??? STB ?? ??

1
??? STB ?? ??
2006. 6. 13
Samsung Electronics Co. Ltd
2

• 1. ?? ??
• 2. ??? STB ?? ??
• ???? ?? Roadmap

3
?. ?? ??
4
??/?? Mega Trend
Diverged Network
Converged Network
Multiple Service Network - Voice, Data, Video
Convergence? Service In Network ??? ??(???,
?? ?)
?? Network, ?? ??? - Voice(Telco),
Data(ISP), Video(MSO) Service In System
(Platform) ??? ??(???, ?? ?)
Network ???
Service ???
?,?? Broadband
Seamless Service
??? ??? ??
??? ????
??? ?? ???
????? ??
5
??? ??? Cable ?? ??

? ?
? ?
? ?

• ??? ??? ??? ?? ?
• . ? 70, ? 30 ??
• ???(3, ?? ??
• . ?? ??? ??
• (Sky, Canal, SkyItalia ?
• - HD Contents ???? HD
• Cable ?? ?? (23??
• PVR ?? ??
• UPC, KDG, ? MSO ?? 06?
• ???? ????? ?? ??
• . ????/?? ????
• ?? ??? ??
• OpenTV/MHP? ?? M/W.

• OpenCable ?? ?? 04
• - Cable Card, OCAP M/W
• 06? 100? ? 07? 300?
• - ??? ?? HD ?? ??
• - PVR STB 07? ????

• 5???? 3,000? ????
• - OpenCable ?? (07.7?
• Comcast SD ???? ??
• TWC HD, PVR ? ???

? ?
? ? ?

• ?? ?? ?? ??
• - OFDM ??? ??, BML ?? M/W
• - SD? STB? ?? ??
• J-Com ? ?? ??? ??? ??
• - Fragmentation ? ??

• ????? ?? ?? ??
• - 05 350???06 500??
• - 15? ???? ??
• ??? ?? STB? ??
• - ARPU 12, ????
• Local Vendor (STB, S/W)

6
?? ??? ??? ??

• ??? ?? ?? Analog ?? ?? (2009?), OpenCable ??
  (07.7?)
• TPS ?? Bundle ???? ??? ?? ?? Comcast TPS
  Bundle 99 (06.3?)

?? Cable ??? ??
?? ???? ARPU ??
MSO Subscribers (?? ??) Subscribers (?? ??) Subscribers (?? ??) Subscribers (?? ??) Subscribers (?? ??)
MSO Basic TV Digital TV Digital TV HSD Voice
Comcast 21,495 10,129 47 8,957 1,463
TWC 11,039 5,642 51 5,168 1,370
Cox 6,300 2,704 43 3,143 1,683
Charter 5,913 2,866 48 2,322 191
Adelphia 5,381 2,015 37 1,241 -
Cablevision 3,065 2,127 69 1,806 865
?? 12,307 4,117 33 4,963 28

?? ?? 65,500 29,600 45 27,600 5,600
?? ??? ?? Telco
BB Voice Video 43 40 9043 8043 4030 6040
Total 173126 8043 10070
?? Company Data (06.1Q)
7
?. ??? STB ?? ??
8
?? NGNA PLAN 1/2
??? HFC ?? ????? ???? New Vision !
???? HFC ??? ?? ????? ?? ??
(NGNA Plan Integrated Multimedia
Architecture)
?? ??? ?? ?? ????, HD ??, ???? ???
???? ??? ?? (OOB)
???? ??? S/W ?? New App. ??? SW Platform ?? ??
NGNA Vision? ???? CableLabs? ? Project? ??? ????
??

• OpenCable D-CAS, Codec, ??, OCAP, IP TV
• DOCSIS DOCSIS 3.0
• PacketCable Voice Telephony, Video Telephony
• CableHome Home Networking

9
?? NGNA PLAN 2/2
Advanced Compression
Flexible Transport Method

• ???
• - ?? ?? ???? HD ??? ??? ???? ?? ?? ??
• ? ?
• - 06??? VOD? ???? H.264 ?? STB? ????? ?? ??

• IP Streaming ??? A/V ???? ??
• ? ?? ??? ????? ?? ??, ???? ??? ??
• MPEG TS? DOCSIS? ??(Mux)? ???? ??.
• ? AVC? IP Data? ??? ?? ??? ?? ??

D-CAS / DOCSIS
OCAP-based Application

• OCAP ??? Application ?? ??
• - DVR Extension
• - Home Networking Extension

• D-CAS
• - Open Head-end? ???? Retail? ??? STB ??
• - CableCARD? ??? ??? ???? ???? ??
• DOCSIS Signaling
• - ?? Device? DOCSIS/DSG ???? ??? ??
• - D-CAS Configuration, Decoder Algorithm
  Configuration
• - Firmware ? Application Upgrade
• - Remote Management

10
??? ??? ?? ??
???? ?? / ??? ?? ? ??? ?? ??
?? STB ? ??? D-Cable STB ? ??? Service G/W? ??
??? Wireless ? devices ????? ?? Multi-Play
Service? ??
OpenCable / DOCSIS based Platform?? ?? ??
2005
20062007
2008
???
?? ??
??
??? Cable STB
??? D-Cable STB
11
?. ???? ?? Roadmap
12
Samsung D-STB Line-Up
DVB-C
OpenCable
ARIB
Cable STB
SMT-2110C SD, IP Return
SMT-2000C C/M, DSG, OCAP CableCARD
SMT-2500C HD, C/M
SMT-2510C HD, C/M, OFDM
SMT-H3050 C/M2.0, DSG, OCAP, CableCARD
SMT-2100C SD, C/M
SMT-2110C SD, C/M,
SMT-H3500 HD, PVR, C/M
SMT-3000W WLAN AP, OCAP
SMT-H3100 HD HD, H.264/VC-1
SMT-H3510 HD, PVR, C/M, OFDM
OpenCable DVR 2HD, PVR, H.264 DSG, CableCARD
SMT-H3100 PVR
SMT-H3100 MR PVR
IP Streaming Box
IP Hybrid
IP STB
SMT-6010E MPEG-2, SD
SMT-7000S MPEG-2, SD, DVB-S, MHP
SMT-H6530 HD, MPEG-2, H.264/VC-1
SMT-7020S MPEG-2, DVB-S
SMT-H6120 HD, PVR, MPEG-2, H.264/VC-1
13
OpenCable STB Roadmap
2005
2006
2007
High-End (???)
MPEG2/H.264 2HD 2SD OpenCable 2.0 DOCSIS
3.0 DSG WiFi AP VoIP PVR Video Telephony Zigbee Mu
lti-Room (MoCA) Remote PVR Motion Detection Voice
recognition DLNA
High-End
MPEG2/H.264 2HD OpenCable 1.0 DOCSIS 2.0 DSG WiFi
AP VoIP PVR Video Telephony Zigbee Multi-Room
(MoCA)
Mid-range PVR
Mid-range
MPEG2/H.264 2HD OpenCable 1.0 DOCSIS 2.0 DSG WiFi
AP VoIP PVR
MPEG2 HD OpenCable 1.0 DOCSIS 2.0 DSG (WiFi
AP) (VoIP w/MTA)
Low-End
OpenCable SD (?? ??)
14
Thank you!