleasure they find in normal
activities. These people describe their first
drug-taking experience as filling a hole theyd
always felt.
17The importance of Dopamine and Pleasure Seeking
- Understanding Dopamine and Reward Centers
- http//youtu.be/Ql_wAovRKO8
18The importance of Dopamine and Pleasure Seeking
- In certain areas of the brain when dopamine is
released it gives one the feeling of pleasure or
satisfaction. These feelings of satisfaction
become desired, and the person will grow a desire
for the satisfaction. - To satisfy that desire the person will repeat
behaviors that cause the release of dopamine.
19The importance of Dopamine and Pleasure Seeking
- For example food and sex release dopamine. That
is why people want food even though their body
does not need it and why people sometimes feel
the need sex. - These two behaviors scientifically make sense
since the body needs food to survive, and humans
need to have sex to allow the race to survive. - However, other, less natural behaviors have the
same effect on one's dopamine levels, and at
times can even be more powerful (which is why one
may feel the same physiological drive to tweet
that they feel to eat). Often these behaviors can
result in addiction due their effect on dopamine.
20Substance abuse and Dopamine
- Cocaine is by far the more severe dose of
perceived dopamine that one can experience in the
brains reward center. Cocaine chemically
inhibits the natural dopamine cycle. - Normally, after dopamine is released, it is
recycled back into a dopamine transmitting
neuron. However, cocaine binds to the dopamine,
and does not allow it to be recycled. - Thus there is a buildup of dopamine, and it
floods certain neural areas. The flood ends after
about 30 minutes, and the person is left yearning
to feel as he or she once did. This is the
physiological basis of substance addiction.
21The Brain and Addictions
- Addiction in a physiological nutshell
- Addictive drugs provide a shortcut to the brains
reward system by flooding the nucleus accumbens
with dopamine. - The hippocampus lays down memories of this rapid
sense of satisfaction, and the amygdala creates a
conditioned response to certain stimuli.
22The Brain and Addictions
- The nucleus accumbens, seems to be flooded with
dopamine (which carries the message of pleasure
to other parts of the reward system) in people
with various addictions, these reward centers
appear active under an fmri scan.
23Discussion 2What role does ones peer group
play in addictive behavior
24Peer Pressure and Addiction
- The Importance of Peer Pressure in Substance
Abuse - A common motive for first time drug and alcohol
use is peer pressure. This desire to fit in
ensures that there is a constant pool of new
recruits who may later develop an addiction. - Membership of a social group that supports
substance or process use encourages people to
keep on using these substances. - Many of us are socially drawn to pick up
addictive behaviors like social media to feel
included in our social groups.
25Social Learning and Addiction
- The Importance of Peer Pressure in Substance
Abuse - Social learning theory describes how people learn
from watching others. Many addictive substances
and processes are often socially learned from
watching others have fun from using and/or
abusing the substance or process. - In other wordsIf the individual observes that
other people appear to receive rewards for
certain behaviors they will be tempted to model
these behaviors..
26Social Learning and Addiction
- For example, if you notice attractive people
drinking or smoking, and you watch them being
rewarded for this behavior (e.g., they attract
positive attention), then theres a strong chance
that youll also choose to drink or smoke the
next time you are in a similar environment.
27Discussion Question
- Are your peers drawn to certain behaviors
because it appears pleasurable? What are real
world examples?
28Final Notes
- What role can culture play in addictive behavior?
- Can the social situation play a role in substance
abuse? - Can values, beliefs, and other cognitive factors
influence addictive behavior?
29Tomorrow
- Examine prevention strategies and treatments for
substance abuse and addictive behavior