Executive Summary

1

• Executive Summary
• Washington
• Culinary and Automotive Design Institute
• Rolling Thunder Racing Exotics (RTR) in an all
  new interactive Performance Auto Parts Store and
  ASE Culinary School. This is the 1st of its
  kind. We will not only be a Parts Department but
  a service center and the all new Indoor ¼ mile
  Dyno race track that will run cars up to 1500 HP
  and motorcycles up to 1200HP 365 days a year rain
  or shine. We will also be training released State
  and Federal inmates in auto mechanics, paint and
  body, retail sales and parts counterpersons for
  their ASE certifications and culinary classes for
  the In the Pits Café teaching them restaurant
  skills from line cooks to management. This will
  enable them to get higher paying jobs and return
  to society with a more positive goal. RTR will
  offer unprecedented customer satisfaction and
  service. RTR will become the premier destination
  for entry level and sportsman racers.

2
The Market

• RTR Exotics will be participating in an exciting,
  growing market. Motorsports has seen explosive
  growth in the USA in the 90s and 2000s. It is
  now the fastest growing sport in the USA. The
  market is worth 1.5 Billion annually. A recent
  survey indicates that over 385,000 people have
  competed in organized motorsports events not to
  include the millions of people that soup up their
  cars for their own pleasure. Additionally, TV
  coverage has increase dramatically helping to
  fuel growth. Lastly with RTR Primary school for
  State and Federal Halfway Houses will be built in
  Airway Heights, WA a great location for the
  released inmates being on local bus lines and
  within 20 miles of the residences. This location
  is at the entrance to the race track and by I-90
  Freeway for easy access for racers going to
  Spokane County Raceways. This location is within
  1 mile from the State Corrections Centers where
  we will train the students. The Department of
  Corrections is fully backing the new business and
  is excited to get it going. Facilities we will
  service are all state and federal Halfway houses
  and rehabilitation centers We would also like to
  set up programs in the prisons for inmate
  training and building parts like chassis welding,
  interiors etc. See attached support letters.

3
Supporting Letters for WA
For 1st Grant approval.

• Hi Keith, thank you for taking time to talk with
  me last week.  Miryams House is a transitional
  program for women, experiencing difficulties due
  to mental health problems, substance abuse,
  domestic violence issues, physical health
  problems and homelessness.  We have an additional
  contract to provide housing for two of our ten
  beds for women released from corrections.  One of
  our residents from corrections is very interested
  in working with your program.  It appears that
  she will be transitioning out of Miryams before
  your program begins, but I would like to be able
  to refer her.  She has done amazing things.
•  
• Deidre Jacobson, MSW
• Residential Counselor
• Miryam's House
• Transitions
• 1805 W 9th Avenue
• Spokane, WA  99204
• 509-747-9222
• www.help4women.org
• djacobson_at_help4women.org

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Supporting Letters WA 2
5
The Organization

• RTR Exotics is founded on the idea that
  maintaining satisfied customers is essential to
  the financial health of the organization. With
  this in mind, RTR will be working hard to ensure
  that all of their customer's expectations are
  exceeded in all transactions. To maintain a
  presence within the racing community and close
  relationships to customers, RTR will be an active
  member of the local racing scene through
  participation and sponsorship. RTR will host its
  own racing series each year at the Spokane County
  Raceways and the Culinary Training School will
  also participate in Cooking Challenges and
  prepare foods for the racing events, sponsors and
  run the In The Pits Café.

6
Products and Services

• RTR Exotics will be both a brick and mortar
  company serving the local community as well as
  offering a catalog with a mail order service. The
  catalog will be a four-color edition and
  subsequent editions will be analyzed to determine
  the cost effectiveness of publishing in this
  format. RTR will offer Safety equipment, Racing
  and performance products will also be offered.
  All of the popular name brands will be offered in
  addition to an array of generic label parts. RTR
  will offer maintenance services as well as
  scaling services for race cars. Customers will be
  able to Test and Tune their race cars and
  motorcycles on the ¼ mile Race Dynos.
• The In The Pits Café will be a full service
  culinary training center and Café at the Spokane
  County Raceways providing a much needed eatery
  there. The food venue will be Southwest cuisine
  with a BBQ flair. Just some real down home
  comfort food.

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ASE Training

• Our 6 month Collision Repair and Refinish
  Technology program offers
• Hands-on training
• State-of-the-art facilities
• Dedicated, experienced instructors
• Strong industry connections
• NATEF/ASE certification credits
• DuPont Refinishing credentials
• I-CAR (Inter-Industry Conference on Auto
  Collision Repair) credentials
• Snap-On tool kit for graduates (1000 value)
• Our 6 month Automotive Performance Technology
  programs offers
• Hands-on training for engine building,
  suspension, electrical and transmissions.
• Industry Standard facilities at Spokane County
  Raceways
• Dedicated, experienced instructors
• Strong industry connections
• NATEF/ASE certified programs
• Snap-On tool kit for graduates (1000 value)  
  

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In The Pits Café Culinary Training

• Students will start with fundamental cooking and
  knife skills, sanitation and safety, and baking
  and pastry. As they progress through the program
  they will advance to specialized areas such as
  shift manger, Southwestern cuisine, and
  purchasing and cost controls. They will learn the
  essentials of the field how to make a good
  stock, how to function as part of a team, and
  what it takes to proficiently carry out the tasks
  of each work station in a professional kitchen.
  They will become proficient in general studies
  such as computer literacy, accounting,
  communications, and psychology. Students will be
  prepared for entry-level positions such as line
  cook, pantry cook or assistant baker. Uniforms
  will be provided to the students and tools for
  the trade will be given at graduation.

9
Financials

• RTR Exotics will be profitable from month one.
  Margins are forecasted to be at 30, eventually
  reaching 33. Year one retail sales will be
  350,000 for year one with a 30 growth rate for
  the first five years.
• RTR Exotics is an exciting opportunity that
  combines a customer-centric organization with an
  explosive industry. Motorsports is becoming
  increasingly popular in the United States with
  more and more people becoming active
  participants. Even for those who are not true
  participants, it is now "cool" to have your car
  "tweaked out" even just for aesthetics. An
  investment in RTR is a high growth, reasonable
  risk and possible franchise opportunity.
• RTR Culinary School will operate the functioning
  In The Pits Café at the Spokane County Raceways
  with a Gross on sales of 2,000,000. per year.
  Students who are not Federal and State Prison
  released inmates may also attend the Institute
  for a fee of 30,000 per year for the training.
  This is far less expensive than any of the other
  Art or Culinary schools in the area. Proceeds
  from the grant will also set up a scholarship
  fund for under privileged kids leaving High
  School.

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1.1 Objectives

• To make RTR Exotics the number one destination
  for the purchase of entry-level/sportsman racing
  supplies in Airway Heights WA.
• To achieve an initial gross profit margin of at
  least 30, increasing that by at least 1 per
  year until reaching our final target of 33.
• To sell 350,000 in product the first year.
• To maintain a solid growth rate of 30 per year
  for the first five years.
• To train highly qualified chefs, kitchen staff
  and restaurant management.

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1.2 Mission

• RTR Exotics is dedicated to providing racing
  products that combine quality performance with
  value pricing. We wish to establish a successful
  partnership with our customers, our employees,
  and our suppliers that respects the interests and
  goals of each party.
• Constantly striving to supply what the consumer
  is asking for, we will continually review what is
  available in the marketplace, and what isn't.
  Improving on what is available and providing new
  products and services to the areas of need will
  help ensure our success in a market driven by
  consumer demand.
• Success will ultimately be measured by our
  customers choosing us because of their belief in
  our ability to meet or exceed their expectations
  of price, service, and selection.

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1.3 Keys to Success

• To succeed in this business, we must
• Be an active member of the racing community
  i.e., attend functions at local race tracks,
  attend regional and national trade shows like
  SEMA.
• Deliver our products promptly.
• Work with our customers on a personal level, as
  opposed to the "What's your customer number?"
  mentality of large mail order firms.
• Operate a fun eatery with a specialized training
  program in the restaurant industry at a much
  needed location next to the Spokane County
  Raceways.
• Spokane County Raceway, 750 N. Hayford Road,
  Airway Heights, WA 99001

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2.0 Company Summary

• RTR Exotics is a new company, which upon
  commencement of operations will provide
  entry-level and sportsman drag racers and road
  course racers with affordable products and
  quality service. With our ASE training program
  for the State and Federal released inmates we can
  give back to our community in a positive way. We
  will also contract welding and interior work with
  the Prison systems so inmates can train on
  automotive customizing and upholstery in the
  prisons.

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2.1 Company Ownership

• RTR Exotics Inc. is a Washington State
  Corporation, Limited Liability, owned by Patricia
  Keith Shay, of Tacoma Washington and Keith
  Enfinger. Keith Shay will be moving to Airway
  Heights upon funding. Keith Shay has been in the
  motor sports industry for 30 plus years racing,
  retail performance store management, buyer
  custom car builder. Patricia Shay has worked for
  the Pierce County Auditors office as Vehicle
  License Supervisor for 42 years. Keith Enfinger
  is the lot manager for Adesa Auto Auction and is
  responsible for setting up the sale of the cars,
  ordering parts and repair of cars to include
  paint and body estimating and repair. Keith has
  worked for Adesa for 9 years. Keith will also
  move to Airway Heights during the building
  process.

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2.2 Start-up Summary

• Our start-up costs are
  
  12,500 for computer hardware,
  software,
  475,000
  Restaurant supplies and equipment,
  
  2,500 for a telephone system,
  
  8,500 for office equipment and
  furniture,
  6,700 for parts shelving and
  other warehouse equipment,
  10,000
  for signage,
  
  325,000 for a company Tow Vehicle and Trailer,
  
  246,000 for advertising and sponsorship for
  race events.
  150,000 for
  tools,
  
  60,000 for automotive lifts,
  
  180,000 for Race Dynos,
  
  475,000 for race team vehicles,
  
  620,000 payroll,(GM60k-Service
  Mgr.60k-ASE Inst.120k-sales and student salary
  550k) We receive 8500 for each student from the
  Federal Government Tax Credits also to offset
  students wages.
  
  
  
  85,000
  Pro Shop inventory
  
  1,400,000 for property purchase, 5 acres south
  of entry to Spokane Raceway Park.
• 3,700,000 for Training Center, Performance
  Shop, Restaraunt.
• 100,000 for insurance
  
  The funding total of
  7,856,200 will give RTR Exotics the needed funds
  to achieve our goals for the first 2 year in
  business.

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Automotive Product ExpensesPictures
Descriptions

• Computer Software---Autologue Computer
  Systemsmanages day to day orders and sales.
• Company Pick-up TruckDelivery, tow vehicle
  etc.---------------------------
• Tools----Tool Box, Mechanics tool set,
  
  Diagnostic
  Meters by Innova Diagnostics.
• Automotive lifts (4)------------------------------
  --------------------------(3)--------------
• Race Dynos---------------(2) Car-----------------
  ------------------------ Motorcycle-----------
• Inventory will be a variety of racing safety
  equipment, oils, racing tires, auto accessories
  and performance products.

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Culinary School Expenses Products
Pictures and Description

• Chefs Uniforms
• Stainless Cook top grills
• Pots, Pans, Utensils, Knives etc.
• Refrigerators, Freezers
• Stainless tables, Butcher Blocks
• Computers, cooking software
• Fresh Foods Daily

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2.3 Company Locations and Facilities

• RTR Exotics location will be near the Spokane
  County Raceways. This location will afford us
  good visibility along with convenient access for
  traveling race teams wishing to stop at our
  location at the entrance of the Spokane County
  Raceways tracks.
• By locating in Airway Heights WA, RTR will enjoy
  a large built-in customer base. The skyrocketing
  popularity of NHRA drag racing in the last 15
  years has only strengthened its role as the hub
  for most race teams and all the related
  businesses they've spawned along with the NASCAR
  and SCCA events.
• The sport's explosion has been so boundless that
  a new breed of racers has spawned. The Import
  racer. Young adults ages 16 -35 build and compete
  with their Hondas, Mitsubishis, Nissans
  Chevrolets etc. The study, completed in December
  1996, found that in northwest, NHRA drag racing
  is responsible for about 4,000 jobs producing
  more than 700 million in expenditures annually
  -- figures that many in the industry consider
  conservative in 2004. Many of the people employed
  within the industry along with their children,
  other relatives, and friends, take up racing as a
  hobby.

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Spokane County Raceways Layout
RTR Location
524 S Hayford Rd Airway Heights, WA 99001
Spokane County Raceway, 750 N. Hayford Road,
Airway Heights, WA 99001
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2.4 Company Facility

• We will initially be building a 25,000 sq. ft.
  building housing 7 service bays the 3 Dyno race
  bays and our retail Pro Shop. Also there will be
  another area, with our office, classrooms,
  warehouse.
• We will be sharing this facility with RTR
  Culinary School and In The Pits Café that
  supplies coffee, espresso and Southwestern
  Cuisine. Their business attracts many of the
  local customers. In light of this, we will meet
  many potential customers simply because of our
  association with them.
• This location will consist of a Showroom, Cafe,
  and Service Center. All deliveries and shipments
  will be serviced at this location. We will also
  have ample parking available on a 5 acre site.

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Culinary Employment Opportunity 2010
Seattle WA

• Estimated needed employees, chefs and head cooks
  in the Seattle Area 2,830 for 2010 with salaries
  from 29889.00 entry level, to 35214.00 per
  year.
• Cooks, restaurant staff needed in Seattle for
  2010. 15,500 people ranging salaries from 19518.
  to 22734.
• RTR Culinary School will train prison released
  inmates in the skills needed to achieve these
  starting salaries and create themselves a new
  career keeping them from returning back to crime.

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In Conclusion

• RTR Exotics is a one of a kind company that
  can easily become a franchise. Along with its
  positive ASE training program many new certified
  professionals will be able to get involved in the
  High Speed World of Motorsports Racing.

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Income Potential

• Annual Estimate Income Areas
• Retail Sales----------------- 350,000.
• Service Department------ 300,000.
• Dyno Racing---------------- 30,000.
• Catalog/Web Site---------- 300,000.
• Exotic Car Net Sales-----2,000,000.
• In The Pits Café Sales-2,000,000.
• Total----5,980,000.
• These totals are thought to be conservative
  for the first year in business. Payroll for the
  Inmates going through training are paid at a rate
  of 0.28 per hour at the prisons and this is paid
  to the Department of Corrections. Pay for
  released inmates is 10.00 per hour and we
  receive an 8500 tax credit per individual going
  through our school.

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Contact Information

• Rolling Thunder Racing (RTR Exotics)
• DUNS 832697820
• Website www.rtrexotics.net
• Keith Shay
• 4515 60th Street Ct. E.
• Tacoma, WA 98415
• 253-677-1808 Phone
• Email coolaudioplus_at_comcast.net