Qualitative Data Analysis: An introduction

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Qualitative Data Analysis An introduction

• Carol Grbich
• Chapter 2
• Design Methodologies, Data Management and
  Analytical Approaches

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Design Methodologies

• Realist/Critical
• Grounded theory (Strauss)
• Classical and critical ethnography
• Classical phenomenology
• Feminist research
• Summative evaluation
• Action research

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Design methodologies

• Interpretivist/constructivist
• Grounded theory (Glaser)
• Hermeneutic approaches
• Heuristic phenomenology
• Memory work
• Formative evaluation
• Participatory action

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Design methodologies

• Postmodern / post structural
• Grounded theory
• Ethnodrama/auto/cyber ethnography
• Phenomenology
• Feminist
• Evaluation
• Action research

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Interview transcript
Couteau My first question concerns the actual process of writing. Do you have any sort of daily ritual that serves as a preparation to writing, or do you just sit down every day at a certain time and begin? Bradbury Well, the ritual is waking up, number one, and then lying in bed and listening to my voices. Then, over a period of years ... I call it my morning theater its inside my head. And my characters talk to one another, and when it reaches a certain pitch of excitement I jump out of bed and run and trap them before they are gone. So I never have to worry about a routine theyre always in there talking. Couteau How long do you write for? Bradbury Oh, a couple of hours. You can do three or four thousand words and thats more than enough for one day.
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Preliminary data analysis

• Purpose
• While data is being collected
• Checking and tracking data
• Identifying holes
• Determining if question/s or sampling strategies
  need to change
• To identify what is emerging from the data

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Preliminary data analysis
Couteau My first question concerns the actual process of writing. Do you have any sort of daily ritual that serves as a preparation to writing, or do you just sit down every day at a certain time and begin? Bradbury Well, the ritual is waking up, number one, and then lying in bed and listening to my voices. Then, over a period of years ... I call it my morning theater inside my head. And my characters talk to one another, and when it reaches a certain pitch of excitement I jump out of bed and run and trap them before they are gone. So I never have to worry about routine theyre always in there talking. Morning theater how long does this process take? What does he do if he forgets what they have said or is distracted before he can complete writing down what they have said?
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Face sheets

• Purpose - to help manage data by
• Identifying major issues emerging from each set
  of data collected
• Locating issues and questions to be followed up
  in the next interview/s
• Facilitate ongoing data summaries

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Qualitative traditions of analytic approaches

• Iterative (hermeneutic via feedback cycles)
• Subjective (dual or total focus on the
  researcher)
• Investigative (semiotic exploring language and
  cultural contexts)
• Enumerative (counting and objective accounts)

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Iterative

• Process
• a series of actions of data collection which are
  repeated until the accumulated findings indicate
  that nothing new is likely to emerge and that the
  research question has been answered.
• Iterative approaches include
• the basic Hermeneutic Approach
• Grounded Theory,
• Phenomenology, Ethnography,
• Oral history,
• Action,
• Evaluation,
• Socio-cultural Narratives,
• Feminist versions of all of the above and Memory
  Work

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Subjective

• Process
• is a focus on you the researchers mental
  processes, experiences and judgements
• Subjective approaches include
• auto ethnography,
• heuristic phenomenology
• postmodern versions of ethnography, grounded
  theory, feminist, evaluation and action research
  where the researcher has chosen to include a
  significant segment of subjective data.

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Investigative

• Process
• the uncovering of previously hidden information
  relating to languages within their cultural
  contexts
• Investigative approaches include
• Structuralist,
• Post Structuralist,
• Content Analysis,
• Feminist research,
• Discourse Analysis,,
• Conversational Analysis
• Narratives of the Socio-linguistic type.

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Enumerative

• Process
• The production of objective accounts of the
  content of verbal, written, or visual texts,
• the development of codes and categories often
  prior to analysis,
• and the definition and measurement of units of
  analysis.
• Approaches include
• transcendental realism,
• quasi statistical and
• matrix analysis