Welcome to Lillehammer Olympic Park

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Welcome to Lillehammer Olympic Park
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Lysgårdsbakkene Februar 12 th 1994 Opening
Ceremony
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The XVII Winter Olympic Games

• The XVII Winter Olympics did not exist. These
  were Fairy-tale Games, drawn from imagination,
  staged in the pages of a children book. They
  could not exist. Reality cannot be this good.
• Time. Sport Illustrated 7. March 1994

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LillehammerPromoting the History of Skiing
Picture from the book 100 years with
Lillehammer Ski Club. 1883-1983. By Rolf
Kjærnsli.
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Lillehammer A Complete Winter Sports Region
The Lillehammer region aims to be the most
complete region for winter sports activities in
Northern Europe
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4 Areas of Priority
Sports Tourism and Activities
High Performance Sport
Sport and Education
Sport Facilities and Sports Events
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National PositionNasjonal rolle

• Lillehammer has it all
• Up to date sports facilities
• competence in sport
• Backing from public and private sectors and from
  NGOs
• - Unique nature and climate for skiing
• - Unique event competence

The most important prerequisite for development
of high performance sport is daily training with
high intensity . This requires optimum conditions
for daily training all around the year
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Olympiaparken

• Ski facilities
• The Bob and Luge Track (LOBA)
• Håkons Hall (multi purpose hall)
• Lysgårdsbakkene (ski jumping)
• Birkebeineren Skistadion
• (cross country and Biathlon)
• Kanthaugen Freestyle Facility
• 28 pax fully employed
• 20 pax additional in peak seasons
• Dual activities
• Sport activities
• Commercial activities (concerts
• etc

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The Lillehammer Olympic Park LtdObjectives

• The commercial objective is to own, operate and
  develop the sports facilities constructed for the
  Olympic Winter Games 1994 and activities related
  to this
• Management guidelines for the board and the
  administration
• The Companys primary task is to offer
  accessible high quality winter sport facilities
  to all target groups. It is agreed that
  operations of sport facilities alone is non
  profitable.
• In addition, the Company shall undertake
  commercial activities in order to generate
  economic profit to support the operation of the
  facilities.

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Lysgårdsbakkene (Ski Jump Arena)
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Håkons Hall(Multi Purpose Hall)
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KanthaugenFreestyle Arena
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Birkebeineren Cross Contry andBiathlon Arena
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Lillehammer Olympic Bob- and Luge Track
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Strategies

• Sport Outreach
• High quality arenas and facilities for winter
  sports competition and mass activities, leads to
• Commercial development
• A profile which attracts international MICE and
  FF Markets, and consequently
• Outreach in the Society at Large
• Stimulates regional economic growth and improves
  quality of life for the local population

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Sports
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Management
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Commercial Activities
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Tourism
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Mega-Events
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Outreach in the Society

• Economic outreach
• 260 pax employed (35 i the Olympic park)
• 200 mil. NOK in the Region
• 100.000 guests7tourists
• Sport competence
• Ca 60 pax in the region (university sport
  clubs)
• National Winters ports cluster
• Branding of Lillehammer internationally
• 700 mill. TV-viewers
• Estimated value 25 50 mil. NOK