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The Internet Book

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Title: PowerPoint Presentation Author: Barbara Hotta Last modified by: Leanne Chun Created Date: 4/1/2000 3:15:00 AM Document presentation format – PowerPoint PPT presentation

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Title: The Internet Book


1
The Internet Book
2
Chapter 25
3
Description Of Functionality
  • An automated search service allows one to find
    information that resides on remote computers.

4
Browsing Vs. Automated Searching
  • The size of the Internet makes it impossible to
    find specific information by searching one
    computer at a time.
  • Called Browsing
  • The solution is to use an automated search engine.

5
A Search Engine Helps Users Get Started
  • Automated searching is especially helpful when a
    user first begins to explore a topic.

6
A Search Tool Can Help Recover From Loss
  • Automated search tools help users recover
    quickly when the location of information is
    lost.

7
Automated Searching By Name
  • One can search by specific name or content.

8
How An Automated Search Service Operates
  • Search engines
  • gather information
  • store it locally
  • Servers do not have to search the entire Internet
    when responding to a users request.

9
Figure 25.1
Figure 25.1 An illustration of the two-step
process an automated search service uses. (a) A
spider program automatically contacts web sites
and obtains a list of available items. (b) When
someone uses a browser to contact the search
engine, the server consults the database on its
local disk.
10
Modern Systems Search Web Page Contents
  • Users can assume the search will look for Web
    pages matching the topic specified.

11
How A Web Search Appears To A User
  • Search services are
  • Accessed through a Web site
  • Search services
  • Require user interaction
  • Use forms technology

12
Figure 25.2
Figure 25.2 An illustration of how the Web page
for a search service might appear.
13
How A Search Engine Returns Results
  • The search engine creates a Web page that has a
    link to each found topic.
  • Uses cgi technology to create pages dynamically

14
Figure 25.3
Figure 25.3 Illustration of the main part of the
users screen after a search engine returns the
results of a search.
15
Automated Search Services Use String Matching
  • The simplest automated search mechanism is string
    matching.
  • The user enters a topic, the search engine finds
    Web pages that contain that topic string.

16
String Matching
  • Advantages of string matching
  • Simplicity
  • Disadvantage of string matching
  • Lack of semantics
  • Inability to tell meaning of word

17
Advanced Search Programs
  • Some search engines offer multi-key search
    service.
  • Group synonyms with a common theme together

18
Advanced Services- More Sophisticated Matching
  • Some services offer the opportunity to give more
    detailed specifications.
  • Use plus sign to denote a required term

19
Personalized Search Results
  • Search engines keep information about users and
    use the information to select and order search
    results.
  • Results in users getting different search results

20
How An Automated Content Search Works
  • The search service runs a program called a
    spider.
  • Explores Web
  • Compiles a list of topics
  • Stores list on server disk
  • This is one way to avoid useless information.

21
Searches Are Restricted
  • Automated search services search only the
    beginning of each page.
  • Use the META tag
  • Allows specific keywords that do not appear in
    the browser

22
Advertising Pays For Searching
  • Web searching appears to be free.
  • Uses advertising to generate revenue

23
Example of Automated Search Services
Figure 25.4 Examples of automated search services
available on the World Wide Web. Although most
services provide a general index to Web pages, a
few are restricted to specific types of
information.
24
Significance Of Automated Web Search
  • Automated search engines have become an essential
    part of finding information.
  • Growing rapidly on the Internet

25
Conclusion
  • How do search engines help users find information
    on the Web?

26
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27
Glossary
  • Personalized Search Results
  • Results from a search engine that are
    personalized to the user who makes the request.
    Personalization depends on a history of searches
    and web accesses.

28
Glossary
  • Wide Area Information Server
  • (WAIS) An early automated search service tht
    permitted one to locate documents that contain
    key words or phrases.
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