VoIP

1
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?????????? ???????2006.3.30
2
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3
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4
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2,605
1,320
2004
2005
5
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VoIP
ISR
???????
ISP
6
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? ? ? ?
SMS?Content?E-Mail
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?????RBT????? ?????????
?? ??
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????????,???????????? ??????009?????006?????005??
?007
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??????????????????????,????????????????,??????????
???????????????(International Simple Resale
,ISR)?ISP(Internet Service Provider)???????(VoIP)?
?????????????Pchome?Seednet?TTN
ISR
ISP
????????? ?WWW?FTP?E-Mail
ISR ????

INTERNET
Carrier
Carrier
ISP
ISP
???
???
???
????
9
?????

??????????????????????,????????????????,??????????
???????????????(International Simple Resale
,ISR)?ISP(Internet Service Provider)???????(VoIP)?
?????????????Pchome?Seednet?TTN
VoIP
ISP
INTERNET
ADSL
ISP
ISP
IP PHONE
ADSL
Access Point
USB PHONE
10
????????
?Voice ?Data ?Internet ?Application
?Voice ?Data ?Internet ?Application ?Image
?Voice ?Data ?Internet ?Application ?Multimedia
?Voice
?Voice ?Data ?WAP
??
Device
???
??? ?PC
??? ?PC ?PDA
??? ?PC ?PDA Phone ?Smartphone
??? ?PC ? PDA Phone ?Smartphone
System
?GSM ????
?CDMA2000 ?WCDMA
?WiMAX
????
?PHS ?GPRS
??
?PHS64K ?GPRS19K115K
?384K
?gt2MB
?9.6K
2G
3G
4G
2.5G
2003
2006
2001
2000
1996
11
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2004? ???? ???? ???? ?????????? ??????????
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14
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4

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• ISR
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6
590
80
4
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95

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gt 2,605? 104
42 (1,277?)
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3,690??
4,000??
????
3,500??
3,271??
2,600???
2,650???
2,500???
3,150??
2,200???
3,000??
1,800???
2,650??
1,600???
1,400???
?????/?? ?????/??? ?????/??
????????????5
17
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ARPU
???/??ARPU
ARPU 826?
ARPU
ARPU 786?
ARPU 879?
???/?
ARPU 500?
?????ARPU720?
ARPUAvevage Revenue Per User
???/?
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??? 810? 623? 645?
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???? ????????,? ???????? ??????? ???????? ??????????? ???????????ATT????? ????????,????????
???? ?302???? ????? ??????? 352???????? ??300??? ?????(1500) ?350???????? ?????100??? ??????(1200)
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Nokia Motorola BenQ LG Panasonic ..
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?????????360? ???280????? ???
360????? ???5,000????? ???2000????? ????????750
?????
???8,000?
25
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Type1 ????
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Type2 ???? ???????? ???
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Type3 ???? ???????? ???
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???????IEK(2005/09)
28
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?????????? -?????????????????????
? -??????????????
-????????
29
????????
????????
??
3 G
????
2.5G
???? MMS
????
2G
JAVA??
MMS
????
EMS
????
??
????
SMS
Smart phone
????
MP3
????
????
??
FM Radio
????
??
30
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?????????????????????????????????????????????????,
???????????JAVA Game?????????
Entertainment

• Music/Graphic
• Java Game
• Video clip
• TV Voting

Information
Commercial
Content Provider

• Ticket Booking Purchasing
• Shopping
• Electronic Wallet
• Banking Transactions

• General News
• Tourist Information
• Traffic Information
• Stock quotes
• Yellows Pages

Communication

• SMS/E-mail/ MMS /EMS
• Unified Messaging
• Video Telephony
• Location-based services