Case Study for Information Management ??????

1
Case Study for Information Management ??????
Information Systems in Global Business UPS
(Chap. 1)
1021CSIM4B02 TLMXB4B (M1824) Tue 2, 3, 4
(910-1200) B502
Min-Yuh Day ??? Assistant Professor ?????? Dept.
of Information Management, Tamkang
University ???? ?????? http//mail.
tku.edu.tw/myday/ 2013-09-24
2
???? (Syllabus)

• ?? ?? ??(Subject/Topics)
• 1 102/09/17 Introduction to Case Study for
  Information Management
• 2 102/09/24 Information Systems in Global
  Business UPS (Chap. 1)
• 3 102/10/01 Global E-Business and
  Collaboration NTUC Income
  (Chap. 2)
• 4 102/10/08 Information Systems, Organization,
  and Strategy iPad and
  Apple (Chap. 3)
• 5 102/10/15 IT Infrastructure and Emerging
  Technologies
  Salesforce.com (Chap. 5)
• 6 102/10/22 Foundations of Business
  Intelligence Lego (Chap.
  6)

3
???? (Syllabus)

• ?? ?? ??(Subject/Topics)
• 7 102/10/29 Telecommunications, the
  Internet, and Wireless
  Technology Google, Apple, and Microsoft
  (Chap. 7)
• 8 102/11/05 Securing Information System
  Facebook (Chap. 8)
• 9 102/11/12 Midterm Report (????)
• 10 102/11/19 ?????
• 11 102/11/26 Enterprise Application Border
  States Industries Inc.
  (BSE) (Chap. 9)
• 12 102/12/03 E-commerce Amazon vs. Walmart
  (Chap. 10)

4
???? (Syllabus)

• ?? ?? ??(Subject/Topics)
• 13 102/12/10 Knowledge Management Tata
  Consulting Services
  (Chap. 11)
• 14 102/12/17 Enhancing Decision Making
  CompStat (Chap. 12)
• 15 102/12/24 Building Information Systems
  Electronic Medical
  Records (Chap. 13)
• 16 102/12/31 Managing Projects JetBlue and
  WestJet (Chap. 14)
• 17 103/01/07 Final Report (????)
• 18 103/01/14 ?????

5
Chap. 1Information Systems in Global Business
UPS
6
Information Systems Are More Than Computers
7
Overview of fundamental MIS Concepts
8
Overview of fundamental MIS Concepts using an
Integrated framework for describing and
analyzing information systems

• New sources of competition
• Declining customer base
• Increasing costs

• Monitor games and ticket sales
• Revise business strategy

• Redesign Yankee Stadium
• Redesign work flow and job functions
• Expand sales channels

• Increase revenue

• Display game coverage over new media
• Provide new interactive services
• Provide online information to fans

• Implement HDTV
• Implement touch screen technology
• Implement interactive Web site

9
The Interdependence Between Organizations and
Information Technology
10
Strategic Business Objectives of Information
System

• Operational Excellence
• New Products, Services, and Business Models
• Customer and Supplier Intimacy
• Improved Decision Making
• Competitive Advantage
• Survival

11
Perspectives on Information SystemsData and
Information
12
Functions of an Information System
13
Dimensions of Information Systems
14
Dimensions of Information Systems

• Organizations
• People, structure, business processes, politics,
  and culture.
• Management
• Make sense out of the many situations faced by
  organizations, make decisions, and formulate
  action plans to solve organizational problems.
• Information Technology
• Computer hardware, software, data management
  technology, networking and telecommunications
  technology

15
Levels in a Firm
16
MAJOR BUSINESS FUNCTIONS
FUNCTION PURPOSE
Sales and marketing Selling the organizations products and services
Manufacturing and production Producing and delivering products and services
Finance and accounting Managing the organizations financial assets and maintaining the organizations financial records
Human resources Attracting, developing, and maintaining the organizations labor force maintaining employee records
17
IT ISNT JUST TECHNOLOGY A BUSINESS PERSPECTIVE
ON INFORMATION SYSTEMS
18
The Business Information Value Chain
19
The Business Information Value Chain

• From a business perspective, information systems
  are part of a series of value-adding activities
  for acquiring, transforming, and distributing
  information that managers can use to improve
  decision making, enhance organizational
  performance, and, ultimately, increase firm
  profitability.

20
COMPLEMENTARY SOCIAL, MANAGERIAL, AND
ORGANIZATIONAL ASSETS REQUIRED TO OPTIMIZE
RETURNS FROM INFORMATION TECHNOLOGY INVESTMENTS
21
Organizational assets

• Supportive organizational culture that values
  efficiency and effectiveness
• Appropriate business model
• Efficient business processes
• Decentralized authority
• Distributed decision-making rights
• Strong IS development team

22
Managerial assets

• Strong senior management support for technology
  investment and change
• Incentives for management innovation
• Teamwork and collaborative work environments
• Training programs to enhance management decision
  skills
• Management culture that values flexibility and
  knowledge-based decision making.

23
Social assets

• The Internet and telecommunications
  infrastructure
• IT-enriched educational programs raising labor
  force computer literacy
• Standards (both government and private sector)
• Laws and regulations creating fair, stable market
  environments
• Technology and service firms in adjacent markets
  to assist implementation

24
Contemporary Approaches to Information Systems

• Technical Approach
• Behavioral Approach
• Sociotechnical Systems

25
Contemporary Approaches to Information Systems
26
A Sociotechnical Perspective on Information
Systems
In a sociotechnical perspective, the performance
of a system is optimized when both the technology
and the organization mutually adjust to one
another until a satisfactory fit is obtained.
27
Case Study UPS (Chap 1.)(pp.54-55)UPS Competes
Globally with Information Technology

• 1. What are the inputs, processing, and outputs
  of UPSs package tracking system?
• 2. What technologies are used by UPS? How are
  these technologies related to UPSs business
  strategy?
• 3. What strategic business objectives do UPSs
  information systems address?
• 4. What would happen if UPSs information systems
  were not available?

28
?????? (Case Study for Information Management)

• 1. ????????????????????,??????????
• 2. ???????????????????,??????????????????
• 3. ?????????????????????

29
References

• Kenneth C. Laudon Jane P. Laudon (2012),
  Management Information Systems Managing the
  Digital Firm, Twelfth Edition, Pearson.
• ??? ? (2011),??????-???????,?12?,????