MANAGING ASSOCIATION 3.0

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MANAGING ASSOCIATION 3.0

• CARLA J. FUNK, CAE
• EXECUTIVE DIRECTOR
• MEDICAL LIBRARY ASSOCIATION

Celebrating the Career of Duane Webster A
Symposium on the Association of Research
Libraries, April 25, 2008, Columbia University,
New York, New York
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Leadership is a foul-weather job

• The most important task of a leader is to
  anticipate crisis
• Peter Drucker

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• ASSOCIATION 1.0
• Creation of associations in the late 18th and
  19th centuries
• ASSOCIATION 2.0
• Early 20th century to the present focus on
  strengthening managerial professionalism

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What is Association 3.0?

• a systemic capacity-building, an open,
  inclusive and holistic approach to rethinking and
  redesigning the underlying human and
  organizational systems that make associating
  possible.
• De Cagna. Beyond Today

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3.0 MANAGEMENT CHALLENGES

• Focus alliances and partnerships
• Manage diversity of opinion
• Embrace innovation
• Maintain transparency and openness
• Ensure financial stability

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3.0 MANAGEMENT CHALLENGES

• Ensure that members benefit
• Employ knowledge-based decision-making
• Adopt a demand-driven model
• Be both proactive and reactive
• Promote the concept of stewardship

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ASSOCIATIONS ARE ALL ABOUT PEOPLE
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MANAGING ASSOCIATION 3.0

• CARLA J. FUNK, CAE
• EXECUTIVE DIRECTOR
• MEDICAL LIBRARY ASSOCIATION

Celebrating the Career of Duane Webster A
Symposium on the Association of Research
Libraries, April 25, 2008, Columbia University,
New York, New York