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www.nytimesglobal.com

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www.nytimesglobal.com The A Cut Above series of Special Editorial Reports from the International Herald Tribune focuses on the products, services and trends ... – PowerPoint PPT presentation

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Title: www.nytimesglobal.com


1
www.nytimesglobal.com
The A Cut Above series of Special Editorial
Reports from the International Herald Tribune
focuses on the products, services and trends
shaping todays luxury lifestyles. From luxury
yachts to gifts, jewelry to watches, the A Cut
Above series will provide an engaging,
stimulating editorial environment for advertisers
looking to reach an international audience of
affluent, sophisticated consumers seeking the
ultimate in luxury living.
All online orders are required 14 working days
prior to publication date.
2
www.nytimesglobal.com
  • IHT Reader Profile
  • The IHT has a worldwide circulation of 226,267
    and a readership of 450,092.
  • Affluent
  • Average annual personal income(1) US214,665
  • Average annual household income US247,865
  • 42 own 2 properties
  • Sophisticated Consumers
  • 49 own/collect original art
  • 47 visit gallery/museum/exhibition regularly
  • Highly Positioned
  • 82 are in senior management
  • 64 are in management
  • Source OJD 2011. IHT Reader Survey 2012.Base
    All respondents. (1) All in employment.
  • Advertising Opportunities
  • Display advertising
  • A range of formats and positions within a high
    quality and relevant editorial environment.
  • Targeted Distribution
  • Enhance your message for maximum impact with
    sponsored copies glossy 4C wraparounds, folders
    and belly bands can extend your message to the
    heart of the market.
  • Digital advertising
  • NYTimes.com provides users with a 24/7 flow of
    high-quality news, business, sports, style and
    opinion. Its rich engaging content and innovative
    advertising opportunities make it one of the most
    powerful platforms around.
  • Over 679 million monthly page views.
  • Source Comscore, September 2012
  • Extend your campaign online with our competitive
    digital plans and benefit from exclusive
    ownership of all the A Cut Above Special Report
    content as well as other engaging ways to connect
    with your target audience.
  • Contact your local sales representative for full
    details.
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