Workshop: Stakeholder Assessment

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WorkshopStakeholder Assessment
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Workshop Objectives

• This working session has been developed to help
  us identify who within our organization has or
  should have a stake in examining and increasing
  the value that skilled immigrants bring to the
  Canadian workforce.
• Different people react differently to change.
  Whether it is the introduction of a new
  initiative, new technology, new processes or a
  new way of thinking, there are those who will
  embrace change and champion it, those who will
  initially resist yet adapt once proven, and those
  who will staunchly oppose change.

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Workshop Objectives

• This discussion is a real starting point our
  objective is to fully understand who within our
  organization are the likely champions, the strong
  influencers and the primary achievers. Key
  participants should be Senior Executives, Human
  Resources Executives and Recruiters or Hiring
  Managers, staff who
• have responsibility for our strategic direction
• create hiring policy and processes
• source candidates and execute recruitment
  processes or
• influence hiring decisions.
• Since it is people who ultimately bring success
  or failure in an organizations drive to increase
  skilled immigrant integration, it is critical to
  understand the stakeholders, and develop a plan
  to leverage their leadership.

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Workshop Components

• Initial assessment to identify stakeholders
• Who are the key stakeholders in terms of hiring
  and integrating staff in our company?
• What is their level of influence on hiring policy
  and process?
• Who are the people we need to include in any
  assessments or initiatives?
• For the influential stakeholders
• What is their level of support for integrating
  skilled immigrants into our organization?
• How do we leverage potential champions efforts?
• How do we engage the skeptics in the process?
• What will motivate the skeptics to move?
• Interview them.
• Engage them in activities such as workshops and
  assessment.
• Expose them to skilled immigrants as peers or
  mentees.

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Using the Stakeholder Matrix
Illustrative Map Relevant Stakeholders for
Skilled Immigrant Initiatives

• Identify key stakeholders on factors that
  influence the hiring and integration of skilled
  immigrants
• CEO
• HR executives
• Marketing/Sales executives
• RD executives
• Department heads
• Managers
• Recruiters
• Informal leaders
• Diversity leaders
• Training Development staff

H M L
CEO
Diversity Leader
Need to link
Customer Service VP
Level of Power/Influence
Sales VP
Recruiter
Marketing VP
Opponent Follower Enthusiast
Degree of Support
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Tool Stakeholder Matrix Template
H M L
Level of Power/Influence
Opponent
Follower Enthusiast
Degree of Support
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Sample People Change Management Tactics

• Interview opponents, followers and enthusiasts to
  understand their perspectives.
• Create a plan to
• Respond to opponents motivators
• Include opponents in workshops and activities
  and
• Link enthusiasts and opponents in planning teams.
• Consider running the Why Hire Immigrants?
  Workshop.
• Consider running a Change Management Workshop
  or community event to show organization leaders
  that demographic shifts have a significant impact
  on marketing and human resource policies.
• Explore the innovative pre-packaged change
  management series available at
  www.whomovedmycheese.com.