1
Breaking the Barrier of Business by Logistics
??? ??.???? ??????? ??????????????????????????????
?????
2011
2

• What is Logistics?
• ?????????? ???????

• ??????????????????????????????????????????????????
  ??????????????????????????????????????????????

• ????????????????????????????????????????????????
  , ????????? , ?????????? ??????????????????-??????
  ?? ????????????????????????????
  ??????????????????????????

• ??????????????????????????????????????????????????
  ????????? ??????????????????????????????

3
Origin to Origin Flow
??????????????????????????????????????????
Just in Time
Customers Satisfaction
TANIT SORAT
4
Logistics Element ???????????????????????
1
Goods Service Flow
2
7
Information Flow
Material Requirement Flow
3
6
Logistics Mean
Storage Flow
Fund Flow
Consumption Sources
Origin Sources
Place Flow
Time Flow
4
5
????? ???? ??????? (2007)
5
??????????????????????????????????????????????????
?? Supply Chain Management
6
????????????????
1
????????????????????? Relationship Management
5
???????????????????? Collaborate Management
????????????????????????????????? Efficient
Efficiency Management
2
Supply Chain
??????????????????? Business Synergy
3
????????????????????? Reliability Value Management
4
????? ???? ??????? (2007)
7
APPLYING INTERNAL EXTERNAL INFORMATION FLOW
ACROSS SUPPLY CHAIN
??????????????????????????????????????????????????
?????????????????????????????????
?????????-?????? ?????????
8
????????????????????????? ????????????????????????
???????
Demand Pull System
Distribution Planning
Material Planning
Make to Order Production
Just in Time Delivery
Information Flow
Stockless Purchasing
Information Flow
Finished Goods
Eliminate Bottle Neck
Customers
Suppliers
Raw Material
JIT
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??????????????????????????????Logistics Best
PracticeImplementation
10
Breaking the Barrier of Business by Logistics
???????????????????????????????????????
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Supply Chain Best Practice Implementation????????
????????????????????????????????
Less transport costLess inventory cost
Cost Push
Origin Source
Consumption Source
??????????????????????????????????Your cost My
cost our cost
12
???????????????????????????????????????????????L
ean Process Work to Manage the Total Flow Most
Effectively
VMI Vendor Management Inventory
Supplier Sources
????? ???? ??????? (2007)
13
Relationship Management Across Supply Chain
?????????????????????????????????????????????????
????????????????
Value Chain
Lean Pull Strategies
Marketing
Customers
Customers
Lean Production
Suppliers
Customers
Suppliers
VMI
Inhouse Logistics
Suppliers
Stockless / Timeless
14
??????????????????????????????????????????????????
Logistics Cost Down Policy
Balancing
Transport Cost
Inventory Cost
(49)
(41)
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Breaking the Barrier of Business by Logistics
???????????????????????????????????????
Price
Cost
Core Competency
Customers Requirement

• Competitiveness
• ???????????? JIT/Real Time
• LEAN Stock Policy
• Back Haul Transport
• Green Logistics
• Special Condition

• Cost Management
• Logistics Process Management
• Human Management
• Supply Chain Management
• Regulate Management
• Risk Management

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Breaking the Barrier of Business by Logistics
Key Achievement

• Supply Chain Collaborate ??????????????????????
• Economy of speed ??????????????????
• Short Lead Time Management ??????????????????????
  
• JIT Demand Responsiveness ????????????????????????
  ?????????????
• Reliability Trust ?????????????????????
• Total Cost Efficient ???????????????????????????
• Information Network ??????????????????????

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Win-Win Strategy in Supply Chain?????????????????
??????????????????????????????????????????

• ???????????????????????? (Strategic Plan
  direction)
• ??????????????????????? (Business Goal
  management)
• ?????????????????????????????????????????
  (Performance measurement)
• ?????????????????????????????????????? (Supply
  Chain Integration)
• ???????????????????????????????? (Team work
  Communication)
• ?????????????????????????? (Best Practice
  Organization)
• ?????????? / ??????? ??????????? (Management must
  100 Pay Attention)

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???????????????????????????????????????????????

• Lack of Attention ????????????????????????????????
  ???????
• Collaboration / Network ?????????????????????????
• Harmonized Standardize ???????????????????????
  ???????
• Reliability ????????????????
• Lack of Win-Win Business ?????????????????????????
  ?????????
• Lack of Corporate Culture?????????????????????????
  ????

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• ????????????????????????????????????????????????
  ?????? ???????????????????????????????????????????
  ??????????????????????????????????????????????????
  ?????????????????????????????????????????

Human Capital Logistics Key Achievement
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