EXPAT MEDIA INTERNATIONAL

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EXPAT MEDIA INTERNATIONAL

• THE INTERNATIONAL INDIAN

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THE EXPAT GROUP
Expat Media International (EMI) is a subsidiary
of the Expat Group.
EMI is a unique joint venture with The
International Indian

• The International Indian is the first of several
  magazine titles and media
• products that Expat Media International is
  developing.

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THE INTERNATIONAL INDIAN
Est 1992 THE OLDEST AUTHORITATIVE MAGAZINE OF
GULF INDIAN SOCIETY HISTORY A Unique Concept of
Diaspora Journalism!
(Publisher's figure) - BPA Worldwide Business
Publication Audit. Membership Applied For
February 2008. BPA Worldwide Accepted Application.
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THE INTERNATIONAL INDIAN EDITORIAL
Society, Business, Art, Cinema, Dance NRI
issues, Marriage Parenting Health, Sex,
Spirituality, Politics, Success Property
Investment, Trends, Travel Study Abroad, Going
Back to India Diaspora features (international
stories)
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TIIs INNOVATIVE SUBSCRIPTION PROMO
Creating the fastest growing subscriber base of
any magazine in the region!
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TIIs INNOVATIVE SUBSCRIPTION PROMO
Creating the fastest growing subscriber base of
any magazine in the region!
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OUR ADVERTISERS
Our clients include financial service providers,
schools universities, jewelers, builders
developers, life style providers and virtually
all those who would like to reach the high net
worth spending power NRIs
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THE BUSINESS MODEL

• TII has developed a resilient business model.
• The key concept of our magazine is based on

• Community
• Proven Editorial Concept
• Focused, Targeted Demographics
• Audited Circulation
• Authentic Advertiser Benefits

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TIIs EDITORIAL CONCEPT

• REGION
• INDIA
• DIASPORA
• Is there a Diaspora magazine out there that truly
  makes readers think?

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ADVERTISER BENEFITS

• TII is the No. 1 magazine in the Middle East for
  the professional business NRI community
• Unique, innovative relevant editorial
• Proven track record since 1992
• BPA audited circulation 30,000 fast growing.
• Quality production values
• Emotional reader involvement

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MORE BENEFITS!

• TII penetrates an affluent, influential
  professional and business network
• TIIs wide reach high quality offers superb
  branding for any business.
• TII is a classic magazine for a discerning,
  exclusive, international community.
• TII places advertisers on home ground making them
  part of the NRI communitys success story

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MOTIVATED TERRITORY PARTNERS

• Responsible for a fixed circulation in each
  territory
• Direct overall circulation benefit with each new
  territory added
• Backed by admin, editorial and research
• Not dependent only on advertising sales
• Backed by first of its kind subscription
  promotion

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MISSION STATEMENTTHE INTERNATIONAL INDIAN

• TIIs local global media strategy aims to
  ensure it is the No.1 magazine for the Indian
  Diaspora.

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THE INDIAN DIASPORA
UK 12,00,000
USA 25,00,000
CHINA 20,000
KUWAIT - 5,50,000
BAHRAIN - 2,90,000
INDIA
QATAR- 4,19,096
THAILAND - 85,000
MALAYSIA - 16,65,000
SINGAPORE - 3,19,000
SOUTH AFRICA 1,15,000
AUSTRALIA - 1,90,000
NEW ZEALAND - 1,07,000
THE POTENTIAL IS LIMITLESS
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THANK YOU