Infotainment (1) General description

1
Infotainment (1) General description

• Infotainment include
• head unit (radio, DVD, TV, Internet), navigation,
  telematics services, Human Machine Interface
• The car subsystem with the highest relationship
  with other large industries
• communications, consumer electronics, Internet
  providers, services providers, which have a much
  faster development and evolution time.
• A very visible part of the car
• contributes strongly to consolidate the brand
• The largest embedded software for premium cars
• Need for a common platform
• Market
• Still limited to premium cars
• May become a commodity product when (if) a
  standard arise for a basic software platform
• The car subsystem most accessible for Internet
  and navigation (Tomtom) companies

a.puissochet_at_wanadoo.fr APE 28 April 2010
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Infotainment (2) Trends and drivers

• Drivers
• increasing availability of high bandwidth mobile
  communication at a decreasing cost 2G, 3G, 4G.
  automotive-grade SIM card.
• Cost decrease infotainment systems are still
  expensive
• Expected increased simplicity of use
• Growing interest by Internet companies
• A potential connection to larger issues
• the networked vehicle, with its multiple impacts
  on maintenance, security, efficiency, safety,
  comfort, mobility, information, entertainment and
  new services
• Contributing to a new man machine interface

APE 28 April 2010