Title: [Commodity Name] Commodity Strategy
1Commodity Name Commodity Strategy
2Commodity Strategy Summary
3Highlights Commodity
- Scope
- Key Stakeholders
- Key Commodity Team Members
- Total Spend
- Target Savings
- Current Status
4Commodity Strategy Summary Commodity
Scope !!!! Current Spend !!!m Estimated
Savings !! !!
Topic Current Position Short / Medium Term Long-Term
Supply Base Management
Internal Demand Management and Processes
Total Cost Management
5Commodity Strategy Summary Commodity
Implementation Approach Timing
Issues to Overcome Owner
Role Approver / Signatory Signature
Commodity Sponsor
Strategic Sourcing Director
NPO Director
Category Manager
6Strategy Recommendations for Commodity
Recommendations
Potential Benefit
7Stakeholder Map
8Stakeholder map for Commodity
- List names and contact details of all
stakeholders relevant to this commodity
Name Job Title Division Contact Tel E-mail
9Commodity Team Charter
Objective
Deliverables
Who to involve NB Initial list. More may emerge
Scope
Critical Success Factors
- What will the commodity be responsible in
delivering
- Commodity Team Members plus others that may need
to be involved when appropriate
- What are the Commodity Team objectives
Out of Scope
Interdependencies
10Contract Status
11Current Contract Status
Contract Contract Value Contract Start/End Dates Comments
12Business Requirements
13Characteristics of Commodity
- Scope the commodity to be covered i.e. what is
included in this commodity group?, commodity
characteristics, breakdown into sub-commodities,
which products under which sub-commodity
14Business Need and Functional Requirements
What are our Requirements?
Where we are
Where we want to be
- What does the product do?, Standard vs
customised, Level of customisation, Quality
requirements, Real vs perceived function, Service
requirements, User perception, Value to end
customer, Specific specifications
XXXXXX
15Expenditure Analysis
16Spend Distribution
- In scope Spend Distribution broken down by
Dept/Service Area/Health Board, Supplier, by Sub
Commodities
17Future Expenditure Trends
18Graphs Double Click on the Graphs to bring up
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22Supply Market Analysis
23Use these sources of Information (Delete Slide
Information Only)
Selected Sources of Market Data
Source and Link Description
www.onesource.com The OneSource Business Browser SM family of business information subscriptions provides robust, integrated information on public and private companies, industries execs worldwide
www.carol.co.uk Company Annual Reports Online. Annual reports for British, US and Asian companies are available.
www.factset.com FactSet Research Systems Inc. is a provider of financial and economic information community.
www.ft.com
www.hoovers.com Hoover's, Inc. delivers company, industry, and market intelligence
www.dnb.com Dunn Bradstreet can be used for Risk Mgmt Solutions to manage credit exposure, DB Sales Marketing Solutions to find profitable customers and DB Supply Management Solutions to manage suppliers efficiently.
www.gs.com Goldman Sachs
www.multex.com Reuters, through its Multex services, provides global broker and independent research, business information worldwide. Plus events calendar, SEC filings, market data and other third-party information.
www.factiva.com Knowledge and content mgmt and access to data Dow Jones Reuters company
www.equifax.co.uk Business info services and latest news, to obtaining a copy of your credit file or accessing other services
www.companieshouse.com Company information
More Sources of Information
24Supply Market Overview
- Market Trends - What is happening in the market
for the commodity?, Current and future
technologies, Changing customer demands New
players, mergers and acquisition - Supply Market Share - Key players within the
industry, Identify size in terms of turnover,
sales, number of customers and capacity
25SWOT analysis of the Commodity market
Strengths
Weaknesses
Opportunities
Threats
26Current Suppliers of Commodity
Current suppliers of Commodity Name
Supplier
Your organisation Spend
Total Revenue
Background on the Supplier
xxx
xxx
xxx
xxx
xxx
27Porters 5 Forces Analysis Commodity
Threat of New Entrants
Using the comments as a guideline and using
market intelligence sources, develop a 5 forces
view of the commodity market
- How profitable is the product manufactured by the
suppliers market segment? - How complex is the product specification?
- What is the product time to market?
- Are there patents / design ownership?
- Other?
Intensity of rivalry among competitors
Bargaining Power of Suppliers
Bargaining Power of Buyers
- Where does the supplier stand in the industry?
- What are the suppliers competitors doing in
terms of delivery? - How are competitors performing in terms of
innovation?
- How stable is the Tier 2 supplier of the key
products? - What is the supply base ()?
- What of total spend do they control?
- What proportion of the suppliers total purchases
goes into the product/service? - How critical is the bought out commodity to the
customers level of satisfaction? - Is customer pressure requiring the way business
is conducted to change?
Pressure from Substitutes
- Are there other products available to serve the
same purpose? - How variable is the demand?
- How specialised is the demand?
- How complicated is the specification?
- How specialised is the product function?
28Competitive positioning for Commodity
ltBuyer Strong Supplier Stronggt ltBuyer Strong Supplier Stronggt ltBuyer Strong Supplier Stronggt ltBuyer Strong Supplier Stronggt
Number of acceptable suppliers (From tender list) x
Capacity available from acceptable suppliers (Product range) x
Our current level of business with potential suppliers (Spend) x
Likelihood of demand growing (DMS growth) x
Substitution alternatives x
Knowledge of suppliers cost breakdown cost drivers x
Knowledge of suppliers pricing policies variations x
Supply logistics (geographical/transportation considerations) (Compliance to delivery schedules) x
Attractiveness of us to supplier (Supplier Preference) x
Barriers to changing supplier (e.g. technical, standards, cost) (Cost is an internal barrier to change) x
29The current and future state relationship between
your organisation the supplier for
Commodity
Current State
Possible Future State
Your organisation PERSPECTIVE
LEVERAGE STRATEGIC
LEVERAGE STRATEGIC
- Use competitive advantage to reduce total costs
- Use enterprise-wide sourcing volumes as a
negotiation tool
- Ensure long term availability of supply
- Focus on relationship building and process
integration with supplier
- Use competitive advantage to reduce total costs
- Use enterprise-wide sourcing volumes as a
negotiation tool
- Ensure long term availability of supply
- Focus on relationship building and process
integration with supplier
Business Impact High
Business Impact High
ROUTINE BOTTLENECK
ROUTINE BOTTLENECK
- Simplify and streamline acquisition process to
achieve efficiencies / cost reduction - Reduce number of suppliers and simplify sourcing
process
- Simplify and streamline acquisition process to
achieve efficiencies / cost reduction - Reduce number of suppliers and simplify sourcing
process
- Reduce/eliminate companys risk and exposure to
price increases/supply disruption - Secure existing sources of supply and search for
possible substitutes
- Reduce/eliminate companys risk and exposure to
price increases/supply disruption - Secure existing sources of supply and search for
possible substitutes
Market Challenge
High
Market Challenge
High
SUPPLIER PERSPECTIVE
DEVELOPMENT CORE
DEVELOPMENT CORE
- Defend vigorously expand if possible
- Potential long term relationship
- Defend vigorously expand if possible
- Potential long term relationship
- Nurture Expand Business
- Seek opportunities
- Develop Business together
- Nurture Expand Business
- Seek opportunities
- Develop Business together
Account attractiveness High
NUISANCE EXPLOITABLE
NUISANCE EXPLOITABLE
Account attractiveness High
- Exploit commercially
- Risk losing
- High Risk
- Give low attention
- Lose without pain
- Change supplier
- Raise attractiveness
- Give low attention
- Lose without pain
- Change supplier
- Raise attractiveness
- Exploit commercially
- Risk losing
- High Risk
Relative Value of Business
Relative Value of Business
30Our Organisations Perspective on Supplier
Relationship Objectives for Commodity
Opportunities moving towards xxxx
xxxx Characteristics
These opportunities will lead to result in xxxx
31Supplier Perspective on Relationship Objectives
for Commodity (What does it mean for the
supplier
Core Characteristics
Opportunities moving towards Development
32Total Cost Model
33Total Cost Model Commodity
- List the activities carried out under each step
of the product life cycle, Determine the impact
of each step on the total cost of ownership in
terms of High, Medium or Low, Brainstorm the cost
drivers associated with the activities under each
step, Determine the opportunities in each area.
Which costs can be reduced (savings)/avoided
(cost avoidance)?, Identify Low, Medium and High
Savings Opportunities, Identify the barriers and
enablers related to realising the opportunities
Raise Need Acquire / Order Use Dispose
Activities
Impact (on TCO )
Cost Drivers
Savings Opportunity
Barriers
Enablers
34Commodity typical cost breakdown
Recommendations
Profit 10
Complete the breakdown for the commodity
- What are the recommendations
xxxx
35Strategic Positioning
36Strategic Positioning of Sub-Commodities
Using blue circles, place the sub-commodities
within the matrix using the comments as a
guideline
37Sourcing Opportunities for Commodity
- Develop strong relationships with preferred
suppliers - Introduce supplier development programmes
- Review / establish service level agreements
- Establish incentivised contracts
- PPI/PPP contracts
- Detailed specifications
- Lower cost specification
- Optimal service level
- Quantify spend volumes
- Common specification
- Leverage across departments
- Collaboration with other public sector bodies
(eg.other local government, health care) - Implement framework agreements
- Price / performance benchmarking
- Value for Money cost vs benefits
- Reverse Auction
- Cost breakdown analysis
- BAFO tendering
- Find alternative ways of meeting needs
- Business case to include estimated savings
- Eliminate need
- Policy changes
- Reduce maverick spend
- Competitive tendering using S-CAT, G-CAT and
L-CAT - OGC contracts
- Tender requirements for all spend
- Open book contracts
- Supplier consolidation framework contracts
- Rationalise requirements and suppliers
- Low value ordering systems (e.g. GPC)
- e-Procurement
- Consolidate invoices
- Re-engineer processes
- Outsourcing
- Reduce inspection
- Reduce stock holding
- Design / development
- Integrate logistics
- Frameworks to remove need for OJEU process
38Risk Analysis
39Risk Analysis for Commodity
Risk Analysis
Description of Risk
Probability of Risk
Implications to our Organisation
Measures to Minimise / Eradicate Risk
40Post Tender Clarification Plan
41Post Tender Clarification Plan CommoditySuppli
er Date
The Objective (We need to clarify with Supplier
to achieve the following)
- xx
- xx
- xx
- xx
Specific Goals
- Target decision-maker
- Confirm who will be attending from the supplier
side and determine who will be the decision maker
- Relationship background
- Collate internal intelligence on previous your
organisation dealings with this person and
assess the type of relationship he/she holds with
your organisation
- High expectations (Most Desirable Outcome MDO)
- Refer to the components of your objective
statement and determine your highest expectation
from the supplier i.e. what do you expect them to
offer against each objective
- Supplier High Expectation (MDO)
- Collate internal intelligence on previous your
organisation dealings with this person and
assess the type of relationship he/she holds with
your organisation
42Post Tender Clarification CommoditySupplier
Date
Interests
- your organisation
- What are your ultimate interests?, Determine
which areas you need to ensure and are not
prepared to compromise and vice versa e.g. No
compromise on delivery or quality to secure
pricing.
- Supplier
- What are the suppliers interests? Refer to the
external and internal data collated above and
determine what the suppliers interests might be
e.g. To maintain price but offer other non-price
incentives or to amend payment terms
43Post Tender Clarification Commodity (Supplier
Date
- Leverage Favours
- Me
- Them
- About Even
- (Who has the most to lose from a no deal)
Strategies / Leverage
- Least Acceptable Agreement (LAA)
- The Least Acceptable Agreement (LAA) is the
buyers bottom line. Barring the emergence of a
better option, settling for anything less than
this is not a viable business proposition. This
is the minimum the buyer can agree to without
sacrificing our impairing interests. The buyer
should never agree to any solution less than the
LAA without very careful consideration of the
BATNA
- Best Alternative to a Negotiated Agreement
(BATNA) - The Best Alternative to a Negotiated Agreement
(BATNA) is the buyers contingency plan if the
supplier is not willing to agree, at a minimum,
to the LAA. What are the alternatives in the
event of a deadlock or unsuccessful agreement
- Can I improve this?
- Steps to improve alternatives
Can I effect their alternatives of make their
status quo worse?
44Post Tender Clarification CommoditySupplier
Date
Possible Proposals (Tradable Variables)
- Develop a list of give and takes or tradable
variables, build on shared interests, bridge
conflicting interests. - xx
- xx
- xx
Authoritative Standards and Norms
Mine
Theirs
Counter Argument
Third Party Moves
- Can I use a third party As Leverage, As an
Excuse, As an Audience, As a Coalition partner - xx
- xx
45Post Tender Clarification CommoditySupplier
Date
Situation and Strategy Analysis
As you see it
As they see it
- Transaction
- Relationship
- Balanced Concerns
- Tacit Coordination
- Transaction
- Relationship
- Balanced Concerns
- Tacit Coordination
Style Adjustments
Their Expected Strategy
- My basic style is ________________, so I need to
be more ___________ in this situation
- Competitive
- Problem Solving
- Compromise
- Avoiding
- Accommodating
Overall Positioning Theme
- Develop an overall positioning statement for the
negotiation e.g. This is an opportunity for
Supplier A to win the business. The requested
pricing has been offered by other suppliers, so
we believe it to be possible.
46Implementation Plan
47Implementation Plan
- Include
- Savings Profile by Dept/Service Area/Health Board
- Trialling process if applicable
- SAP Communication Pack
- Buyers Guide
- Commodity Action Report (CAR)
- ePS Bulletin