How to Teach Business English

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How to Teach Business English is a
practical guide to the teaching of business
English. This book is for teacher at the start of
their careers and for more experienced teachers.
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Contents

1. What is special about business English?

2. Assessing needs and preferences
3. Designing a course
4. Selecting and developing materials
5. Teaching business speaking skills
6. Teaching business writing skills
7. How to teach business English at a distance
8. How to include intercultural training
9. Evaluating and assessing
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Teaching Business Speaking Skills
1. Socializing
2. Small talk
3. Speaking on the telephone
4. Presentations
5. Meetings
6. Negotiating
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skill
1. Socializing
What language might be taught here?
Meeting Greeting
Keeping conversation going and encouraging
other participants in a conversation to speak
Awareness of cultural factors
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Activities
Using role-plays and simulation

• Lower level of language competence
• real restaurant menus practise useful
  lexical items
• role-play conversations

• Higher level of language competence
• - need to know what phrases are useful for
  telling a
• story, recounting a particular experience
• - need to be given the opportunity to discuss
  what
• can and cannot be said develop techniques for
  
• managing conversation

Storytelling
The embassy party
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Non-work talk
2. Small talk
Talk at work is not confined to talk about
work. Deborah Tannen, linguist

• while waiting at the photocopier
• just before a meeting is to start
• during a meeting, when the coffee and biscuits
• are brought in
• while waiting to say goodbye
• when meeting someone unexpectedly in a corridor
• while waiting in someones office for someone
  else to
• arrive
• during a guided tour of a companys offices, or
  factory,
• or retail outlets
• socializing with a client

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easing tension in a complex or difficult
negotiation
relationship building
Functions
time-filling
easing the transition from one business to another
filling a silence
Activities
in pairs
in small groups
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3. Speaking on the telephone
No time to prepare - no body language to help
What makes a good phone call?
Clear aim
Two main parts of telephone training
standard lexical phrases
survival strategies
Role-play cards
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4. Presentations
Presentation skills delivery, content, use of
visual aids, body language
Context
Structure
Language for presentations
Using the voice intonation, stress, chunking
Preparing for presentations aids, rapport,
delivery, language
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5. Meetings
persuading
Passing on information
justifying
Language focus
defending their position
summarizing
clarifying
arguing
Activities
Meeting role-play
Meeting simulation
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6. Negotiating
Types of negotiation
Distributive Competitive Win-lose
Integrative win-win
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Stages in negotiation

• Preparation
• Relationship building
• Information gathering
• Information using
• Bidding
• Closing
• Implementing

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Language and other negotiating skills
Language Functional areas (coursebooks)
clarifying, summarizing, asking questions,
proposing, agreeing and disagreeing
Skills relationship building skills
Activity role-play

• Negotiation practice
• Ask learner to explain background
• Teacher-learner role-play
• Discussions and comment on tactics and language
• Exchange role and role-play again
• Discussions and comment on tactics and language
• Step 2 repeated

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Conclusions How to teach business speaking
skills
1. Socializing 2. Small talk 3. Speaking on the
telephone 4. Presentations 5. Meetings 6.
Negotiating
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