SOCIAL IMPACTS OF INFORMATION TECHNOLOGY

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SOCIAL IMPACTS OF INFORMATION TECHNOLOGY
THE BAPATLA COLLEGE OF ARTS AND SCINCE
B. MOHINI DEVI
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Information?

• An assemblage of data in a comprehensible form
  capable of communication Harrods Librarians
  Glossary and Reference Book, 7th ed., 1990.
• Information is knowledge communicated concerning
  some particular fact, subject or event - Oxford
  English Dictionary.
• Information is data recorded, organized,
  related or interpreted within context to convey
  meaning S.C.Blumenthal in Management
  Information Systems, 1969

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Communication

• The word Communication originated from Latin
  word Communis meaning Common.
• Communication is imparting, conveying or
  exchanging of ideas and knowledge whether by
  speech, writing or signs Oxford English
  Dictionary.
• Communication is the transfer of thoughts and
  message as contrasted with transportation of
  goods and persons Columbia Encyclopedia of
  Communication.

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Information Technology

• The two revolutions - in computers and
  communications transformed the computers
  synonymous to Information Technology.
• The rapid developments in Information
  Technology brought revolutionary changes in
  information processing, storage, dissemination
  and distribution and became a key ingredient in
  bringing-up great changes in over all aspects of
  society.

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Information communication Technology

• The ease of communication along with the
  Internet, has brought a paradigm shift in
  information usage from the need to know basis
  information available when and where you need it.
• Digital publishing technologies and global
  networking have given rise to the development of
  a wide variety of digital libraries.

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Information communication Technology

• Ten years ago we saw the convergence of the
  human-readable Web with increased connectivity.
  Now we are seeing communicating applications and
  more pervasive, broadband connectivity. The world
  is flatter because computing and communications
  is more pervasive of our working and learning
  lives we create, share and use digital content
  and services.
• Dempsey, Lorcan. (2006). Ariadne Issue 46 at
  http//www.ariadne.ac.uk/issue46/dempsey/intro.htm
  l

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Users Attitudes

• Users are broadly into two categories
• Users Information seeking Techno savvy
• In a flat networked world, where data and
  content flow more freely, much of what might have
  happened in library is pushed out into network
  user environment.
• Dempsey Lorcan, 2006.
• Users Not aware of technology
• Users information seeking attitudes differs
  based on their competencies.

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Challenges Opportunities

• Information Literacy
• The purpose of IL is to develop sense-making
  ability among the stake holders.
• Though Information literacy has broader
  perspectives and wider applications, it embraces
  related concepts like
• user education
• library instruction
• bibliographic instruction
• library research

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To conclude.

• An incredible fast progress in information and
  communication technologies are transforming the
  information handling and seeking habits of both
  librarians and users.
• Inspite of the initiatives taken by INFLIBNET,
  NISCAIR, NIC and Refreshers courses provided by
  universities, more such kind of training
  programmes are to be conducted both to the
  library and information professionals as well as
  to the users.

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To conclude.

• Training influences perception, attitude and
  opinion about the information conveyed. Course
  curriculum for LIS should be revised with
  emphasis on development of the soft skills as
  core competencies.
• Vogt, Hannelore., et al., (2008). Branding and
  Marketing for Changing the Image of Libraries in
  India. In Executive Summary Workshop Results
  Emerging from the International Seminar-
  Libraries on the Agenda!, March 13 14, 2008,
  edited by Daum, Marilen and Seth, Renu. Pp 7-8

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Thank You