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Organizing

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Organizing a Cooperative Event 7 Conduct a feasibility analysis and develop a business plan. Feasibility Study A feasibility study is an important analytical tool ... – PowerPoint PPT presentation

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Title: Organizing


1
Organizing a Cooperative
2
Organizing a Cooperative
  • This presentation
  • Why Start a Cooperative?
  • Rule of Thumb Timeline
  • Events (from How to Start a Cooperative report)
  • General Rules for Success
  • Potential Pitfalls
  • Summary
  • More Information

3
Why Start a Cooperative?
  • A compelling need and a few community leaders can
    spark the idea of forming a cooperative.
  • Usually, these leaders have an economic need or
    desire a service they believe a cooperative can
    provide.
  • They also know others who have similar interests.

4
Organizing a Cooperative
  • Time Line of a Start Up

3 Months
2 Years
General rule of thumb
5
Organizing a CooperativeEvent 1
  • Invite leading potential member-users to meet and
    discuss issues.
  • Identify the economic need a cooperative might
    fulfill.

The events described in this presentation are
from How to Start a Cooperative, Cooperative
Information Report 7. In practice the
sequence of events often vary depending on the
type of cooperative development project.
6
Organizing a CooperativeEvent 2
  • Conduct an exploratory meeting with potential
    member-users. If the group votes to continue,
    select a steering committee.

7
Organizing a Cooperative Event 3
  • Survey prospective members to determine the
    potential use of a cooperative.

Example information to be gleaned- Volume of
need or use. - Member-user experience and
capabilities. - Variety of products or services
offered or needed. - Period of need or
services. - Current unit valuesales price or
cost per unit. - Member-userlocation of use or
need. - Familiarity with and use of other
cooperatives and willingness to join, finance,
and use one. (Use of an outside advisor is useful
in this step)
8
Outside Advisors
  • Use of outside advisors can greatly
  • aid a group throughout the process
  • - Business or cooperative specialists or
  • practitioners, consultants (help facilitate
    the
  • process, conduct feasibility studies, etc.)
  • Technical advisors/industry analysts (help
  • with technical aspectsfacilities, equipment,
  • etc., help with market analysis, etc.)
  • Financial counsel (help with capital needs
  • assessment and accumulation)
  • Legal counsel (assist with completing legal
  • documents, filing with State)

9
Organizing a CooperativeEvent 4
  • Discuss survey results at a second general
    meeting of all potential members and vote on
    whether to proceed.

10
Organizing a CooperativeEvent 5
  • Conduct an initial needs or use cost analysis.
  • Identify suitable markets, sources of supply,
    and service providers and their requirements.

Some ways to gain information - Use previous
research and industry common knowledge. - Survey
market, supply or service provider sources. - Ask
State and/or Federal offices, universities,
Cooperative centers, commodity organizations,
or private consulting firms to conduct the
research and use their findings.
(The information from this analysis will be
useful in a later feasibility study should the
cooperative idea proceed.)
11
Organizing a CooperativeEvent 6
  • Discuss results of the cost analysis at a third
    general meeting. Vote whether to proceed.
  • Steering committee has seen what advisor has done
  • And calls the general meeting.
  • Group hears results and votes whether to
    proceed.
  • Premembership agreements may be used if
  • group is proceeding.
  • Initial investments may be collected at this
  • point.

Market Analysis
12
Organizing a CooperativeEvent 7
  • Conduct a feasibility analysis and develop a
    business plan.
  • A feasibility study is an important analytical
    tool to show how a business will operate
  • under a set of assumptions and within the
    proposed cooperatives industry.
  • Information from the member survey and the
    initial cost analysis are used and expanded upon.
  • Components of a study might include project
    description and
  • justification, industry background, marketing
    situation, outlook, and plans, operational and
  • technical characteristics, financial statements,
    projections, and sensitivity analysis, and
  • summary and recommendations. These will be
    contingent on the type of project.
  • Key actions
  • Decide who will conduct the study
  • Develop sound and realistic project assumptions
  • Determine components for a comprehensive study
  • Assess the study
  • Accept or reject the study

Feasibility Study
13
Organizing a CooperativeEvent 8
  • Present results of the feasibility analysis at
    the fourth general meeting.
  • If the members elect to continue the process,
    the steering committee is instructed to arrange
    for incorporation and development of bylaws and
    other necessary legal papers.
  • The feasibility analysis will then provide the
    foundation for the development of the business
    plan.

14
Organizing a CooperativeEvent 9
  • Prepare legal papers and incorporate.

Drafting articles of incorporation and bylaws is
a very important process. - Other legal
documents include the membership application,
membership or stock certificate,
Marketing/purchasing agreements, revolving fund
certificate, and meeting notices and waivers of
notice. - Filing the articles of incorporation
activates the cooperative corporation. Once
chartered by the State, the cooperative
should promptly adopt bylaws.
Articles of Incorporation
Bylaws
15
Organizing a CooperativeEvent 10
  • Call a meeting of charter members and all
    potential members to review and adopt the
    proposed bylaws. Elect a board of directors.

Ballot
If members of the first board of directors have
not been named in the articles, they should be
elected at this meeting.
VOTE
16
Organizing a CooperativeEvent 11
  • Convene the first meeting of the board and
    elect officers. Assign responsibilities to
    implement the business plan.
  • Board action items
  • Membership drive
  • Membership application or stock subscription.
  • Acquiring capital
  • Bank selection
  • Initiate hiring of management
  • Authorize officers/employees to handle funds
  • Design and install accounting system
  • Provide for bookkeeping and accounting services
  • Print articles, bylaws and member documents for
    distribution
  • Bond officers and employees in accordance with
    bylaws
  • Choose a business location (if not already
    selected) and seek bids for equipment and
    facilities

Business Plan
17
Organizing a CooperativeEvents 12 13
  • Conduct a membership drive and acquire capital.

While many members may already be committed, the
cooperative may seek other potential members to
ensure there is enough for a successful
business. The feasibility study likely outlined
sources of capital for the new cooperative.
Membership stock shares, member equity
contributions, loans, and outside equity
accumulations, etc., need to be accumulated.
Loan Application
Member Contribution
18
Organizing a CooperativeEvents 14, 15, 16
  • Hire the manager (a critical task of the board of
    directors)
  • Acquire facilities (follow business plan for
    land, facilities, equipment needed. Involve
    manager)
  • Begin operations

19
Organizing a Cooperative
  • General Rules for Success
  • Use advisors and committees effectively
  • Maintain good board-manager relations
  • Conduct businesslike meetings
  • Follow sound business practices
  • Forge links with other cooperatives and
    cooperative associations

20
Organizing a Cooperative
  • Potential Pitfalls
  • Lack of clearly identified mission
  • Inadequate planning
  • Failure to use experienced advisors and
    consultants
  • Lack of member leadership
  • Lack of member commitment
  • Lack of competent management
  • Failure to identify and minimize risks
  • Poor assumptions
  • Lack of adequate financing
  • Inadequate communications

21
Organizing a Cooperative
  • Summary
  • Developing a cooperative organization is a
    complex process that will involve a number of
    events. The precise sequence of events will be
    dependent on the type and scope of the
    cooperative project.
  • Outside advisors often play an important role in
    various aspects of the process, but strong
    leadership from the group of potential members is
    imperative throughout the entire process.
  • Realistic assumptions leading to accurate
    information and projections are critical in the
    decision making stages.
  • There must be a critical mass of loyal members
    willing to make a personal, business, and
    financial commitment to the cooperative.
  • All potential members, advisors, and partnering
    organizations involved in the development of the
    cooperative must have a thorough understanding of
    the unique principles and practices of a
    cooperative organization and support them.

22
For More Information
  • See
  • How to Start a Cooperative (Information Report 7)
  • Creating Co-op Fever A Rural Developers Guide
    to Forming Cooperatives (Service Report 54)
  • Cooperative Feasibility Study Guide (Service
    Report 58)
  • Sample Legal Documents for Cooperatives
    (Information Report 40)
  • Co-ops 101 (Information Report 55)
  • Cooperatives What They Are and the Role of
    Members, Directors, Managers, and Employees
    (Information Report 11)
  • And other cooperative publications and materials
    found at http//www.rurdev.usda.gov/rbs/pub/NEWPU
    B.htm
  • Cooperative Programs http//www.rurdev.usda.gov/r
    bs/coops/csdir.htm
  • See other resources also, for example
    Cooperative Development Centers located across
    the Nation, Cooperative Research Centers at
    Universities, etc.
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