Bus-311: Management Information Systems

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Bus-311 Management Information Systems

• Introduction to Course
• Introduction to Information Management

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Agenda

• Introductions
• Name cards
• Syllabus course overview
• Lab Intro
• Lecture
• Introduction to Information Management

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Your Instructor

• Name Jakob Iversen
• Background
• Danish Citizen
• Software Engineer Masters Degree, 1996, Aalborg
  University, Denmark
• Ph.D. in Computer Science, 2000, Aalborg
  University, Denmark. Thesis title Data-Driven
  Intervention in software Process Improvment
• Assistant Professor at UW Oshkosh from Fall 2000
• Primary research interest Software development
  and Software Process Improvement (SPI)

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COBA Assessment Goals

• COBA graduates will demonstrate knowledge in the
  functional business areas.
• COBA graduates will be able to apply basic
  ethical principles to business situations.
• COBA graduates will demonstrate competency in
  communication skills, including business writing.
  
• COBA graduates will demonstrate competency in
  analysis and creative problem solving by using
  information and solving problems.
• COBA graduates will demonstrate competency in
  Information technology skills including the use
  of computers to organize and analyze information.

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Course Goals

• Understand the impact of IT on business.
• Identify opportunities for applying IT.
• Understand IT planning and evaluating IT
  investments.
• Understand issues associated with implementing
  change.
• Understand systems development.
• Understand issues associated with IT management.
• Gain experience in a fundamental tool for
  storing, manipulating, and presenting
  information.
• Learn how to develop Graphical User Interface
  (GUI) applications.

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Course Overview / Policy

• Read before class ask questions
• Course in two parts Lecture and lab
• Communication
• Web page and email (all slides will be available
  on web)
• Assignments/Exams/Grading
• Comprehensive exam 40
• 4 IT problems 20
• Presentation 8
• Database project 20
• 8 Access assignments 12
• Changes, suggestions, etc.
• Schedule may change
• Check your email

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Lab Work Good Advice

• Always work from the hard drive or a Zip disk.
• Use the network drive you have been assigned to
  store your work.
• Copy everything you work on to floppy disks daily
  (also a good idea if you will be working at home)
• Dont skip the Tutorial part in the book. A lot
  is explained that is difficult to find and
  understand unless you worked through the
  examples.
• Dont save your work on local hard drive
  machines will be wiped clean occasionally.

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Next Week

• Until next time
• Make sure your student account is working
• Email and Blackboard
• Access Course Web site
• http//www.uwosh.edu/faculty_staff/iversen/311
• Check out IT Problem 1
• Tuesday
• Databases
• Stair, Chapter 3 and Appendix on Relational
  Databases in Access book (p. RD 1-11)

• Thursday in Lab (HS 101C)
• New to Windows XP?
• Take Windows XP tour, especially XP Basics
• Go through both Windows 2000 tutorials in Access
  book
• Some experience?
• Go through Windows 2000 Tutorial 2
• Lots of experience?
• Start directly on Access Tutorial 1
• Assignment
• Case 2 (p. AC 1.28-1.29) and Internet Exercise
  (p. AC 1.32)

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CHAPTER 1INTRODUCTION

• BUSINESS AND INFORMATION TECHNOLOGY

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Why did YOU take this course?

• Well, since this is a required course ... Why do
  you think it is required?

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Why You Need to Learn About Information Technology

• IT is Generally Interesting
• IT Facilitates Work in Organizations
• IT Offers Career Opportunities
• IT is Used by All Departments
• IT is Crucial to Society

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What Is Information?
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Transforming Data into Information
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What is a Computer-Based Information System?

• Collects, processes, stores, analyzes,
  disseminates information
• Specific purpose
• Uses information technology
• What information system did/will you interact
  with today?

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Functions of Information Systems
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Components of Information Systems
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Components of Information Systems
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Capabilities of Information Systems

• Fast and Accurate Transactions
• Large Capacity, Fast Access Storage
• Fast Communications (machine to machine, human to
  human)
• Reduce (and cause) Information Overload
• Span Boundaries
• Provide Support for Decision Making
• Provide a Competitive Weapon
• General Technological Trends for IT...
• What trends have you observed?
• What do you think will happen in the future?

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Types of Business Information Systems

• Electronic Commerce
• Transaction Processing Systems
• Supports basic transactions in a company
• Enterprise Resource Planning (ERP)
• Unified system for an entire corporation
• Information and Decision Support Systems
• Systems that help managers make decisions
• Special-Purpose Business Information Systems
• Artificial Intelligence, Expert Systems, and
  Virtual Reality

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Organizations and Information Systems

• Organization
• A formal collection of people and other resources
  established to accomplish a set of goals
• Value Chain
• A series (chain) of activities that includes
  inbound logistics, warehouse and storage,
  production, finished product storage, outbound
  logistics, marketing and sales, and customer
  service

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General Model of an Organization
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Porters Value Chain
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Manufacturing Value Chain
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Technology Diffusion and Infusion

• Technology diffusion
• A measure of how widely technology is spread
  throughout an organization
• Technology infusion
• The extent to which technology is deeply
  integrated into an area or department
• Technology may be widely diffused but only highly
  infused in a few areas

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Porters Competitive Forces Model

• Competition
• a significant and (ideally) long-term benefit to
  a company over its competition
• at the core of a firms success or failure
• Porters Model can be used to develop strategies
  for companies to increase their competitive edge
• The model demonstrates how IT can enhance
  competitiveness
• 5 major forces Next slide

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Porters Five Forces Model
New Entrants
Threat of New Entrants
Industry Competitors Intensity of Rivalry
Suppliers
Buyers
Bargaining Power of Suppliers
Bargaining Power of Buyers
Threat of Substitutes
Substitute Products
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Strategic Planning

• Altering the industry structure
• Creating new products and services
• Improving existing product lines and services
• Using information systems for strategic purposes

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Competitive Advantage Factors and Strategies
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Competitive Advantage Factors and Strategies
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Other Strategies

• Cost leadership strategy - producing at lowest
  cost
• Differentiation strategy - being unique
• Focus strategy - selecting a narrow-scope segment
• Growth strategy - increasing market share
• Alliances strategy - working with business
  partners
• Internal efficiency strategy - improving the
  manner in which business processes are executed
• Customer-oriented strategy - concentrating on
  making customers happy

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Three Stages in the Use of IS
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The Evolution of IS
Stage 1 Cost reduction and Productivity
Stage 2 Competitive Advantage
Stage 3 Performance-Based Management
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Measuring Performance

• Productivity
• A measure of the output achieved divided by the
  input requirement
• Productivity(Output/Input) x 100
• Quality
• The ability of a product (including services) to
  meet or exceed customer expectations
• Return on Investment (ROI)
• One measure of IS value that investigates the
  additional profits or benefits that are generated
  as a percentage of the investment in information
  systems technology
• Total Cost of Ownership (TCO)
• Measuring both expense and benefits of a system.
  For a PC, includes purchase price, training,
  software, support, etc.

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Total Cost of Ownership (TCO)

• Not-so-obvious costs
• System downtime lost productivity,
  opportunities
• Being locked into a technology
• Moving to other technologies and platforms
• Having non-standard configurations
• Amount of training required

• Obvious costs
• Hardware
• Software license fees
• Personnel
• HW SW deployment
• Support service
• Custom application development
• Upgrades
• Energy space

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Information Systems Personnel
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Three IS Functions

• Operations
• Maintains and supports the use of corporate
  information systems
• Systems Development
• Development of corporate information systems
• Support
• Provides assistance to users

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Major IS Issues

• Outsourcing
• What services are best delivered by in-house
  expertise and what should be outsourced?
• Cost savings, access to larger labor pool
• On-shore, off-shore, near-shore
• Centralized vs. Decentralized organization
• Showing value of IS to the organization
• Disaster/Business Recovery
• Security

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IT Jobs

• www.salary.com
• http//www.computerworld.com/careertopics/careers/
  story/0,10801,75368,00.html
• http//marketing.dice.com/rateresults/

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The 10 Fastest-Growing Occupations 2003-2010
Read more in September 2003 issue of Business 2.0
(page 97)