How to Conduct Research: An Overview - PowerPoint PPT Presentation

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How to Conduct Research: An Overview

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Title: How to Conduct Research: An Overview


1
How to Conduct Research An Overview
2
What do we mean by conducting research?
  • Doing some work to find the answer to a question

3
Why do research?
  • Research gives your advocacy substance
  • Research gives you new information to help make
    your case
  • Research can show you what's most likely to
    address your issue successfully
  • Research can provide you with anecdotes and
    examples to use

4
Why do research? (cont.)
  • Research can confirm what you were already sure
    of
  • Research allows you to make cost-benefit
    arguments
  • Research gives you credibility
  • Research can short-circuit the opposition
  • Research sets you up as the expert on the issue

5
When should you do advocacy research?
  • When you're trying to get legislation passed
  • When you're seeking to arouse community concern
    about an issue that needs attention
  • When important programs or services or whole
    groups of people are under attack
  • When government officials are corrupt or
    otherwise guilty of wrongdoing

6
When should you do advocacy research? (cont.)
  • When government or another entity is lying to the
    public
  • When it's necessary to prevent harm
  • When it's important in order to further the
    public interest

7
How do you do research?
  • General guidelines for research
  • Ask for help
  • Try to find out if someone's already done the
    research you're planning
  • Learn the basics about your issue
  • Know what you're going to use the information for
  • Be skeptical about your sources, and check all
    your facts twice
  • Be persistent

8
Types of research
  • "Academic" research
  • Interviews and conversations
  • Surveys
  • Studies
  • The investigation of facts, events, etc., where
    finding information requires some detective work
  • The search for stories and anecdotes to
    illustrate your issue
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