Strategic Management/ Business Policy - PowerPoint PPT Presentation

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Strategic Management/ Business Policy

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Title: Competitive & Industry Dynamics Last modified by: josephm Created Date: 10/1/1995 2:30:48 AM Document presentation format: On-screen Show (4:3) – PowerPoint PPT presentation

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Title: Strategic Management/ Business Policy


1
Strategic Management/ Business Policy
  • Game Theory and Strategy

2
Game Theory and Strategy
  • Key Concept
    Preemption of
    Strategically Valuable Assets
  • Access to raw materials (e.g., Alcoa)
  • Wal-marts rural strategy

3
Analyzing Competitive Dynamics Commitment Vs.
Flexibility
  • Commitment
  • Game-theoretic preemption strategy
  • Flexibility
  • Real (Strategic) Options Analysis

4
Game Theory and Strategy
  • Prisoners Dilemma Game

5
Game Theory and Strategy
  • Prisoners Dilemma Game
  • Row Player Dominant Strategy Fink
  • Column Player Dominant Strategy Fink
  • Dominant Strategy (Nash) Equilibrium (-8, -8)
  • Note It is a dilemma since if they both
    cooperated by remaining
    silent (-1, -1).

6
Game Theory and Strategy
  • The Prisoners Dilemma Game can occur in many
    contexts
  • What is best for an individual may not
    be best for a division
  • What is best for a division may not

    be best for a firm
  • What is best for a firm many not
    be best for an industry
  • What is best for an industry may not
    be best for a nation and
  • What is best for a nation may not
    be best for the world.

7
Game Theory and Strategy
  • Now that we have learned the concept of dominant
    strategy equilibrium, there is a second important
    equilibrium concept called a Nash equilibrium.
  • Note All dominant strategy equilibrium are
    Nash equilibrium, but not all Nash
    equilibrium are
    dominant strategy equilibrium.

8
Game Theory and Strategy
  • Game with no dominant strategy equilibrium, but a
    Game with one Nash equilibrium

9
Game Theory and Strategy
  • A cooperative game with conflict
  • Game with multiple (two) Nash equilibria

10
Game Theory and Strategy
  • Suppose this game were played sequentially?
  • Would it be better to go first or second?

11
Game Theory and Strategy
  • Would you want to move first or second?

12
Game Theory and Strategy
  • Joint Venture

13
How Can Commitment Affect A Competitors
Response?
  • Commitment An Irreversible Action (Sunk Costs)

14
How Can Commitment Affect A Competitors
Response?
  • Mutual sunk cost commitments

15
Game Theory and Strategy
  • Lessons 1
  • Commitment (sunk costs) can be

    used to achieve cooperation.
  • The importance of mutual economic hostages The
    wise manager should think beyond Machiavellis
    myopic approach to contracting and
    should seek both to give and receive credible
    (sunk cost) commitments that facilitate ongoing
    relationships and adaptation.

16
Game Theory and Strategy
  • Initial Game (played simultaneously)

17
How Can Commitment Affect A Competitors
Response?
  • Commitment An Irreversible Action (Sunk Costs)
  • Competition In The Commercial Aircraft Industry

18
Game Theory and Strategy
  • Lessons 2
  • 2. Commitment (sunk costs) can be used
    to achieve competitive advantage.
  • Preemption strategy
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